The State of Affiliate Marketing: Benchmark Report (2022)

Affiliate Marketing Industry is set to grow to approximately $13 Billion in 2022 and $15.7 Billion by 2024

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Affiliate Marketing focused platforms and services raised more than $300M in funding in 2021 alone, an indication of the significant growth of the industry

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The global number of Affiliate Marketing related service offerings grew by 26% in 2021 alone, to reach a staggering 10,000 firms offering or specializing in Affiliate Marketing services

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Amazon Associates remains the largest affiliate network with more than 20% market share.

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Affiliate Marketing averaged 9% of marketing budget allocation in 2021

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More than 67% of brands worry about affiliate fraud, less than 30% have been affected by it

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Interest in affiliate marketing rose more than 300% between 2017 and 2021

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More than 25% of brands utilize bloggers in their affiliate marketing campaigns

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