How to Choose
for Your Next Campaign
Choosing influencers can be tricky. Here are three ways that can help you pick the best brand representatives for your next campaign!
Whether you are working with a micro or a macro influencer, research is vital for a high ROI.
Micro influencers also tend to only feature brands that resonate with their audiences.
In many cases, celebrities promote the product, only to delete the posts a matter of weeks later.
Macro influencers are often considered experts in their chosen sector, can regularly be considered a household name, and they have a higher reach.
Kairos Media offer a tool that allows users to establish which influencers would be the most effective for a campaign
How does my audience use this channel?
How does my influencer create content for this platform?
What type of content should we be pushing?
Influencer partnerships and endorsements
Influencer Marketing Agencies