Influencer marketing has crossed a line from experimental budget to serious allocation...
Peter Varga
Peter Varga is the founder of Lafluence and Trendin, two leading companies shaping the influencer marketing ecosystem across Central Europe. An ex-Google operator turned tech entrepreneur, he builds AI-driven tools and agencies that streamline how brands and creators collaborate. Today, he’s focused on scaling Trendin globally as the operating system for influencer marketing teams.
Having built and scaled a high-performance influencer marketing agency, Peter Varga experienced firsthand the operational bottlenecks that can drain a team’s spirit. He knew things could feel easier, so he prioritized clever automations that turn heavy campaign management into a high-efficiency engine, making the whole process feel like a piece of cake. This led to the birth of Trendin, a technology-driven solution designed to unify agency workflows and eliminate the “busy work” that plagues marketing teams.