Fans have been creating content around Disney characters and stories for years. Edits...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
Unilever Reveals the Creator Marketing Growth Mistake Brands...
Creator marketing has entered a new phase. The conversation is no longer about whether...
Digital & Savvy’s Maha Abouelenein to Make the Case for...
A viral video can introduce a creator to millions of people. Building an audience that...
Creator Revolution’s Monica Khan to Explore Sustainable...
Creator businesses can grow quickly. Turning that momentum into a durable company...
How Influencer Marketing Is Shifting From Reach to Trust
Inside the strategy, mistakes, and mindset shifts reshaping influencer marketing – a...
The Flexibility Test: Why Independent Agencies Can Gain an Edge...
Enterprise brands usually evaluate influencer marketing agencies through a familiar set...
More Articles
How Global Consumer Brands Should Structure Influencer Marketing...
Influencer marketing has become established infrastructure for global consumer...
Snapchat Makes Lens Creators the Foundation of Its AR Strategy
Most creator reward programs celebrate views, followers, or engagement. Snapchat's...
Verbatim’s Brianna Doe to Rethink Virality at Content...
A viral moment once carried a familiar shape. One piece of content reached a massive...
Snapchat Is Giving Creator Agencies Their Own Seat at the Table
Snapchat's latest agency announcement covers a lot of ground. The company introduced...
Ariana Grande’s Linktree Shows How Album Marketing Is...
Album launches have traditionally followed a familiar playbook. Artists build...
Rose Han Joins FinCon 2026 After Turning Her Debt Journey Into a...
Rose Han’s financial education platform began with a contradiction. She worked in...
Money Storyteller’s Katherine Pomerantz Returns to FinCon With...
A conference introduction can last a few minutes. The right relationship can shape years...
Whitney Hansen Brings Sustainable Growth Strategies to FinCon...
The creator economy has entered an era where operational efficiency and long-term...
TikTok GO Wants Every Travel Video to Become a Booking...
For years, TikTok has influenced where people eat, stay, and travel. A viral hotel...