This investment isn't just about keeping up with trends. It's a response to social media's power to shape consumer behavior, drive brand awareness, and directly impact sales. Companies of all sizes are pouring money into social media for its unparalleled ability to offer targeted reach, real-time engagement, and measurable results.
But success requires more than just cash. It needs expertise, creativity, and platform-specific knowledge. That's where social media marketing agencies become crucial. They bring specialized skills, cutting-edge tools, and adaptability to an ever-changing landscape.
The top agencies in 2024 don't just promise results – they deliver. They're pushing boundaries and helping brands lead conversations, not just participate. Whether you're aiming for viral campaigns, boosted sales, or community building, the right agency can make you stand out in the crowded social media space.
Premier Social Media Marketing Agencies for 2024:
TL;DR
- Advanced Tools: Viral Nation creates winning campaigns and leading edge software.
- Proven Success: Sociallyin surpassed Mellow's app install goal by 93%.
- Efficiency: SmartSites increased Gaia Coffee Roasters' page follows by 200%.
- Scalability: Fresh Content Society boosted Line-X's social engagement by 4,000%.
Top Social Media Marketing Agencies for 2024:
1. Viral Nation
Scale: 50+ employees
Ideal for: Large corporations and established brands
Minimum engagement cost: Starting at $50,000
Locations: Mississauga, Canada; Bridgetown, Barbados; United States
Platforms: Blog, Facebook, Instagram, LinkedIn, Mixer, Pinterest, Snapchat, TikTok, Twitch, Twitter, YouTube
Founded in 2014 by Mathew Micheli and Joe Gagliese, Viral Nation quickly gained recognition in the influencer marketing sphere. Their rapid growth can be attributed to its innovative approach to social media marketing, combining data-driven strategies with creative content production.
Viral Nation’s success lies in its ability to identify the latest social media trends and use them to their clients’ benefit—all backed by a technical acumen that keeps extending what’s possible for brands.
Yes, the agency is a leader in social media marketing, earning 35 awards that acknowledge their team’s expertise. But they’re also innovating in the software space, with their VN Secure platform for managing brands’ online reputation.
For brands that want influencers to power their social campaigns, Viral Nation’s talent agency has a deep bench to choose from. And for those who want their own content, their Social Content Studio keeps it all in-house.
Viral Nation excels in crafting diverse and impactful marketing campaigns that go beyond traditional social media strategies. They’re good at matching influencers with brands in a way that feels real and connects with people. The agency also leverages creative repurposing techniques to reuse content smartly across multiple platforms.
For brands seeking high-visibility marketing, they create eye-catching pop-up events and store promotions that get people talking and involved. Their guerilla marketing tactics offer innovative ways to grab attention in surprising places while catering to more targeted, high-value audience segments.
In all these different campaigns, Viral Nation focuses on community management and performance marketing. This helps each campaign reach the right people, show clear results, and fosters lasting brand loyalty.
Notable Campaign
The agency has collaborated with innovative brands such as Bud Light, Crayola, Calm, and Aston Martin, among others. In a notable campaign that demonstrates both their capabilities and strong relationships with social media companies, Viral Nation showcased its expertise with a highly successful event for the VR release of the iconic game Resident Evil 4.
Leveraging their partnership with Meta, the agency orchestrated a multi-platform strategy that generated significant buzz and anticipation for the game’s virtual reality adaptation on the Quest 2 headset.
The campaign’s strength lay in its diverse approach, leveraging a wide array of content creators across popular platforms such as Twitch, YouTube, Instagram, and TikTok. These influencers produced a variety of engaging content, from immersive gameplay footage to creative cosplay and in-depth analyses of Resident Evil 4 VR.
To amplify the campaign’s reach and authenticity, Viral Nation facilitated the distribution of Meta Quest 2 headsets to key celebrities and influencers. This strategic move not only increased the quality and quantity of user-generated content but also helped position the VR adaptation of Resident Evil 4 as one of the most eagerly awaited gaming releases of the year.
The campaign’s success was evident in its impressive metrics: it generated a staggering 61.2 million impressions, 15.8 million views, and 1.3 million engagements across various platforms. These results underscore Viral Nation’s ability to create impactful, multi-faceted influencer marketing strategies that resonate across diverse audiences and platforms, driving substantial engagement and visibility for their clients.
2. Fresh Content Society
Scale: 10-50 employees
Ideal for: Mid-sized to Enterprise Businesses
Minimum engagement cost: Starting at $10,000
Location: Evanston, Illinois
Platforms: Facebook, Instagram, LinkedIn, Pinterest, TikTok, Twitter, YouTube
Fresh Content Society stands out as a powerhouse among social media and short-form video marketing agencies. This boutique, social-focused agency, they don’t just dabble in social media—they live there. As their name suggests, they lead with content that pops and have carved out a niche for brands looking to make waves online.
Fresh Content Society’s holistic approach starts with an assessment of your brand’s current identity and existing social media presence. Diving deep into what makes your brand tick, they’ll dissect your social presence, figure out what’s working (and what’s not), and work with you to define your desired audience.
This first step is just the prologue to their strategic planning and creative execution. FCS’s team then develops customized strategies that blend innovative organic growth techniques with targeted paid advertising campaigns. Each client receives a detailed roadmap with actionable tactics, clear objectives, and key performance indicators to ensure measurable success.
At the heart of FCS’s services is their content creation team. The in-house creative studio produces a wide array of engaging materials, including eye-catching visuals, compelling copy, and shareable video content. All of this is orchestrated through a meticulously planned content calendar designed to maintain consistent engagement and audience growth.
Community management is another cornerstone of FCS’s service offering, ensuring that you hold on to all the new followers they’ve attracted. Recognizing the importance of two-way communication in social media, their dedicated team manages ongoing conversations, promptly addresses customer inquiries, and skillfully navigates potential public relations challenges.
But organic reach is only part of their expertise: FCS also excels in maximizing the impact of paid media. Their data-driven approach ensures that advertising budgets are optimized for the highest return on investment, targeting the most relevant audiences and converting engagement into tangible business results.
FCS also brings significant expertise in influencer marketing to the table. They excel at identifying and partnering with the most suitable brand ambassadors, managing collaborations from start to finish, and amplifying brand messages through trusted voices in the target audience’s community.
Notable Campaign
Fresh Content Society (FCS) partnered with LINE-X, a global leader in protective coatings, to boost their social media presence and increase customer engagement.
Before FCS’s involvement, LINE-X lacked dedicated social media management, which resulted in inconsistent posting and minimal interaction with their audience. Recognizing the untapped potential in LINE-X’s social media channels, FCS developed a comprehensive strategy to revitalize their online presence.
FCS’s strategy involved creating short-form video content highlighting LINE-X’s work and engaging with the community daily. They focused on showcasing the versatility and durability of LINE-X’s products through eye-catching before-and-after videos, customer testimonials, and behind-the-scenes glimpses of the application process.
Additionally, FCS implemented a consistent posting schedule and actively responded to comments and messages, fostering a sense of community among LINE-X’s followers.
The results were impressive, with LINE-X earning over 7 million video views in just seven months, leading to a 4,000% increase in customer engagement. This dramatic boost in visibility and interaction wasn’t just limited to social media metrics.
The increased online presence translated into real business leads, with many viewers reaching out to inquire about LINE-X’s services or locate their nearest dealer.
3. Disruptive Advertising
Size: 50+
Best for: Businesses of all sizes
Minimum Project Price: $5,000 onwards
Location: Pleasant Grove, Utah
Channels: Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, Twitter
Disruptive Advertising is a leading PPC agency that provides full-funnel marketing services. What makes this agency unique is that they don’t sign on every single potential client; they only work with brands they believe in. This allows them to passionately work on every project, which explains why many of their clients have been with them for the long term (4+ years).
Services
Their social media services mainly focus on paid social advertising and creative strategy, having managed more than $1 billion in ad spend for their customers. Disruptive Advertising specializes in delivering impactful ads across Facebook, Instagram, TikTok, Snapchat, LinkedIn, and X (formerly Twitter). As a Facebook Marketing Partner, you can trust the agency’s strong track record of success with Facebook and Instagram advertising.
The Disruptive team starts by auditing your social media accounts for free and providing you with actionable insights based on their expert analysis. They then show you the key areas they can optimize to enhance your social media results. This will give you a complete overview of their process so you can understand their expertise and see if they’re the right agency for you.
In addition to paid social campaigns, Disruptive can take charge of your creative strategy. You’ll work with a dedicated designer to amp up your materials for social ads, organic social, and other marketing channels. The agency can even help you create video and motion ads to drive higher engagement for your social advertising campaigns. Leveraging market insights, Disruptive stays ahead of market trends and collaborates closely with you to tailor the most effective video and motion ad strategies for your brand.
Their magnetic landing page designs further help you seal the deal when prospects click on your social ads.
Client Experience and Case Studies
Disruptive Advertising’s social media marketing expertise isn’t just reserved for one type of industry. The agency reports a strong return on ad spend (ROAS) across a number of industries.
According to Melissa Hewitt, owner of Honey Bee Stamps, exclusive Made-in-USA stamps, the agency has helped them see results of 10x or more across every platform. On Pinterest, in particular, they sometimes see a ROAS of 20x.
Meanwhile, other clients such as Phone Ninjas, a dealership training company, have reported the agency’s holistic approach to digital advertising. Disruptive took over the company’s entire digital marketing strategy, which included managing their social media content as well as creating and managing their Google Ads.
Furthermore, if the company needed to add something new to their efforts, Disruptive could always bring in a specialist in that area. In other words, the agency has a specialist for everything, making them the go-to experts for anything digital marketing.
One noteworthy case study proving the agency’s capability is their work with KPMG Spark, a cloud-based managed accounting service. Before their partnership with Disruptive Advertising, the service was struggling to reach a vast majority of their customer base. The service was almost entirely relying on referrals and contacts from their parent company, KPMG. With the limitations that come with these resources, the service was unable to truly scale.
So the service needed to improve their almost non-existent online presence and cast a wider net to grow their business. After an extensive search, KPMG Spark decided to start partnering with Disruptive Advertising in 2019. Being new to paid media, the service needed to build everything from the ground up and Disruptive played a crucial role in this.
Over a period of 26 months, the Disruptive team helped KPMG Spark to achieve impressive results on LinkedIn and Facebook. Raking in an average revenue of $1.4 million, the team saw an average ROI of 2x. They generated a total of 4,675 leads that could be attributed to media, out of which 374 leads were closed at an average close rate of 8%.
4. Sociallyin
Scale: 50+ employees
Ideal for: Businesses of all sizes
Minimum engagement cost: Starting at $5,000
Locations: Atlanta, Georgia; Birmingham, Alabama; Los Angeles, California; Frisco, Texas
Platforms: Instagram, YouTube, TikTok, LinkedIn
Established in 2011, Sociallyin secures the second spot on our list of top social media marketing agencies. Purpose-built for social media marketing in Atlanta, Georgia, and with an additional office in Birmingham, Alabama, the agency offers a wide range of solutions including social media strategy development, content production, community management, paid social advertising, influencer marketing, and social selling.
Sociallyin emphasizes creative, data-driven campaigns tailored to help brands grow their online presence and boost engagement across platforms such as Facebook, Instagram, LinkedIn, TikTok, and YouTube.
As a minority-owned business, the agency takes pride in its diverse and global team of social media experts, who bring a wide range of perspectives to the table. This diversity is reflected in the unique marketing campaigns they create, which are aimed at generating fresh ideas and staying ahead of digital trends.
Sociallyin’s approach combines creativity with data insights to ensure that brands not only gain visibility but also achieve concrete results, such as higher conversion rates and improved ROI on social media spend.
One of Sociallyin’s strengths lies in its in-house production capabilities, which allows for greater control over the quality and consistency of the content it creates for its clients. Their client roster includes notable brands such as Dick’s Sporting Goods, Edible Arrangements, and Snap Fitness. They have been praised for their flexibility, clear communication, and adaptability to changing client needs.
Beyond content creation, Sociallyin offers a comprehensive suite of services, beginning with an effective, results-driven social media strategy. The process speaks to their attention to detail, starting with a Strategy Kickoff Call to gather info and set goals.
They then do a Brand Audit to understand your audience and optimize your social media presence. The team develops a tailored strategy and creates engaging content based on your brand and campaigns.
Additionally, they manage your entire social presence, monitoring conversations and engaging with your community. While doing all this, Sociallyin tracks performance and provides reports, making optimizations as needed. They also boost your presence through paid advertising and influencer marketing, handling everything from targeting to influencer matching and campaign management.
Notable Campaign
Mellow, an app offering users a suite of mindfulness tools designed to reduce stress and improve overall well-being faced the challenge of standing out in a crowded market. They partnered with Sociallyin, which took on the challenge with enthusiasm.
They developed a comprehensive promotional strategy that would not only introduce Mellow to potential users but also convey the app’s unique value proposition. The agency’s approach centered on creating visually striking graphics that captured the essence of Mellow’s calming aesthetic, paired with meticulously crafted ad copy that spoke directly to the needs and desires of stressed, overworked individuals seeking a digital sanctuary.
The campaign’s execution more than hit the target. Sociallyin’s strategy proved to be highly effective, resonating strongly with the target audience and driving app installations at an impressive rate.
The results far exceeded expectations, with Mellow surpassing its initial goal of 25,000 downloads by a significant margin. The campaign ultimately achieved a total of 48,193 installs, each at a cost-effective rate of $4.87 per installation.
What’s particularly noteworthy about this campaign is its lasting impact. Even two months after the launch of the new promotional push, Mellow continued to see sustained growth in user acquisition.
This ongoing success speaks volumes about the quality of Sociallyin’s strategy and execution, as well as the appeal of the Mellow app itself. By creating a campaign that not only attracted initial interest but also generated word-of-mouth recommendations and organic growth, Sociallyin demonstrated its ability to create marketing initiatives with long-term value for its clients.
5. SmartSites
SmartSites stands out as a comprehensive digital marketing agency, offering a wide array of services beyond social media management. Their holistic approach encompasses web design, SEO, PPC, email marketing, and SMS marketing, making them an ideal partner for businesses seeking a full-spectrum digital strategy.
SmartSites helps manage all parts of a brand’s social media, working on improving how a brand looks and performs online. Their services include:
- Profile Optimization: Tailoring each platform’s profile to maximize brand visibility and engagement.
- Content Strategy: Developing monthly content calendars to ensure consistent and relevant posting.
- Visual Branding: Creating custom graphics to enhance brand identity and audience engagement.
- Community Management: Actively responding to comments and fostering audience interaction.
- Paid Social: Implementing strategic boosted posts to increase reach and visibility.
SmartSites’ approach begins with a customized social strategy, meticulously crafted to align with the client’s target audience. Each client is assigned a dedicated social media specialist who works closely with them to capture the brand’s unique voice and visual identity. This collaborative process ensures that all content authentically represents the brand and resonates with its audience.
The agency’s commitment to visual excellence is evident in their offer of unlimited custom graphics, ensuring a constant supply of high-quality visuals to maintain a dynamic social media presence. This visual strategy is complemented by thorough hashtag research and competitor analysis, enabling SmartSites to develop strategies that help brands stand out while leveraging trending topics.
To maintain consistency and client involvement, SmartSites implements a monthly approval process for content and graphics. This approach ensures a steady stream of fresh, approved content while allowing for timely adjustments to the strategy. Throughout the month, the team employs proven engagement tactics and strategic boosted posts to drive brand growth and audience expansion.
Beyond content creation and distribution, SmartSites places a strong emphasis on brand reputation management. Their team handles social media customer service, providing prompt, professional responses that enhance the overall customer experience. This proactive approach helps build a loyal community of followers and advocates for the brand.
SmartSites also manages the technical aspects of organic social media growth, including strategic following and unfollowing, inviting new followers, and optimizing content for algorithm preferences. This comprehensive approach ensures that clients’ social media presence is not only visually appealing and engaging but also technically optimized for maximum visibility and growth.
Notable Campaign
Gaia Coffee Roasters, a local artisanal coffee shop, faced significant challenges with stagnant social media growth and low engagement due to irregular posting on their Facebook and Instagram accounts.
The company’s online presence was not reflecting the quality and distinctive character of their product, leading to missed opportunities for customer connection and brand growth.
Gaia Coffee Roasters needed help, so they teamed up with SmartSites. SmartSites came up with a plan to improve Gaia’s social media. They started posting better-looking content that showed off Gaia’s unique coffee blends, where they source them, the roasting process, and behind-the-scenes stories about their passionate baristas.
This new social media plan had three main goals: to grow a big, active online following, to make more people know about Gaia, and to foster meaningful engagement with current and potential customers.
They created eye-catching graphics and short videos that highlighted the artistry behind Gaia’s coffee-making process. The agency also initiated interactive elements such as polls, questions, and user-generated content campaigns to encourage audience participation.
As a result of these efforts, Gaia Coffee Roasters achieved remarkable success in their social media metrics. The company saw an astounding 24,000% increase in page reach, exposing their brand to a vastly larger audience.
Engagements soared by 100%, indicating that not only were more people seeing Gaia’s content, but they were also interacting with it in meaningful ways. Perhaps most importantly, the page followers grew by 200%, significantly expanding Gaia’s online community and potential customer base.
6. MOMENTiQ
Scale: 10-50 employees
Ideal for: Midmarket to Enterprise Businesses
Minimum engagement cost: Starting at $50,000
Location: Los Angeles, California
Platforms: TikTok and YouTube
MOMENTiQ stands out as a specialized agency, focusing on creating end-to-end influencer campaigns that supercharge a brand’s social media presence. Rather than the “do it all” approach of some other agencies, MOMENTiQ sets their sights on TikTok’s D2C marketplace, TikTok Shop.
This laser-focused approach allows them to stay at the cutting edge of trends and best practices for high-impact social media videos.
The agency was founded by Alex Elsea, a prominent figure in the influencer marketing industry. Elsea brings with him a history of success, having previously co-founded Ubiquitous, an agency that has collaborated with some of the biggest names in tech, entertainment, and retail.
Ubiquitous’s impressive client roster includes industry giants like Amazon, Adobe, Netflix, Disney, and American Eagle. This pedigree brings a wealth of experience and a proven track record to MOMENTiQ, positioning the agency as a formidable player in the influencer marketing space.
MOMENTiQ’s expertise is particularly valuable for this moment in time, when TikTok has become a powerhouse for brand promotion and audience engagement. With its explosive growth and highly engaged user base, TikTok offers unique opportunities for viral content and brand awareness.
By specializing in this platform, MOMENTiQ can offer clients strategies that are not only current but also forward-thinking. The agency keeps up with what’s new on TikTok, and what’s popular. This helps them make better campaigns using TikTok’s special features like challenges, duets, and videos with trending sounds.
This specialized knowledge positions MOMENTiQ as a valuable partner for brands seeking to make a significant impact on one of the most influential social media platforms of our time.
MOMENTiQ’s strength lies not only in its in-house expertise but also in its vast network of influencers. The agency exclusively manages a roster of creators boasting a combined following of 700 million, providing unparalleled reach for their clients.
Their proactive approach is evident in their daily outreach efforts, connecting with over 1,000 creators to ensure precise audience targeting and maximum campaign impact. This extensive network and aggressive outreach strategy position MOMENTiQ as a powerhouse in the influencer marketing landscape, capable of delivering wide-reaching and highly targeted campaigns for their clients.
Notable Campaign
MOMENTiQ’s expertise in influencer marketing is exemplified by their high-profile partnership with the Recording Academy, the organization behind the prestigious Grammy Awards. This collaboration seeks to elevate and spotlight the diverse musical landscape of the United States, harnessing social media’s influence to expand the Grammys’ audience and strengthen its cultural significance.
In February 2024, MOMENTiQ orchestrated a groundbreaking campaign that delivered over 500 million social media views in the lead-up to the Grammy Awards ceremony. This massive engagement wasn’t just impressive in terms of numbers; it translated into tangible results for the Recording Academy. The 66th Annual Grammy Awards saw a remarkable 35% year-over-year growth in viewership, bucking the trend of declining award show audiences in recent years.
This campaign not only boosted the Grammys’ immediate viewership but also reinforced its relevance in the digital age. By generating buzz across social media platforms, particularly TikTok, MOMENTiQ helped the Recording Academy connect with younger audiences who might not typically tune into traditional award shows.
7. Moburst
Size: 50-100
Best for: Businesses of all sizes
Minimum Project Price: $5,000 onwards
Location: New York, NY; Kfar Saba, Israel; London, UK; Parkland, Florida; San Francisco, California
Channels: Blog, Facebook, Google Ads, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, Twitter, YouTube, YouTube Advertising
Moburst is one of the largest digital marketing agencies, offering a comprehensive range of services. Their service offering isn’t just limited to social media but also extends to website and app development as well as OTT advertising. This makes them the ideal agency to work with if you need help in other aspects of digital marketing.
Services
The Moburst team firmly believes in balancing paid and organic social media. As such, they provide an all-in-one package that covers your every social media marketing needs. This package includes strategy, management, long-term brand positioning, design, copywriting, analysis, and paid media. This enables them to provide a holistic solution to optimize your social media efforts.
Their results-driven process begins with research, where they look into the channels that are best for each campaign based on the clients and their target audience. Other factors such as the industry, location, and campaign goals also influence which channels to focus on. The team then develops a unique content strategy, following which they create and post the content.
Being a performance-driven agency, Moburst does a monthly review of ongoing efforts to see what worked. This informs them on how to better improve your results based on the best times to post, the ideal posting frequency, and the types of assets that best resonate with the audience. As such, they can double down on the winning content types and optimal strategies to engage your audience.
This also allows them to pinpoint the exact areas where you should be allocating your marketing dollars. So you can invest only in the channels that drive results, meaning you won’t be wasting your time and money on platforms that don’t help you grow.
The Moburst team specializes in creating all types of social media content, including multi-language geo-specific targeted posts. This gives you the perfect leverage to reach a global audience or support an international expansion through social media.
Not only that, but Moburst has a proven track record of successful influencer marketing campaigns. This is particularly appealing as the agency measures success using quantifiable results such as installs and sales as opposed to likes and views alone. The agency’s influencer marketing experts handle everything from building briefs for the influencers to reporting on your campaign. They even help you to repurpose influencer content to create other marketing assets such as ads, helping you save more on your marketing spend.
Client Experiences and Case Studies
As a leading digital marketing agency, Moburst boasts an impressive client roster consisting of names such as Samsung. The company approached Moburst when they needed to promote their Galaxy App Store to increase brand recognition and drive downloads. The objective was to promote the various personalization features of Galaxy devices with downloadable fonts and themes from the App Store.
Moburst used various media channels to identify distinct segments within the brand’s target audience and launched corresponding campaigns for each segment. For instance, gamers were directed to the gaming section whereas Galaxy advocates were directed to a dedicated “Made for Samsung” section. Meanwhile, advanced design enthusiasts were given the option to customize their phones to their liking with various fonts and themes.
This micro-segmentation strategy allowed Samsung to deliver highly personalized ads addressing the unique needs and interests of different segments. Not only were they able to increase downloads by 79%, but they also increased their Facebook page followers by 1,400%. Additionally, their revenue increased by 36%, satisfying their goal.
Regarding this campaign, here’s what Audrey Park, Samsung’s Galaxy Apps Store Manager had to say:
In another case study, Moburst leveraged the power of influencers to help drive installs and signups for PlugSports – a sports recruitment and compliance tool. The campaign involved influential post-high school athletes who pitched the app as something they wished they had during their own recruitment.
Both male and female athletes were recruited to provide a balanced perspective and maximize reach. The Moburst team also took the top-performing influencer content and boosted it using TikTok Spark Ads, allowing them to reach the brand’s target audience of a younger demographic. The campaign was able to drive 8,500 installations and 5,400 signups. Their click-through rate increased by 227% while cost per install went down by 85%. Below are some social media examples Moburst did for PlugSports.
8. Iron Roots
Size: 10-50
Best for: Startups and Enterprises
Minimum Project Price: $5,000 onward
Location: Austin, Texas
Channels: Facebook, Google Ads, Instagram, Snapchat, TikTok, Twitter, YouTube, YouTube Advertising
Iron Roots is a full-service digital agency based in Austin, Texas. From social media to paid ads, the boutique growth shop specializes in customer acquisition using the top strategies built uniquely for each client. The client experience is simple: Discover brand > Develop strategy > Assemble campaign > Deploy & Manage.
Brands hire Iron Roots to:
- Ramp up app installs
- Grow eCommerce sales
- Generate leads and beyond
With in-house copywriters, designers, video pros, project managers, and in-house technology, the client experience is entirely guided. The agency understands the digital landscape very well. It simplifies collaboration and allows for a close working relationship with its clients.
They start each engagement by uncovering and understanding the client’s customer behaviors, needs, and motivations. They’ll identify the most relevant channels and develop several iterative testing activities to come up with the most feasible campaign.
Their in-house technology and system help them set up and analyze integrated analytics that are instrumental in creating detailed audience segments. They’ll also create operational metrics that will measure the campaign during deployment and ensure it’s on track to achieving agreed goals.
When it comes to content, their talented team will provide the right copy and media assets that will convert viewers into customers. These can be photos, videos, or in-person activations. They’ll also work on a bidding strategy to amplify your social content so it reaches more people and delivers greater value for your investment.
Client Experience and Case Studies
Iron Roots believes agency transparency is the key to long-term growth and focuses on maintaining its successful client track record as the #1 priority. Their omni-channel, full-service approach has landed them long-term partnerships with hundreds of brands and has brought millions of dollars in ROI.
They’re behind the successful launch of Netflix’s The Defenders series where they flew top comic influencers to New York for an in-person activation. The influencers created content from the event, which was amplified across Facebook and Instagram to get viewers hooked and excited for the series launch.
Within the first 24 hours, social impressions skyrocketed to 5.2+ million, all from the real-time content captured during the premier. This resulted in 6+ million average viewers within the first week with targeted binge watchers consuming 4.6 episodes per sitting.
Netflix’s success was also the same experience of DC Comics when it launched its Justice League movie. Together with Gillette, Iron Roots boosted the Gillette x Justice League co-branded razor kits as a promotional campaign to drive interest in the movie. Comic book influencers and enthusiasts received kits in advance, which they promoted in time for the opening weekend.
Working with a niche audience, Iron Roots employed a syndicated user-generated content strategy where influencers posted content simultaneously. The posts reached 5+ million Instagram users during launch week, resulting in $94 million in opening weekend sales at the North American box office. This made Justice League the 56th-biggest domestic movie launch of all time.
For its stellar work, Iron Roots bagged the Gold Prize during the 2022 Viddy Awards. It’s the longest-running and most-respected videographer award that receives thousands of entries annually from over 100 countries worldwide.
Their entry, The Net Zero Hero of 2040, was a short form web video that talked about climate change and how their client, Hyzon Motors, is addressing it. The video emotionally captivated the current climate change challenges and showcased Hyzon Motors’ unique value proposition.
Services
- Growth Strategy
- Channel & Audience Segmentation
- Media Buying
- Community Management
- Content Creation
- Influencer Marketing
9. The Influencer Marketing Factory
Size: 10-50
Best for: Enterprises and Large Brands
Minimum Project Price: $20,000 onwards
Location: Miami, Florida; New York, NY
Channels: Blog, Facebook, Instagram, TikTok, Twitch, Twitter, YouTube, Threads
As the name suggests, The Influencer Marketing Factory is an agency that specializes in social media marketing with influencers at the forefront. With a focus on TikTok, Instagram, and YouTube, the agency creates ROI-oriented social media influencer campaigns that are authentic and scalable. They also create influencer campaigns leveraging other social media platforms such as Twitch and Threads.
The agency’s expertise has helped them earn recognition in leading awards and publications including Inc., The Manifest, The Drum Marketing Awards, Clutch, and, of course, our very own top influencer marketing agencies list.
The Influencer Marketing Factory leverages its network of content creators to help brands collect high-quality user-generated content for social media. So you can effectively make use of unboxing videos, app demos, reviews, and product launch updates in your social media marketing efforts.
Moreover, the agency helps you maximize your social media reach with paid media amplification. The Influencer Marketing Factory takes charge of creative direction and helps you produce advertising content with distinct perspectives. The team’s specialized conversion experts help to refine creator’s content to generate more conversions from your paid social media ads.
The agency has an impressive client list boasting names such as Google, Snapchat , Universal Music Group, Sony Music, GrubHub, Hilton Hotels, Bud Light, Chips Ahoy, and Bumble. If these huge names trust the Factory, it’s for a good reason.
Services
- Influencer identification
- Content and social media selection
- Creative briefs
- Shipping and logistics
- Ads creation and management
- Ads optimization
10. Thrive Internet Marketing Agency
Size: 10-50
Best for: Enterprises, Large and Small Brands
Minimum Project Price: $1,000 onwards
Location: Arlington, TX + over 20 major cities in the US
Channels: Blog, Facebook, Instagram, LinkedIn, Pinterest, Twitter, YouTube
Thrive Internet Marketing Agency builds powerful ROI-focused social media marketing campaigns for businesses of all sizes – from small local businesses to Fortune 500 companies. The award-winning agency has gained recognition for their expertise at the 2024 National Excellency Awards and is one of Clutch’s top digital marketing agencies.
The agency offers full-service social media marketing solutions to help you grow your social media presence across leading networks like Facebook, Instagram, TikTok, YouTube, Snapchat, LinkedIn, and Twitter (now X). You can rely on their expertise to develop platform-specific strategies that help you engage the right audience with the right types of content.
Thrive helps you build a custom social media marketing strategy to address your specific needs and achieve your brand’s unique goals within your budget. The agency also uses analytics and data-tracking tools to improve your strategies and enhance your ROI. Their social media expertise has generated impressive results for clients like Lovin Tender Treats, XS Nation, Meadow Museum, and APSystems among many others.
Services
- Social media management
- Social media advertising
- Social media brand management
11. Lyfe Marketing
Size: 10-50
Best for: Small and Midmarket Businesses
Minimum Project Price: $1,000 onwards
Location: Atlanta, Georgia
Channels: Facebook, Instagram, LinkedIn, Twitter
LYFE Marketing is a full social media management company. They offer social media services, search engine services, and website design services. They create and manage top-performing social media campaigns for clients on Twitter, Facebook, Pinterest, LinkedIn, and Instagram.
Since 2011, LYFE Marketing has managed over 2,000 social media marketing campaigns. They claim to have driven over 983,287 leads for clients through digital marketing. Their social media marketing services help their clients’ businesses grow brand awareness (followers), relationships (engagement), and website exposure (traffic).
They follow a five-step social media marketing process:
- Assign a dedicated social media manager to your account
- Develop a social media strategy that is specific to your business
- Develop content calendars and advertisements
- Growth optimization and daily maintenance
- Reporting and communication
Services
- Social Media Management
- Social Media Advertising
- PPC Management
- Email and SMS Marketing
- Short Video Management
- Short Video Advertising
12. Sculpt
Size: 10-50
Best for: Businesses of all sizes
Minimum Project Price: $5,000 onwards
Location: Iowa City, Iowa
Channels: Facebook, Instagram, LinkedIn, Twitter, YouTube
Sculpt is a social media marketing agency that specializes in working with global B2B companies. Their expertise lies in consulting with teams, translating technical products into shareable content, and generating qualified leads for complex businesses using social media channels.
How do they do it? They do it by assessing a client’s social media marketing maturity, modernizing their social media strategy, and then executing it. They also focus on running demand-generating paid social media campaigns with a concentration on LinkedIn.
The best part about this agency is that it also provides training and guidance for your in-house staff, including executives. So, when you hire them, it’s not just for a campaign, but also to build a skilled in-house team that will be beneficial in the long run.
Some of their key services include:
- Social media consulting including listening analysis, content blueprints, and executive coaching
- Organic social media services including social-first content, influencer campaigns, and community management
- Paid social media services including ad production, creative testing, and conversion optimization
Sculpt was founded in 2012 with a mission to help businesses grow using better social media practices. Today, Sculpt works exclusively with B2B tech, services, and manufacturing brands including Adobe, Blend, Velo3D, and Schneider Electric.
Services
- Social Media Management
- LinkedIn Advertising
- Social Media Strategy
- B2B Influencer Campaigns
- Social Media Content Creation
- Paid Social Creative Production
13. The Shelf
Size: 1 – 10
Best for: Medium and Small Size Brands
Minimum Project Price: $100,000 onwards
Location: New York City, New York
Channels: Discord, Facebook, Instagram, LinkedIn, Pinterest, TikTok, Twitch, Twitter, YouTube
The Shelf is a creative social media influencer marketing agency that’s capable of delivering impressive results for clients across all verticals. From beauty products and fashion brands to home décor companies and outdoor equipment brands – the agency has created successful social media campaigns with influencers at the center.
The agency combines first and secondhand data with proven strategies to come up with creative ROI-driven ideas. They custom-build social media influencer campaigns to help you achieve your unique marketing goals through various social media content formats.
The Shelf ensures that your social media campaigns deliver a bigger impact by laser-focusing on influencers who are already talking about the problem you’re addressing. They can even help you execute corporate social responsibility (CSR) campaigns to authentically connect with your audience on social media. This helps you reach a highly relevant audience with a vested interest in the same values as your brand.
The agency has partnered with leading names such as Walmart, Famous Footwear, Pepsi, Neutrogena, and Hanes among many others. This impressive client list speaks volumes about The Shelf’s standing in the social media marketing space.
Services
- Reels influencer marketing
- Retargeting campaigns
- Brand awareness campaigns
- Influencer relationship management
- Fraud detection
- Strategy and planning
14. Nuanced Media
Size: 10-50
Best for: Businesses of all sizes
Minimum Project Size: $1,000+
Location: San Diego, California; Phoenix, Arizona; Tucson, Arizona; Chicago, Illinois
Channels: Amazon
Nuanced Media emerges as a prominent player in social media marketing, offering an extensive suite of services tailored to meet the needs of medium to large-sized businesses. Their specialization is crafting multi-channel strategies encompassing diverse social media platforms, ensuring comprehensive reach and impact.
What sets Nuanced Media apart is their holistic approach to social media marketing. They don’t just focus on a single aspect; they provide a complete solution. From Facebook to Instagram eCommerce marketing, Nuanced Media harnesses the potential of each platform to drive brand visibility and engagement. Their expertise extends to influencer marketing, helping clients tap into exclusive audiences for product positioning.
One of the agency’s standout features is their commitment to data-driven strategies. Nuanced Media doesn’t rely on guesswork; instead, they employ rigorous analysis to conceptualize campaigns that align with a brand’s vision and consistently deliver desired results. Their transparency in operations allows clients to monitor progress seamlessly, fostering trust and accountability.
Nuanced Media’s meticulous testing and evaluation process ensures optimal campaign performance, maximizing the return on marketing investment. This systematic and analytical approach empowers them to consistently exceed client expectations.
Services
- eCommerce Website Design
- Email Marketing
- Amazon Marketplace Strategies
- eCommerce Advertising with Multi-Channel
- Media Buying
- Affiliate Marketing
- Social Media Promotions
15. NewGen (formerly Kairos Media)
Size: 1-10
Best for: Small and Medium Companies
Minimum Project Price: $5,000 onwards
Location: Hemel Hempstead, London, UK
Channels: Facebook, Instagram, Twitch, Twitter, YouTube
NewGen emerges as a dominant presence in the domain of social media marketing, providing a large collection of performance-oriented services. Their expertise encompasses social strategy, community management, paid social advertising, and more.
NewGen core lies within its in-house creative hub, which conceives, produces, and curates all your social media content. They commence their social strategy by delving deep into your audience demographics. Once they’ve absorbed the essence of your business and branding, they initiate a comprehensive briefing encompassing campaigns, seasonal themes, and more.
The subsequent brainstorming session employs diverse creative techniques to generate unique ideas for various social platforms. Before launching their strategy, they test, measure, and optimize to ensure results.
An outstanding achievement worth noting is their collaboration with KFC for the KFConsole launch. This campaign generated remarkable results, including 35.1 million+ organic impressions, 4 million+ engagements, 84,000 new followers, and an impressive 26.9% engagement rate on KFC’s owned social channels. Additionally, it achieved 238 million potential impressions on Twitter, 18k mentions on Reddit, and sparked 8.5 million global Google searches for relevant keywords.
Services
- Influencer Marketing
- Social Media Marketing
- Digital Marketing
- Content Production
- Esports and Games Marketing
16. Vireo Video
Size: 10-50
Best for: Businesses of all sizes
Minimum Project Price: $1,000 onwards
Location: United States, Canada
Channels: Google Ads, YouTube, YouTube Advertising
Vireo Video is a video marketing agency specializing in YouTube marketing. This includes video strategy, YouTube SEO optimization, video advertising on YouTube and Facebook, and influencer marketing on YouTube.
Vireo Video develops comprehensive Video Marketing Strategy Blueprints that guide your brand’s success and accelerate your growth. They help you create an effective data-backed video strategy that drastically increases your viewership and revenue. The agency identifies who your target customers are online and what video content they search for and consume. They then develop a strategy to ensure that your videos capture and maintain your audience’s attention.
With well-targeted YouTube and Facebook advertising placements, Vireo Video maximizes your ROI with video ads. They do this with a three-step process:
- Creating a marketing plan to find new ways to capture the online audiences you’ve previously struggled to reach
- Pilot campaigns to thoroughly test a range of targeting strategies and demographics
- Ongoing campaigns – including regular A/B ad testing, copy and targeting overhauls, and implementation of new strategies released by the advertising platforms
Services
- YouTube Strategy
- YouTube Optimization
- YouTube Marketing
- Influencer Marketing
- YouTube Advertising
17. ICUC.Social
Size: 50+
Best for: Enterprise and Medium Size Brands
Minimum Project Price: $10,000 onwards
Location: Toronto, Canada
Channels: Twitter, Facebook, Instagram, LinkedIn, Discord, Twitch, Flickr, Pinterest, Threads
ICUC Social stands at the forefront of social media marketing, bringing over two decades of innovation to brands seeking to elevate their online presence. With a robust foundation in social media strategy, ICUC specializes in transforming digital engagement and extending brand reach across new and established platforms. Their approach is deeply rooted in understanding the unique landscape of each business, bringing tailored solutions that resonate with target audiences and achieve outstanding results.
At the core of ICUC’s strategy is a comprehensive three-step process: beginning with an in-depth partnership with clients to grasp business goals and audience insights, then developing a bespoke social media strategy that aligns with brand objectives, culminating in continuous optimization and reporting. This methodical approach is designed to adapt and grow with the business, ensuring long-term success and a strong return on investment.
The agency’s prowess was showcased in a remarkable case study where they achieved the #1 trend on Twitter for four consecutive hours, maintaining a top 20 presence throughout the day and securing engagement rates of 300% above industry standards. This achievement highlights ICUC.Social’s capacity to generate significant impact and visibility for brands in the digital sphere.
Services
- Social Media Content Creation
- Social Media Management
- Audience Engagement
- Social Listening
- Community Management
- Consumer Insights
- Performance Analysis and Reporting
18. NinjaPromo
Size: 50+
Best for: Enterprise, Small and Midmarket Businesses
Minimum Project Price: $5,000 onwards
Location: London, UK; Vilnius, Lithuania; New York, NY; Dubai, United Arab Emirates; Chicago, Illinois
Channels: AppLovin, Blog, Facebook, Google, Google Ads, Instagram, LinkedIn, Medium, Pinterest, Podcast, Quora, Reddit, Snapchat, Telegram, TikTok, Twitter, WhatsApp, YouTube, YouTube Advertising
If you need to build or improve your business’ online presence, NinjaPromo can help you with social media marketing. They offer a full suite of services tailored to fit your individual needs and budget. As they understand the ever-changing landscape and how to navigate it with creativity, they can create strategies that align with your company’s goals and drive real results.
NinjaPromo will create and manage content across multiple platforms, including Facebook, Twitter, LinkedIn, Instagram, and YouTube, to increase followers and engagement. They also specialize in setting up targeted ads tailored to reach specific demographics who may be interested in your product or service. This will help you ensure that your message is reaching the right people and getting the most out of your marketing budget.
Moreover, NinjaPromo can provide in-depth analytics, including performance metrics and key insights into how your campaigns are doing. This will help you understand what is working and what needs to be adjusted or refined so that you can get the most out of your campaigns.
Ultimately, NinjaPromo will help you make an impact with social media marketing and ensure that your business reaches its maximum potential online. With their specialized services, you can increase visibility, drive sales, and build relationships with customers to grow your business.
Services
- Content Creation
- Influencer Marketing
- Social Media Strategy
- Profile Optimization
- Platform Selection
- Community Management
- Reputation Management
19. Cleverly
Size: 10-50
Best for: Businesses of all sizes
Minimum Project Price: $1,000 onwards
Location: Los Angeles, California
Channels: Blog, Google Ads, LinkedIn, Email
If you specifically need help with LinkedIn, Cleverly is a clever choice. From managing your campaigns to targeting to lead magnets, their agency can help you to generate concrete results by means of LinkedIn ads. In short, they use data from thousands of outbound B2B campaigns to send tailored messages to your ideal clients on LinkedIn.
Alternatively, if you don’t want to outsource it to an agency, they also offer a LinkedIn lead gen course. In this course, they’ll teach you all their tried-and-tested LinkedIn systems and strategies so that you can automate and grow your business.
Services
- Email Marketing
- Lead Generation
- LinkedIn Content Service
- White-label Lead Generation
- Recruiting
- SEO Content Writing
- Google Ads Management
- LinkedIn Paid Advertising
20. Online Optimism
Size: 10-50
Best for: Medium and Small Businesses
Minimum Project Price: $1,000 onwards
Location: New Orleans, Louisiana; Atlanta, Georgia; Washington
Online Optimism is a digital marketing agency with an expertise to help you manage your entire social media. The team views social media as complex and challenging while also being one of the best ways to target your audience during the decision-making process. As such, they take a long-term approach and focuses on nurturing your audience consistently through your brand’s social media.
The agency works to help you achieve all types of social media marketing goals – whether it be brand awareness, customer engagement, product sales, or even lead generation. They help you leverage the right social media platforms and create tailored strategies to achieve those unique goals.
Online Optimism has built successful social media marketing strategies for clients across various verticals including hospitality, healthcare, nonprofits, cybersecurity, consumer packaged goods, and many more. Some of their top clients include names like Doctors for America, Technology Policy Institute, Quatrro, DeKalb, Truck Driver Institute, and Goodbee Plumbing among many others.
Services
- Social media strategy
- Creative and content production
- Community management
- Promoted and paid social media management
- Analytics and optimizations
- Social media influencer marketing
21. Audiencly
Size: 10-50
Best for: Businesses of all sizes
Minimum Project Price: $5,000 onwards
Location: Düsseldorf and Hamburg, Germany; London, UK; Shenzhen, China
Channels: Facebook, Instagram, TikTok, Twitter, YouTube
Audiencly is an influencer- and social media marketing agency based in Düsseldorf, Germany. They help brands and influencers build and maintain a solid presence in social media. This includes in-depth social media analysis and advice from their social media experts.
The agency follows seven steps when creating a social media marketing strategy for your firm:
- Defining your objectives – define your KPIs to set clear goals for your social media marketing strategy
- Defining your target audience – the demographic and geographic data of your target group
- Analyzing your competition – the online presence of your competitors and marketing measures they already have implemented
- Choosing the best platforms – the most profitable social media platforms to advertise your product. Platforms include Instagram, YouTube, TikTok, Twitter, and Facebook
- Creating content – informing about different formats to use for posting your content. You could also take advantage of their content creation services
- Success monitoring
- Next steps – what steps you need to take for social media success
Audiencly includes Disney, NordVPN, EA, Epic Games, Philips, Tencent, and Mercedes-Benz amongst its clients.
Services
- Influencer Marketing
- Talent Management
- Content Creation
- Influencer Marketing
- Social Media Marketing
- Social Ads
- Paid Ads
22. Ignite Social Media
Size: 10-50
Best for: Enterprise and Midmarket Businesses
Minimum Project Price: $5,000 onwards
Location: Cary, North Carolina; Birmingham, Michigan
Channels: Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, Twitter, YouTube
Ignite Social Media has proved its expertise for more than a decade now, having been founded in 2007. Indeed, they describe themselves as “the original social media agency.” They were named Social Media Agency of the Year, worldwide, in the 2016 Corporate Social Media Awards.
They have consistently helped the world’s most valuable brands set their social media strategy, execute it day-to-day, and measure results. They focus on driving measurable results from social media. The agency works around the world from its offices in North Carolina and Michigan.
They are certified as a Women’s Business Enterprise by the Women’s Business Enterprise National Council (WBENC), the United States’ largest third-party certifier of businesses owned and operated by women. Ignite Social Media’s mission is to change the world of marketing through social media.
Services
- Strategy Development
- Consulting
- Community Management
- Paid Social Advertising
- Social Content Creation
- Promotions
- Influencer Engagement
- Measurement & Monitoring
- Social Listening
- Crisis Management
23. Favoured
Size: 1-10
Best for: Businesses of all sizes
Minimum Project Price: $1,000 onwards
Location: London, UK
Channels: Facebook, Google, Google Ads, Instagram, LinkedIn, Reddit, Snapchat, Spotify, TikTok, Twitter, YouTube, YouTube Advertising
Located in London, Favoured is one of the leading UK-based social media marketing agencies that you can check out. While they’ve only been in business for a few years, they’ve already landed well-established brands, like Durex, as clients.
Their approach is to combine art and science to improve performance. All their campaigns rely on top-rated creative production and sophisticated performance techniques. Their belief that the entire customer journey should be considered to achieve business growth also informs everything that they do. As a full-funnel marketing agency, they can help with all stages of the funnel.
With regards to social media marketing specifically, they can help with various related services including paid social, video production, and influencer partnerships. They can also help with content creation and will see to it that key factors like tone of voice and timing will be kept in mind to improve brand awareness and engagement on various social channels. And, to ensure that your brand is portrayed consistently across its different channels, their team can help you to create branding guidelines.
Lastly, measuring and reporting are also included in their offering. They will periodically report on their efforts. Based on the analysis of the impact of their work, they’ll then adjust the strategies where necessary.
Services
- Digital Advertising
- Social Media
- Paid Social and Platform Advertising
- Content and Creative Production
- Email and CRM
- Website and eCommerce
- Branding and Strategy
- B2B Marketing
24. Joseph Studios
Size: 10-50
Best for: Entrepreneurs, Small and Midmarket Businesses
Minimum Project Price: $1,000 onwards
Location: Atlanta, Georgia
Channels: Blog, Facebook, Google, Google Ads, Instagram, LinkedIn, Pinterest, Snapchat, Spotify, TikTok, Twitter, YouTube Advertising
Joseph Studios is not your average Atlanta-based internet marketing service. They are an organic marketing agency that helps clients gain more sales leads thanks to the power of digital marketing and social media management.
Why does Joseph Studios pride itself on being “organic”? Their proven marketing strategy supports the notion that an organic approach is more effective to use. It also leverages natural, human relationships over interruption advertising like social media ads and Google AdWords.
Joseph Studios primarily works with small businesses and businesses in the middle market. No matter what kind of industry your business is in, this organic marketing agency guides your brand to success.
Services
- Content Creation & Strategy
- Social Media Management & Strategy
- Advertising & Promotion
- YouTube Specialization
- Email & Digital Marketing
- B2B & Influencer Collaboration
- Market Research & PR
- SEO
25. Ernst Media
Size: 1-10
Best for: Enterprise, Small and Midmarket Businesses
Minimum Project Price: $1,000 onwards
Location: Spokane, Washington
Channels: Facebook, Twitter, Instagram, LinkedIn
Ernst Media is an agency that can handle both the paid and organic aspects of your social media marketing. They claim to be experts on leveraging the audience targeting parameters of social media platforms.
This agency can handle clients of all types and sizes and run their end-to-end social media marketing campaigns.
They can manage campaigns for most social networks including Facebook, Instagram, Twitter, TikTok, YouTube, etc. They can also help you manage your influencer campaigns across various social platforms.
Services
- PPC Management
- SEO
- Social Media Management
- Social Media Advertising
- Influencer Marketing
26. Tilt Metrics
Size: 1-10
Best for: Enterprise, Small and Midmarket Businesses
Minimum Project Price: $1,000+
Location: Boston, Massachusetts
Channels: Facebook, Google, Google Ads, Instagram, LinkedIn, Quora, Reddit, Twitter, YouTube, YouTube Advertising
Tilt Metrics stands out with its Social Media Marketing services. With a compact yet highly specialized team, they excel in crafting targeted social media strategies that resonate with a sophisticated B2B audience. Their approach is not just about creating content; it’s about generating qualified leads through a blend of paid media and SEO.
Their services are tailored to businesses seeking to establish a strong B2B presence online. Tilt Metrics begins by understanding your unique business needs and audience demographics, ensuring every campaign is aligned with your brand’s voice and objectives. They also excel in crafting social media strategies that emphasize advanced targeting and segmentation, ensuring campaigns resonate with the right audience. Their expertise in narrative and visual storytelling on social media platforms turns interactions into opportunities for engagement and conversion.
The agency’s focus on conversion rate optimization (CRO) and landing page optimization ensures the traffic generated through social media channels is effectively converted into leads.
Services
- Social Media Advertising
- Sponsorship Integration
- Content Creation and Strategy
- Analytics and Reporting
- Community Engagement and Management