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There’s been an increased interest in performance marketing. Though, what exactly does it entail? After all, aren’t all marketing agencies supposed to do just that – perform?
Performance marketing is based on results. Whether you're using sales, organic traffic, leads, or downloads as the result you want to track, a performance marketing agency only gets paid if they are able to achieve the client’s desired outcomes. If you’re thinking that it sounds a lot like affiliate marketing, you’re not entirely mistaken. Affiliate marketing forms part of performance marketing that can also include other services such as email marketing and influencer marketing.
That being said, the goal of this article isn’t to explore the nitty-gritty of performance marketing. Instead, we present to you a list of performance marketing agencies that can help you to get the most bang for your marketing dollars.
Top Performance Marketing Agencies:
- 1. Viral Nation
- 2. Disruptive Advertising
- 3. Thrive Internet Marketing Agency
- 4. Directive Consulting
- 5. Versa Marketing
- 6. Clique
- 7. PartnerCentric
- 8. Hamster Garage
- 9. The Goat Agency
- 10. AdQuantum
- 11. JumpFly
- 12. WebFX
- 13. Kobe Digital
- 14. Acceleration Partners
- 15. Ignite Visibility
- 16. WebMechanix
- 17. Directive
- 18. Tinuiti
- 19. DMi Partners
- 20. Perform[cb] Agency
- 21. Performics
- 22. Rogerwilco
- 23. MuteSix
- 24. OAK Digital
- 25. Obility
- 26. AdParlor
- 27. iProspect
- 28. Grovia
- 29. Sparxoo
- 30. Kwanko
- 31. Antevenio
- 32. GroupM
- 33. Right Side Up
- 34. SkyDiamond Elite
- 35. InnoVision
- 36. Wpromote
- 37. Valve+Meter
- 38. 3Q/DEPT
- 39. Dentsu Creative
- 40. DAC Group
- 41. iCrossing
- 42. Merkle
- 43. Rise Interactive
- 44. Brenton Way
- 45. RNO1
- 46. Power Digital
- 47. Bamboo
- 48. Croud
- 49. 44 North Digital Marketing
- 50. The Brains
- 51. Big Rock
- 52. Kovald
- 53. GeistM
- 54. TOP Performance Marketing Agency
- 55. Incubeta
- 56. NoGood
- 57. Zappian
- 58. PBJ Marketing
- 59. Traktor
- 60. Papertoaster
- Frequently Asked Questions
1. Viral Nation

Viral Nation, a distinguished performance marketing agency, stands at the forefront of innovative digital and social media marketing solutions. Established as a pioneer in influencer marketing, Viral Nation seamlessly integrates its various divisions, including VN Marketing, VN Talent, VN Sports, and VN Tech, delivering a holistic strategy that harmonizes media, technology, talent, and strategic vision.
With a team of adept performance marketing professionals, Viral Nation is steadfast in formulating conversion-centered strategies. By harnessing machine-learning technologies, Viral Nation optimizes and adapts campaigns to a range of scales and complexities.
Key services include:
- Talent Management
- Full-Service Production
- Strategy and Creative
- Ambassador Programs
- Branding
- Experiential Events
For Influencers: If you are looking for agencies to represent you click here.
2. Disruptive Advertising

The focus of Disruptive Advertising is to create a results-based relationship with their clients. For this reason, they really make it their mission to understand the business goals of their clients.
Key services include:
- PPC management
- Google Ads
- Email marketing
- Website optimization
- Amazon advertising
- Retargeting
- Lead nurture marketing
- Landing page design
3. Thrive Internet Marketing Agency

Based in Vancouver, Canada, Thrive Digital is a performance marketing agency that has been helping businesses to plan, implement, and optimize digital marketing campaigns since 2011. They’ve helped a number of big global brands like Snapchat, Uber, and Salomon to grow online.
Key services include:
- Search advertising
- App advertising
- Media buying
- Video ads
- Social advertising
- Retargeting
- Shopping ads
4. Directive Consulting

Directive, a performance marketing agency, is celebrated for its integrated marketing solutions that fuel exponential growth. Not being part of a media conglomerate, Directive’s focus is unwavering and dedicated to earning your business every day.
Comprising a team of expert marketers, Directive stands out in crafting strategies that are not confined by channel or tactic but are organized around your customers and goals. Their innovative approach, backed by a $3M annual investment in marketing R&D, ensures they lead the market in developing new success strategies and tactics. Their unique Customer Generation methodology is used to build marketing strategies that evolve with your company, ensuring long-term success.
Key services include:
- Paid Media
- SEO
- Design
- Lifecycle Marketing
- Video
5. Versa Marketing

Versa Marketing has been a premier performance marketing agency specializing in affiliate marketing for over a decade.They operate within diverse industries such as health & wellness, kitchenware, activewear, and more. Versa’s position as a leader is further proven by its use of performance-related solutions, including channel expertise, affiliate connections, and premier management.
Versa Marketing demonstrates mastery in executing robust marketing campaigns. To illustrate their accomplishments, they propelled a wellness company to achieve a ShareaSale top 100 listing and $1M in annual revenue. Similarly, they also amplified a filtration industry leader’s revenue by 39% YoY.
Key services include:
- Affiliate Marketing
- Attribution Modeling
- Influencer Marketing
- Consultation & Strategy
6. Clique

With a strong affiliate foundation, Clique excels in performance marketing, embodying core values of experience, immersion, integrity, and flexibility. They offer a wide array of services, ensuring brand authenticity.
Comprising a team of seasoned affiliate marketers, influencer specialists, and strategy consultants, Clique crafts and implements tailored strategies across various digital platforms.
Their capacity to adapt and thrive in diverse sectors solidifies their position in the performance marketing field. A testament to their capabilities is their work with LifeProof.com, in which they generated six-figure affiliate revenue, a 6% ad conversion rate, and a staggering 670% growth in sales over six months.
Key services include:
- Affiliate Program Management
- Attribution Modeling
- Influencer Program Setup & Management
- Strategic Consultation & Planning
- Customized Brand Solutions
7. PartnerCentric

PartnerCentric describes themselves as the biggest fully remote performance marketing agency with Women’s Business Enterprise (WBE) certification across the world. Not only do they have premium partnership status with some of the leading performance marketing tech platforms, but have also fostered relationships with a number of the biggest performance marketing networks like CJ Affiliate and ShareASale.
8. Hamster Garage

Founded only in 2019, Hamster Garage is one of the newer performance marketing agencies on our list. While they might have been in business for only a few years, they’ve already worked with a number of well-known brands that include names like Airbnb, Turo, and Canva.
Instead of focusing on views and clicks, Hamster Garage is more interested in conversions and efficiency. Everything they do is tracked. This means that they’re perfectly positioned to optimize their collaborations with partners helping to market your brand to their right audience. Not only do they implement data-driven decision-making, but brand safety and compliance are also a priority and they will never compromise brands for performance.
9. The Goat Agency

Renowned as a pioneer in the influencer marketing sector, Goat Agency offers a comprehensive suite of performance marketing services underpinned by a unique data-led influencer selection method. Their bespoke in-house CRM system ensures the creation of high-quality, authentic content tailored to your brand.
Comprising a team of dedicated social media managers, paid media experts, creative strategists, and content production professionals, Goat Agency excels in crafting and executing personalized social media strategies for various platforms including TikTok, Instagram, Twitch, YouTube and more. Their seven-year track record illustrates their ability to tap into latest trends, offering successful global influencer-led campaigns.
Key services include:
- Data-led Influencer Selection
- Social Media Management
- Paid Media
- Creative Strategy
- Content Production
For Influencers: If you are looking for agencies to represent you click here.
10. AdQuantum

As one of the leading performance marketing agencies, AdQuantum specializes in helping apps to generate new revenue. Their team of 30 media buyers and over 300 designers have helped loads of clients to increase their revenues and app downloads. For example, for the Dragon Champions game they managed to generate 27,000 paying users in nine months.
11. JumpFly

If you specifically need help with Amazon marketing, JumpFly is one of the top agencies to check out. They’ve been in the business for nearly two decades and specialize in PPC marketing.
Key services include:
- Paid search
- Paid social media
- Amazon advertising
- Search engine optimization
12. WebFX

WebFX’s team of more than 450 experts is one of the biggest performance digital marketing agencies across the globe. With offices in multiple cities across North America, they’ve worked with big guns like Bing, Google, and Facebook. When you work with WebFX, you’ll have access to MarketingCloudFX, their top marketing software platform, helping you to keep track of all the details (even the minor ones) of your campaign.
13. Kobe Digital

Based in Los Angeles, Kobe Digital’s team specializes in performance marketing, video production, and design. For example, they helped Phillips Graduate Institute to create a diversified, omnichannel campaign so that they could reach potential students across a bigger range of platforms. Not only do they work with educational institutions, but they’re regarded as one of the top eCommerce marketing agencies that can help you to boost your brand.
14. Acceleration Partners

In 2021, Acceleration Partners won two International Performance Marketing Awards. Not only were they named the best performance marketing agency, but their use of performance during COVID-19 also bagged them an award. As a premier global partner marketing agency, they’ve helped industry-leading brands, like Adidas and LinkedIn, to grow and refine their digital marketing strategies efficiently.
Key services include:
- Affiliate program management
- Publisher development
- Consultancy
15. Ignite Visibility

Ignite Visibility is one of the top performance marketing agencies and specializes in a number of services that include multichannel digital strategy, email marketing, paid media, and search engine optimization. Based in San Diego, they’ve been in the business for nearly a decade and use an award-winning proprietary digital marketing forecasting system to help their clients achieve their goals.
16. WebMechanix

WebMechanix is a leading performance marketing agency that helps mid to large businesses boost their bottom line. They offer a wide range of services that include:
- Conversion rate optimization
- Social media marketing
- PPC management
- Search engine optimization
- Marketing automation
- Email marketing
- LinkedIn advertising
- Google Ads
17. Directive

If you’re a SaaS company in need of a performance marketing agency, you can check out Directive. They’ve worked with more than 200 leading SaaS companies that include names like Cisco and Samsung SDS. What sets them apart from many other agencies is their strong focus on communication. Weekly call-ins mean that you’ll always be up to speed with what’s happening.
Key services include:
- PPC
- Search engine optimization
- Conversion rate optimization
- Marketing analytics
- Lead generation
- Branding
- A/B testing
- Web experiences
18. Tinuiti

According to their website, Tinuiti is the biggest independent performance marketing agency across Google, Facebook, Amazon, and streaming TV. Their team of over 1,000 employees has worked with brands like Etsy, Converse, and the Vitamin Shoppe. As one of the top social media marketing agencies, they can help you with an array of services that include email marketing, Amazon advertising, app store optimization, and conversion rate optimization.
19. DMi Partners

Based in Philly, DMi Partners is regarded as one of the top email marketing firms and offers a wide range of other services that include affiliate marketing, paid search, and search engine optimization to mention only a few. As a performance marketing agency, they include a dynamic pricing model that’s based on certain performance tiers being reached.
20. Perform[cb] Agency
![Perform[cb] Agency](http://influencermarketinghub.com/wp-content/uploads/2022/01/16-perform-cb-agency.jpg)
In 2021, Perform[cb] Agency (previously called IgniteOPM) was shortlisted by the International Performance Marketing Awards for Best Performance Marketing Agency. Founded in 2002, they also offer a CPA network that has been voted the best in the world for five consecutive years, according to their website.
Key services include:
- Affiliate program management
- Paid media partnerships
- Curated affiliate recruitment
- Custom reporting
21. Performics

Performics create personalized, dynamic media and content experiences that will match the mindset of your consumers. Founded more than 20 years ago, Performics describes themselves as the original performance marketing firm on their website.
Key services include:
- Mass acquisition media services
- Analytics
- Affiliate program management
- Amazon advertising
- Content strategy
- Conversion optimization and user experience
- Search engine optimization
- Consumer demand analysis
22. Rogerwilco

With offices in Cape Town and Johannesburg, Rogerwilco is South Africa’s leading performance marketing agency. Founded in 2008, they’ve won more than 30 awards and are also the first-ever African finalist in the global DigiDay content marketing awards.
Their core performance marketing services include:
- Search engine optimization
- Paid media management
- Social media marketing
- Content marketing
- Conversion rate optimization
23. MuteSix

If you specifically want to focus on TikTok marketing campaigns, be sure to check out MuteSix. According to their website, they’re the first agency to partner with TikTok. In addition to TikTok, they can also help you to craft marketing campaigns for all the major platforms like Facebook, Instagram, YouTube, Snapchat, and Pinterest. Founded in 2013, they work with clients across a wide range of industries that include tech, financial services, eCommerce, retail, and publishing.
24. OAK Digital

Founded in 2015, OAK Digital is one of the newer performance marketing agencies. Their niche is DTC brands and they specialize in affiliate marketing, PPC campaigns, and Instagram/Facebook media buying.
25. Obility

B2B businesses can check out Obility. Their team understands B2B and can help you to acquire and convert MQLs, SQLs, and named accounts.
Key services include:
- Content strategy
- Content creation
- Paid search
- Search engine optimization
26. AdParlor

AdParlor’s agile performance marketing approach is best suited for eCommerce brands and subscription and service-based businesses. In 2019, AdParlor was acquired by Fluent, Inc., a leading performance marketing company in the US.
27. iProspect

iProspect works with established, challenger, and emerging brands. Their team of more than 8,000 experts offers first-class services and solutions in media and customer experience management. Some of the brands that they’ve worked with include Under Armour and Budweiser.
28. Grovia

As mentioned in the intro, affiliate marketing forms part of performance marketing. If you’re interested specifically in going the affiliate marketing route, be sure to check out Grovia. In short, Grovia is a partner recruitment platform that helps businesses to identify, recruit, and activate influencers and affiliates. With the help of their search engine, it’s much easier to discover suitable candidates that can help you to generate more revenue. They can also provide managed services in addition to their software platform.
29. Sparxoo

Sparxoo is an award-winning, fully integrated US digital marketing firm with offices in Tampa, FL. Sparxoo’s team of Google Certified performance experts will help you to connect with customers with the right channel to get the most of your budget.
Key services include:
- Full funnel marketing
- Lead generation
- Demand generation campaigns
- Campaign analytics and optimization
30. Kwanko

Kwanko was founded in 2003 and has offices throughout the Americas and Europe. As a global cross-device performance marketing leader, they offer a number of tailor-made solutions.
Key services include:
- Lead generation
- Influencer marketing
- Email marketing
They can also help you to increase your app downloads. As this will be performance-based, you’ll only pay when a user actually downloads and opens your app.
31. Antevenio

Founded in 1997, Antevenio specializes in brand and performance marketing. With offices across the globe, they’re a great choice if you need help with email marketing, Google Adwords, Facebook and Instagram ads specifically. Another service that deserves a special mention is their proprietary dynamic landing page optimization technology.
32. GroupM

Based in Germany, GroupM offers performance-oriented online marketing solutions. During the 20 years that they’ve been in business, they’ve grown their team to more than 100 experienced marketers. They can also help you to develop proprietary ad-server and multichannel tracking solutions.
33. Right Side Up

Whether you need help with B2C or B2B, you can check out Right Side Up. They typically manage Snapchat, Google Ads, Instagram, Facebook, Pinterest, and LinkedIn. Their services also include affiliate marketing and search engine optimization. During their time in operation, they’ve worked with a number of big names like Crunchbase, Fitbit, Gillette, and Yelp.
34. SkyDiamond Elite

SkyDiamond Elite creates month-to-month performance-based marketing campaigns. Unlike many of the other agencies, they have a very specific niche – luxury fashion brands. Their team will curate plans that channel your brand and make the most of your brand’s equity to optimize revenue.
35. InnoVision

Based in California in the USA, InnoVision is a no-retainer performance marketing agency. Their team boasts a combined 15 years experience and have worked with a number of businesses in the health and wellness industry.
Key services include:
- Consulting
- Search engine optimization
- Social media marketing
- Branding
- Web design and development
36. Wpromote

In 2019, Wpromote was named the leader in performance marketing by the Forrester Wave, a 28-point evaluation of more than 10 global performance marketing agencies. With multiple offices across the United States, they’ve worked with the likes of Adobe, Instacart, KitchenAid, and International Education Corporation.
Key services include:
- Paid search
- Content marketing
- Email marketing
- Influencer marketing
- Voice search
- Paid search
37. Valve+Meter

Based in the United States, Valve+Meter serves a number of industries that include B2B, home services, heavy equipment, and industrial machinery. If you’re wondering about their unique name, it basically refers to the two variables (flow and cost) that they can control. Part of their approach is to make sure that they manage the right rate of new business for you, while their pricing is based on the “metered” results that they managed to create.
Key services include:
- Lead generation
- Search engine optimization
- Web design and development
- Video marketing
- Email marketing
- Retargeting
38. 3Q/DEPT

According to their website, what sets them apart from other performance marketing agencies is that they include strategy, data, and innovation into each step of their process. While their headquarters are in Chicago, they also have offices in five other US locations and boast more than 20 virtual locations.
Key services include:
- Paid search
- Conversion rate optimization
- Mobile user acquisition
- Analytics
- Strategy and planning
39. Dentsu Creative

Based in New York, Dentsu Creative is a fully integrated creative and media agency. During their time in business, they’ve worked with a long list of great brands like Burberry, Kroger, Oreo, and LinkedIn. They’ve also been listed as one of the top 25 most influential agencies in the US by Campaign US and have also been recognized by a number of other thought leaders that include Forrester, Adweek, and MediaPost.
Key services include:
- Media planning and buying
- Data and analytics
- Influencer marketing
- Voice search
40. DAC Group

With offices across the globe, the DAC Group has been in business for an impressive 46 years. Needless to say, during this time they’ve received numerous awards. For example, in 2021 alone they were nominated for seven awards of which they won four. From web development to voice search optimization, they offer a wide range of digital marketing services.
41. iCrossing

With 19 offices across the world, the iCrossing team builds seamless digital experiences. Global brands like Toyota and LG Electronics have trusted them for years to redesign and refresh their websites and improve search engine optimization. In addition to SEO and web design, they can also help with customer experience, storytelling, user experience, and content marketing to name only a few creative services.
42. Merkle

Merkle is one of the biggest performance marketing agencies. Their team of over 13,000 employees have worked with 400+ world-class clients that include Dell, Habitat for Humanity, and Royal Caribbean International. Per year, they send billions of personalized emails and millions of mobile messages.
Key services include:
- User experience
- Digital messaging
- Performance media
43. Rise Interactive

Rise Interactive describes themselves as “the performance marketing agency for faster business growth”. They’ve been in the business for nearly two decades and during this time their work has landed them a number of awards. From SEO to social media, they offer a wide range of advertising services in addition to advanced analytics.
44. Brenton Way

Brenton Way is a full-service digital marketing agency with a number of locations in the United States. Some of the industries that they’ve worked with include beauty, eCommerce, consumer goods, health, SaaS, and cannabis.
Key services include:
- PPC
- Lead generation
- Influencer marketing
- Search engine optimization
45. RNO1

RN01 uses their understanding of the digital landscape to make the most of marketing platforms. This way, they help to connect your target audience with “share worthy” content. Brands that they’ve helped with performance marketing include Spikeball, Pet Paradise, and Beckett Simonon.
Key services include:
- Growth strategy
- PPC campaigns
- Email marketing
- Social media marketing
46. Power Digital

Power Digital mostly serves the B2B industry and offers services for each step of the funnel. Their top and middle of funnel services include social media and content marketing, while their bottom of funnel services include conversion rate optimization, email marketing, and retargeting.
47. Bamboo

Founded in 2014, Bamboo’s focus is to help their clients acquire, monetize, and retain customers. Their services include paid search, paid social, and growth strategy.
48. Croud

Founded a decade ago, Croud is a global, full-service digital marketing partner. They use a unique model to gain a more comprehensive understanding of their clients and have worked with companies in virtually all industries.
Key services include:
- Paid social
- Paid search
- Conversion rate optimization
- Search engine optimization
49. 44 North Digital Marketing

Based in Ontario, Canada, 44 North Digital Marketing is an award-winning digital marketing agency that has helped hundreds of businesses combine custom software development and performance marketing. They’re one of the newer agencies and have only been in the business for six years. Though, during this time, they’ve already landed more than 27 creative awards and worked with brands like Lexus of London.
50. The Brains

As London’s leading full-service performance marketing agency, The Brains have helped businesses in the eCommerce, B2B, finance, SaaS, and healthcare industries with lead generation. They offer a wide range of digital marketing services that include conversion rate optimization, web design and development, content marketing, and social media.
51. Big Rock

Big Rock is another London-based performance marketing agency. Founded in 2011, they focus on the B2B, fintech, finance, and technology sectors and have worked with brands like Investec, Old Mutual, CNBC, and Vodafone.
52. Kovald

Based in Greece, kovald is trusted by brands like Beyond Meat and Happy Socks. As part of their eCommerce strategy, they offer performance marketing to help brands create and improve their operations.
Key services include:
- Brand and strategy planning
- Website design
- Social media
- Paid search
53. GeistM

Based in New York, GeistM was founded in 2013 and uses their proprietary technology, Blackfire, along with the experience of their marketers to solve a variety of challenges. Not only do they offer a wide range of marketing services, but they also serve multiple industries that include education, fashion, beauty, and travel.
54. TOP Performance Marketing Agency

Their team of analytics experts, content creators, and platform specialists work together to test, improve, and fulfill the performance goals of their clients. One of the benefits of partnering with them is that as they’re a full-service marketing agency, they can work across channels and platforms.
Key services include:
- Affiliate marketing
- Influencer marketing
55. Incubeta

When working with Incubeta, you have the option of paying entirely based on results or attributing a proportion of their fees to a performance incentive. Whether you need help with Amazon, Google, or TikTok, they’re experienced at working with all the major platforms.
Key services include:
- Conversion optimization
- Media services
- Consultancy
- Customer analysis
56. NoGood

NoGood has helped businesses in consumer, SaaS, healthcare, and retail to unlock their true potential. From startups to Fortune 500 brands, NoGood has been very good to a number of brands like Microsoft, Nike, Amazon, and ByteDance. For example, for ByteDance they’ve managed to increase their organic traffic by nearly 900%.
57. Zappian

Zappian is the youngest agency on our list. Founded only in 2019, the agency was built on the experience and connections of the CEO. Some of the businesses that they’ve worked with to date include Digital Media Solutions, Diablo Media, and Accredited Debt Relief. Currently, they specialize in the legal and finance sectors.
58. PBJ Marketing

Digital is the game that everyone at PBJ Marketing plays. With a team of digital strategists driving the company, PBJ promises their clients a nice balance of function and form. Striving to create user-friendly digital experiences for their clients’ audiences, the people at PBJ are experts when it comes to digital marketing. Their clients come from a vast range of industries, including Yale Medicine, MPOWER Financing, Czech Tourism, Arcus Foundation, and Reman Auto Electronics.
Key services include:
- Paid media
- SEO
- Social media management
- Website design
59. Traktor

Founded in 2018, Traktor began in Sao Paulo, Brazil, as a growth services firm. Less than a year after setting up shop, the company was already able to prove its worth in the Brazilian tech industry. They began to operate as a performance marketing agency the following year and expanded their work for international clients. Their success in a short span of time is a testament to their efficiency and competency as a performance marketing agency.
Because of their exemplary performance, Traktor has been named a Google Premier Partner in 2022.
Key services include:
- Media management
- Performance audit
- Consultancy
60. Papertoaster

For Southeast Asian companies, there’s Papertoaster. They are a leading performance marketing agency based in Singapore, with offices in Indonesia and Malaysia. Committed to achieving growth for startups and SMEs, Papertoaster uses effective storytelling to drive revenue and increase engagement. They even help clients in fundraising and networking.
Key services include:
- Company valuation
- Influencer marketing
- UX analytics
Frequently Asked Questions
What is a performance marketing company?
Performance marketing agencies specialize in payper-action digital marketing campaigns. Whether you're using sales, organic traffic, leads, or downloads as the result you want to track, a performance marketing agency only gets paid if they are able to achieve the client’s desired outcomes. The channels they use include Native Advertising. Search Engine Marketing. Social Media Marketing.
What is the example of performance marketing?
Native advertising is a great example of performance marketing. With native advertising, advertisers will build ad campaigns meant to achieve a specific goal. You only pay for clicks or other conversion actions.
What is the role of a performance marketer?
A performance marketer or performance marketing manager will handle digital accounts and paid social channels. This role will focus on campaign-specific results to drive the marketing department’s commercial performance.
What is a performance marketing platform?
A performance marketing platform is a type of software tool that specifically helps users reach their performance marketing goals. Performance marketing platforms help measure your outcomes across digital channels.