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This year’s Influencer Marketing Benchmark Report is brought to you in collaboration with our partners at Refersion. The…
Affiliate marketing is a great way to monetize your web traffic and earn additional income. It’s a versatile…
When creating a marketing strategy, you don’t want to be sharing content with the void. You need to…
Research Methodology The data presented in this report was collected from all sponsored TikToks posted during 2021. All…
Digital native brands, the likes of Bonobos, Warby Parker and Casper, contributed to the growth of ‘Direct to…
NeoReach returns with its Social Intelligence Insights Report for a 2021 Year In Review analysis, this time in…
Marketing consumer goods like clothing and food is one thing; it’s another to market something like cyrptocurrency products….
Notable Highlights Affiliate Marketing Industry is set to grow to approximately $13 Billion in 2022 and $15.7 Billion…
The influencer marketing landscape continues to evolve at such a rapid pace, we now have a whole new set…
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Overview Now and again we review an influencer platform that’s been created by a company so old, we have to marvel that their incorporation happened before influencer marketing was even a thing. Usually it’s an ad agency pivoting into...
In the court of public opinion, influencers get a bad rap, often criticized as a group of vapid, navel-gazing youth ready to pitch any product for any brand that pays them. From a brand’s perspective, they are often seen as merely a...
Overview Instagram is still, for the moment, the platform that most people associate with influencer marketing. Which, at this stage of the game, is a little weird. Both influencer marketing and social media have evolved beyond pictures of...
Back in 2016, the influencer marketplace Post For Rent launched and quickly distinguished itself. Marketplaces are very transactional in nature, and the name of the platform certainly doesn’t do anything to dissuade you from thinking any...
We used to say that there were two kinds of developers of influencer marketing platforms: those who saw an industry need and created software to address it; and those who saw a growing industry and wanted to cash in on it. Well, we can now...
Everything old is new again. When we first launched Influencer Marketing Hub in 2016, the options for software leaned heavily toward Discovery. We looked at a lot of different search-only tools, half of which billed themselves as “The...
