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One of the downsides of social media is the way it acts as an archive for every stupid or offensive thought a person may have shared online. Most people aren’t actually stupid or offensive, but we all have our moments. And if we...

CrewFire

In 2015, while the rest of the world was focused on how best to market themselves on social media, Alan VanToai saw an opportunity in the physical world. With most marketing eyes looking at what screens could do for them, VanToai had the...

Tubular Labs

Overview There are roughly 500 hours of video uploaded to YouTube every minute, although that’s kind of an estimate. We got that number from a two-year-old article, so who knows what the number might be now? Actually, there might be some...

Pixlee TurnTo

Overview In May of 2012, Instagram was not yet two years old but had already passed 50 million users. The simplicity of the platform—post a picture, add a caption, receive validation—was part of that early success, but there was...

LTK (formerly rewardStyle)

Overview Influencers catch a lot of flak for any number of reasons. Critics generally dismiss them as a group of lazy narcissists, infatuated with themselves and trying to build careers off the zero-effort activity of taking pictures and...

impact.com

Overview For decades, especially before the age of the internet, performance marketing’s impact on businesses was immeasurable. Like, literally immeasurable. Who could know how well it truly worked without reams of data standing in as...