Marketing News and Resources

Influencer Marketing Hub offers you all the latest Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing.

Influencer Marketing
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Coronavirus (COVID-19) Marketing & Ad Spend Report (Updated July 2021)
Coronavirus (COVID-19) Marketing & Ad Spend Report (Updated July 2021)
COVID-19 has shocked the world and sent economies spinning. It was late-2019 when the virus first appeared in the Chinese city of Wuhan. Initially, it only affected China, but its effects are now...
The State of Influencer Marketing 2020: Benchmark Report
The State of Influencer Marketing 2020: Benchmark Report
We carried out our first influencer marketing survey in 2017, giving us excellent insight into the state of the industry. We repeated the exercise last year, and have now made our study an annual...
Influencer Rates: How Much Do Influencers Really Cost in 2025?
Influencer Rates: How Much Do Influencers Really Cost in 2025?
If you’re planning an influencer marketing campaign, one of the first things you’ll consider is the cost. While you may choose influencers based on your budget, it’s important to gain some idea...
Creator Economy
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Creator Earnings: Benchmark Report 2023
Creator Earnings: Benchmark Report 2023
The global influencer market has grown tremendously since 2019, now worth over $21 billion this year compared to $16.4 billion in 2022. This growth has been paralleled by the evolution and expansion...
Top 9 NFT Makers, Generators & Platforms
Top 9 NFT Makers, Generators & Platforms
A non-fungible token (NFT) is a non-reversible data unit. Because each NFT is kept in a smart contract, it is unique and cannot be replicated or counterfeited. NFTs can represent real-world objects...
Top 10 Metaverse Websites That Creators Need to Pay Attention To
Top 10 Metaverse Websites That Creators Need to Pay Attention To
The term "metaverse" means different things to different people. Some define it as a virtual reality experience in a continuous setting, while others associate it with a technical ramble that is...
eCommerce
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Top 38 eCommerce Marketing Tools and Trends for 2024
Top 38 eCommerce Marketing Tools and Trends for 2024
Online shopping experienced unprecedented growth in 2020 due to the COVID-19 pandemic. Lockdowns across the globe forced consumers to turn to digital platforms to do their shopping, which boosted...
Top 57 E-Commerce Tools for Businesses and Startups in 2024
Top 57 E-Commerce Tools for Businesses and Startups in 2024
E-commerce tools are programs with features that enhance your website’s functionality and capabilities. They support progress and scalability while allowing you to save time and resources so you...
Free Amazon Keyword Research Tool – A guide to Amazon Keyword Research
Free Amazon Keyword Research Tool – A guide to Amazon Keyword Research
If you've ever created website content, you will understand the importance of search engine optimization (SEO) to your online success. If your content isn't visible, nobody will see it, regardless of...
Affiliate Marketing
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Top Affiliate Marketing Statistics for 2023
Top Affiliate Marketing Statistics for 2023
As an entrepreneur or business owner, you'd want your brand to reach a wider audience and meet its sales targets. Achieving these goals requires a lot of time, effort, and resources. Fortunately...
The Best Free Affiliate Marketing Tools for Your Campaigns in 2024
The Best Free Affiliate Marketing Tools for Your Campaigns in 2024
Affiliate marketing is a growing and evolving industry. By 2024, the industry is expected to balloon up to $15.7 billion. With this in mind, it’s only accurate for affiliate marketers to double...
Top 12 Amazon Affiliate Marketing Tools to Earn More Easy Money
Top 12 Amazon Affiliate Marketing Tools to Earn More Easy Money
Amazon needs no introduction. It’s still way ahead of other eCommerce companies in the United States. To give you an idea of how big it is, according to Amazon stats, it has nearly 38% of the...