Marketing News and Resources

Influencer Marketing Hub offers you all the latest Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing.

Influencer Marketing
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10 of the Biggest Instagram Marketing Trends for 2021
10 of the Biggest Instagram Marketing Trends for 2021
Earlier, Instagram marketing used to be limited to branded posts and content. Then came the era of influencer marketing. With the addition of Instagram Stories, brands found another format to market...
Coronavirus (COVID-19) Marketing & Ad Spend Report (Updated July 2021)
Coronavirus (COVID-19) Marketing & Ad Spend Report (Updated July 2021)
COVID-19 has shocked the world and sent economies spinning. It was late-2019 when the virus first appeared in the Chinese city of Wuhan. Initially, it only affected China, but its effects are now...
The State of Influencer Marketing 2020: Benchmark Report
The State of Influencer Marketing 2020: Benchmark Report
We carried out our first influencer marketing survey in 2017, giving us excellent insight into the state of the industry. We repeated the exercise last year, and have now made our study an annual...
Creator Economy
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The State of Affiliate Marketing: Benchmark Report (2023)
The State of Affiliate Marketing: Benchmark Report (2023)
Notable Highlights Affiliate Marketing Industry is set to grow to approximately $14.3 Billion in 2023 globally and $15.7 Billion by 2024 Affiliate marketing companies raised over $1.5 Billion...
The Ultimate Guide to Podcast Trends and Statistics in 2024
The Ultimate Guide to Podcast Trends and Statistics in 2024
While consumers are wired to respond to visuals, the podcast industry has grown significantly over the years. One reason for its success is the convenience that it offers. Considering that...
The Latest Discord Statistics: Servers, Revenue, Data, and More
The Latest Discord Statistics: Servers, Revenue, Data, and More
You've likely come across Discord if you've needed a fast and efficient way of communicating online. Discord is a popular chat app. Although Discord initially found its niche as a way for gamers...
eCommerce
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The Top Direct-To-Consumer (DTC) Brands to Follow in 2025
The Top Direct-To-Consumer (DTC) Brands to Follow in 2025
Direct-to-consumer (DTC) brands are transforming the retail industry by selling products directly to customers, bypassing traditional intermediaries like wholesalers and retailers. This approach...
Everything You Need to Know NFT Domains
Everything You Need to Know NFT Domains
If you’ve been lurking around the web for some time now, chances are you’ve probably come across the term “NFT” and wondered what in the world it is. Non-fungible tokens, or NFTs, are unique...
Top 13 TikTok Shop Stats for 2024
Top 13 TikTok Shop Stats for 2024
TikTok has been embracing online shopping and businesses over the last few years, paving the way for TikTok Shopping to become a reality. They have moved a long way from being merely an app where...
Affiliate Marketing
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Ultimate Guide to Affiliate Marketing on TikTok In 2024
Ultimate Guide to Affiliate Marketing on TikTok In 2024
We have regularly looked at the benefits of the affiliate marketing model and have even previously written a general Ultimate Guide to Affiliate Marketing. In short, affiliate marketing involves...
The Ultimate Guide to Becoming an Amazon Associate in 2025
The Ultimate Guide to Becoming an Amazon Associate in 2025
Amazon associates are individuals or businesses that have signed up with Amazon to promote the company's products and make some money in the process. Amazon associates are paid when customers click...
The Ultimate Guide to Affiliate Marketing in 2024
The Ultimate Guide to Affiliate Marketing in 2024
Affiliate marketing is a great way to monetize your web traffic and earn additional income. It's a versatile stream of revenue that you can leverage no matter what your industry or...