Data-first planning meets AI tooling as two award‑winning independents unite under one...
Digital Marketing
Influencer Marketing Hub offers you the latest trends, insights, and best practices in the world of digital marketing. Our aim is to help you stay ahead of the curve and achieve your marketing goals by leveraging the power of digital channels!
LATEST
45% of Ad Spend Is Wasted on Unbranded Content
CreativeX shows early-branding lapses and ignored safe zones are killing performance...
Live Streaming Demands More Than Linear TV
According to the IAB’s July 2025 Digital Video Ad Spend & Strategy report, 58% of...
Digital Video Overtakes Linear TV, Captures 58% of U.S. TV/Video...
Digital video’s rise to prominence in U.S. ad budgets represents a tectonic shift in...
Samsung Ads Unveils Mobile Conversion for Gaming: Turning CTV...
A new AI‑powered solution links connected‑TV viewing with mobile game downloads for...
How Sprite Used Pop Culture and Physical Experiences to Reinvent...
The lemon‑lime soda teams with McDonald’s, Takis, Buldak and more to amplify—not...
More Articles
Top Marketing Trends in Mental Health & Mindfulness
Mental health and mindfulness marketing is shifting into high gear, and the most...
Saudi Arabia Launches Humain to Lead in Global AI
Saudi Arabia is making bold moves to establish itself as a global leader in artificial...
Top Marketing Trends Every Gaming & eSports Brand Should...
This year, gaming and eSports marketing is all about deeper engagement and authentic...
Top Trends Shaping Mobile App Marketing for Today’s Advertisers
For today’s mobile app advertisers, the game has shifted from broad campaigns to...
Reddit Pro’s New AI Profile Tools: Boosting Business...
Reddit has long been a platform where users share and discuss their interests within vast...
Hotels and Resorts Marketing Statistics and Trends (2025)
If you still think Instagram likes don’t translate into heads in beds, think again —...
Pulse Gets Bigger: TikTok’s Latest Ad Innovations for Marketers
TikTok continues to evolve its advertising platform with the launch of expanded Pulse...
Privacy-First Tech Is Rewiring Digital Advertising [New Industry...
The digital advertising industry is undergoing a significant transformation as it adapts...
The Creator Economy Now Outranks TV: What Marketers Must Know
Creators are not just building audiences—they’re shaping culture, redefining...