With additions like AI and influencer marketing, ADCE keeps pace with emerging industry...
Digital Marketing
Influencer Marketing Hub offers you the latest trends, insights, and best practices in the world of digital marketing. Our aim is to help you stay ahead of the curve and achieve your marketing goals by leveraging the power of digital channels!
LATEST
$13.5 Billion Omnicom-IPG Merger Gets FTC Approval With an Ad...
The deal moves forward provided the combined holding group doesn’t collude to favor or...
UK Publishers File EU Antitrust Complaint Over Google’s AI...
Independent media allege Google’s AI summaries siphon traffic and demand an opt-out for...
DAIVID Launches AI-Powered Ad Analytics API to Maintain Creative...
As AI ad production soars, DAIVID’s solution ensures each generated spot meets...
How Cloudflare’s Pay-Per-Crawl Marketplace Protects Publishers
A dual strategy of opt-in blocking and micropayments aims to restore fair compensation...
Google’s AI Podcast Feature in Search
Google’s Audio Overviews pilot brings spoken, dual-host summaries to select search...
More Articles
Privacy-First Tech Is Rewiring Digital Advertising [New Industry...
The digital advertising industry is undergoing a significant transformation as it adapts...
The Creator Economy Now Outranks TV: What Marketers Must Know
Creators are not just building audiences—they’re shaping culture, redefining...
CTV Has Grown Up: Why Advertisers Can’t Afford to Wait Any...
Precision, scale, and addressability are no longer theoretical promises but everyday...
Commerce Media Is Eating Advertising [New industry report]
One ad dollar in five. That’s where commerce media is headed—and fast. Once an...
Top Trends Revolutionizing Beauty & Skincare Marketing
Forget vague predictions—here’s what’s actually moving the needle in beauty...
Meta and AlUla Join Forces for the First Instagram Creators...
In a landmark collaboration, Meta, the Royal Commission for AlUla (RCU), the Saudi...
Heineken’s “Social Off Socials” Marketing...
In an age dominated by constant social media interaction, Heineken’s new campaign...
How UEFA’s TikTok Campaign Hit Big Without Compromising...
In a world where data privacy concerns are at an all-time high, UEFA’s TikTok campaign...
55 AI SEO Statistics That Reveal the Future of Search
AI has changed search in more than one way. While AI Overviews have pushed down organic...