Influencer marketing has reached a point where simply hiring an agency is no longer...
Beauty
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Inside the Real Impact of AI in E-commerce (Examples)
AI has quickly moved from a nice-to-have experiment to a core driver of competitive...
Why Creator Marketing Isn’t Just Hype—It’s Your...
For years, Creator marketing has been politely dismissed in boardrooms as a...
Ad Transparency Centers & Libraries for Compliance Audits
What happens when the ad a brand thinks it ran doesn’t match the one shown in a...
Impersonation & Identity Defense For YouTube, Meta, and...
Impersonation has quietly become one of the fastest-growing risks for brands on YouTube...
Twirl
Twirl has the kind of origin story that only makes sense in 2022-and-beyond marketing: a...
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MODI – The World’s First Museum of Digital Influence
Influencer Marketing Hub Announces Exclusive Collaboration with the Museum of Digital...
YouTube Studio AI Stack Explained: Ask Studio, Auto-Dubbing with...
How do you plan, localize, and repurpose video content when YouTube’s algorithm now...
5 of the Best Fortnight Brand Experience Agencies
If you’re hiring a Fortnite Brand Experience agency this quarter, two platform shifts...
How to Use Meta and Google Ads Libraries for Transparency and...
As paid social spending grows more complex, brands face a new challenge: not just running...
Live Shopping Formats that Actually Convert
What makes one live shopping show pull in five-figure sales while another flatlines after...
Instagram Broadcast Channels + Reminders: Drive Attendance...
In 2025, Instagram’s creator strategy revolves around one powerful question: How do you...
OpenAI’s Sora Surpasses 1 Million Downloads in Record Time
The text-to-video app climbed to No. 1 on the App Store, showing viral traction and...
Amazon Black Friday & Cyber Monday Playbook for Brands...
What does it take to win Amazon’s most competitive shopping window—when ad costs...
Black Friday & Cyber Monday Dates
When exactly should brands fire up their holiday campaigns in 2025—and how much time...