How should brands adapt when 92% of consumers trust personal recommendations from micro...
Tech
LATEST
How Brands Can Turn Reddit Into a Continuous Insight Machine
Brands are sitting on an overlooked competitive advantage. Every day, millions of people...
Telegram and Discord Playbook for Modern Brand Communities
Brands are rethinking community strategy in 2025. Organic reach is shrinking across major...
Ad Transparency Centers & Libraries for Compliance Audits
What happens when the ad a brand thinks it ran doesn’t match the one shown in a...
Twirl
Twirl has the kind of origin story that only makes sense in 2022-and-beyond marketing: a...
Cross-Platform Brand Suitability: Automation, Filters, and...
Brands are publishing more creator content, more frequently, across more platforms than...
More Articles
Meta in Talks for AI Content Licensing With Major Publishers
Meta seeks partnerships with News Corp, Fox, and Axel Springer to secure training data...
Meta Expands Community Notes With User Alerts and Ratings
Meta adds alerts, note requests, and helpfulness ratings to strengthen its crowdsourced...
Meta Launches Hyperscape, Turning Real-World Spaces into VR
Hyperscape lets Quest users scan rooms and create photorealistic virtual replicas...
Condé Nast to Launch Vette, a Creator-Led Commerce Platform in...
Aims to compete with LTK and ShopMy by offering creators their own e-commerce...
SocialAI: The AI-Powered Social Platform Redefining Engagement
What happens when the promise of social media—connection, conversation, and...
Ralph Lauren Launches Ask Ralph, an AI-Powered Stylist
The brand’s app now delivers personalized outfit recommendations using Microsoft’s...
YouTube Adds AI Editing, Live Upgrades, and Monetization Tools...
Highlights sweeping updates that integrate AI, live features, and new brand tools. Two...
Oracle’s Market Value Climbs on TikTok Acquisition Buzz
The prospect of acquiring TikTok’s U.S. unit reinforced Oracle’s positioning in...
China Confirms the U.S. TikTok App Will Use Chinese Algorithm
Beijing says the U.S. spin-off will operate under a licensing deal, keeping ByteDance’s...