When should a brand post a Reel and when is a Story the smarter move? It’s a question...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
Instagram Broadcast Channels + Reminders: Drive Attendance...
In 2025, Instagram’s creator strategy revolves around one powerful question: How do you...
Instagram Launches “Rings” to Celebrate Creative Courage
The new award honors creators who shift culture through originality and risk-taking...
Q4 Attribution Under Pressure: UTMs, Promo Codes, LTK/Shopify...
How do you prove which creator actually drove your BF/CM sales when every click, cookie...
UGC Ads Shotlist for Peak Season: 10 Holiday Creatives That...
How do you stand out when every brand floods the feed with glossy ads and countdown...
Pinterest Holiday Path to Purchase: Trends & Shoppable Pins...
Holiday shopping doesn’t start on Black Friday in stores anymore; it starts on...
More Articles
Universal Music Group Launches “House of Carmen” to Power...
UMG’s new app lets micro-influencers post paid TikTok and Instagram content directly...
Meta Upgrades Facebook Reels With Smart Recommendations and...
AI-driven topic suggestions and visible friend likes make Facebook’s video feed more...
TikTok Upgrades Smart+ Ad Suite Ahead of Holiday Season
New creative and measurement tools give brands more flexibility, visibility, and proof of...
![Creator Marketing Budgets Surge 171% YoY [New Report]](https://s.influencermarketinghub.com/imaginary/resize?width=300&height=195&type=webp&url=https://influencermarketinghub.com/wp-content/uploads/2025/10/d215b0fb-generated-image-october-08-2025-3_45pm.jpg)
Creator Marketing Budgets Surge 171% YoY [New Report]
CreatorIQ’s 2025 report shows marketers rechanneling ad dollars into influencer...
TikTok’s Album Hub Turns Taylor Swift’s Release Into a Fan...
Search-triggered Easter eggs and unlockable rewards drive participation far beyond...
Kai Cenat Shatters Twitch Records With 1 Million Subs
The streamer cements his legacy after a month-long subathon pushes him into seven-digit...
TikTok Pulse & Pulse Premiere: Monetization Context
What does it mean when your video isn’t just viral but placed in TikTok’s top...
How to Calculate Profit on TikTok Shop
How much profit are TikTok Shop sellers really keeping after referral fees, shipping...
Maybelline Taps Miley Cyrus for a New Era of Beauty Campaigns
Cyrus reimagines the brand’s iconic jingle while fronting flagship product...