A global push underscores TikTok’s dominance as the launchpad for viral hits and...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
5 Reddit Influencer Marketing Agencies That Get It Right
On Reddit, influence is earned in comment threads, not shot in 4K. That shifts the agency...
Stricter Oversight for Influencers in Ireland Under the New...
Enhanced regulatory coordination underscores rising scrutiny of creator-led...
Instagram Reels Linking Rolls Out Globally
The update helps brands and influencers guide viewers through tutorials, recipes, or...
HI-CHEW Expands Fortnite Presence Through Influencer Partnerships
By leveraging influencers as judges and amplifiers, the campaign bridges gaming fandom...
Influencer Scorecards for Modern Campaigns: From Brand Fit to...
How do you compare a creator quoting $60,000 for a single TikTok to one offering a $100...
More Articles
How Social Media Attribution Modeling Powers Influencer Campaigns
What if your highest-performing influencer never gets credit in the report? What if the...
ATP Bets on TikTok to Bring Tennis Closer to Young Fans
Partnership launches a Tennis Creator Network and boosts player presence to spark...
6 Game-Changing Twitch Influencer Marketing Campaigns That Got...
When MARVEL SNAP prepared to launch its PC version, it didn’t just plan another game...
Winning Back Engagement in the Era of Influencer Fatigue
After a couple of decades of massive growth, the influencer marketing industry is...
10 Essential Tips for Negotiating with Influencers Successfully
Finding potential influencers to work with continues to be the biggest challenge for...
Boost Your Marketing Impact with Smarter Influencer Management
With the increasing maturity of influencer marketing, marketers are getting a better hang...
How to Find Influencers in Your Area
An influencer with millions of followers may be great for promoting a large ecommerce...
Why Performance Influencer Marketing is the Future: Strategies...
Influencers have been known to help drive brand awareness and build trust with their...
6 TikTok Brand Awareness Campaigns
Heard of a skincare brand turning TikTok into a full-funnel sales machine during Ramadan...