Enhanced regulatory coordination underscores rising scrutiny of creator-led...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
Instagram Reels Linking Rolls Out Globally
The update helps brands and influencers guide viewers through tutorials, recipes, or...
HI-CHEW Expands Fortnite Presence Through Influencer Partnerships
By leveraging influencers as judges and amplifiers, the campaign bridges gaming fandom...
Influencer Scorecards for Modern Campaigns: From Brand Fit to...
How do you compare a creator quoting $60,000 for a single TikTok to one offering a $100...
How Social Media Attribution Modeling Powers Influencer Campaigns
What if your highest-performing influencer never gets credit in the report? What if the...
ATP Bets on TikTok to Bring Tennis Closer to Young Fans
Partnership launches a Tennis Creator Network and boosts player presence to spark...
More Articles
Post-Launch Projection Dashboard: 90-Day Trajectory
What if you could turn every initial engagement spike into a reliable predictor of where...
Creator Earnings Report 2025
Influencer Marketing Hub, in partnership with NeoReach, brings you this in‑depth 2025...
Inventory Forecasting From UGC-Driven Demand Surges
How can brands anticipate inventory spikes driven by viral UGC before traditional sales...
Dynamic Budget Re-allocation Framework (Weekly Sprints)
How can marketers ensure every euro of influencer spend drives maximum impact? What if...
Viral Coefficient Model: Predict Referral Loops From UGC
Are you confident in forecasting which pieces of UGC will ignite referral loops and drive...
Budget Allocation Matrix: Influencer vs Paid Social vs UGC Ads
Consumers today expect authentic storytelling at every touchpoint, yet brands grapple...
Elasticity Modeling: How CPM Changes With Creator Tier
Influencer marketing budgets are at a crossroads: how can brands ensure every dollar...
Reach & Impressions Projection Strategy (No-Code)
How can agencies and brands escape the guesswork of influencer budgeting and...
Paid Follower Removal Guide (TikTok & IG)
Are bot followers silently sabotaging your influencer campaigns on TikTok and...