The streamer cements his legacy after a month-long subathon pushes him into seven-digit...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
TikTok Pulse & Pulse Premiere: Monetization Context
What does it mean when your video isn’t just viral but placed in TikTok’s top...
How to Calculate Profit on TikTok Shop
How much profit are TikTok Shop sellers really keeping after referral fees, shipping...
Maybelline Taps Miley Cyrus for a New Era of Beauty Campaigns
Cyrus reimagines the brand’s iconic jingle while fronting flagship product...
YouTube Memberships & Supers: Stacking for RPM Uplift
Creators are asking a sharper question in 2025: How do you lift RPM without relying on...
YouTube Shopping Affiliate for Shorts: Commission &...
How do creators turn a 15-second clip into a reliable revenue stream? And what patterns...
More Articles
How Social Media Attribution Modeling Powers Influencer Campaigns
What if your highest-performing influencer never gets credit in the report? What if the...
ATP Bets on TikTok to Bring Tennis Closer to Young Fans
Partnership launches a Tennis Creator Network and boosts player presence to spark...
6 Game-Changing Twitch Influencer Marketing Campaigns That Got...
When MARVEL SNAP prepared to launch its PC version, it didn’t just plan another game...
Winning Back Engagement in the Era of Influencer Fatigue
After a couple of decades of massive growth, the influencer marketing industry is...
10 Essential Tips for Negotiating with Influencers Successfully
Finding potential influencers to work with continues to be the biggest challenge for...
Boost Your Marketing Impact with Smarter Influencer Management
With the increasing maturity of influencer marketing, marketers are getting a better hang...
How to Find Influencers in Your Area
An influencer with millions of followers may be great for promoting a large ecommerce...
Why Performance Influencer Marketing is the Future: Strategies...
Influencers have been known to help drive brand awareness and build trust with their...
6 TikTok Brand Awareness Campaigns
Heard of a skincare brand turning TikTok into a full-funnel sales machine during Ramadan...