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Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
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Study Finds Language, Imagery & Follower Size Drive...
A study by Woodroof et al. unveils how agreeableness in captions, authentic influencer...
Feedback-Loop Surveys: Turn Gifts Into Product R&D
What if every gifted collaboration you launched not only generated social buzz but also...
Eco-Cred Seeding: Sustainable Packaging Tactics
What if every influencer unboxing not only delighted audiences but also reinforced your...
How B2B Brands Are Driving Pipeline with LinkedIn Gifting
How can B2B brands cut through LinkedIn’s noise and ignite authentic advocacy among...
FTC-Compliant Gift Disclosures Made Easy
Marketers today face two critical questions: How can you streamline gift-disclosure...
More Articles
Automate Influencer Contracts with Zapier, DocuSign &...
Influencer programs increasingly hinge on speed and clarity: are manual contract...
Contract Negotiation Playbook for Agency Account Leads
What do you say when a brand offers $600 but your creator needs $800, and still wants...
Ownership vs License – The IP Framework Every Influencer...
Are you unknowingly locking your brand into “forever” usage of influencer content...
Payment Terms, Milestones – The New Standard for...
Are your Net-30 terms really Net-90 in disguise? Have you ever delivered on a campaign...
TikTok Converts 75% of Traffic vs. Meta’s 20%
Metricool data shows TikTok’s 74.8% conversion share dwarfs Meta’s 19.7%...
Termination & Non-Compete Clauses That Make or Break...
Influencer partnerships are only as strong as the contracts that underpin them. Are your...
Safeguard Your Brand Campaigns with Morals & Force Majeure...
Every day, brands entrust their image to creators whose every post can amplify, or...
Influencer Usage-Rights Clause Library: 9 Copy-Paste Options for...
Are you confident that every piece of influencer-generated content your team commissions...
Google Sheets Content Calendar with Approvals & Version...
With agencies juggling multiple clients and in-house teams racing to align product...