TikTok Go rewards eligible influencers for promoting bookable hotels and...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
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How a Niche Mission Powered Jane August’s TikTok Growth to...
A clear, city-wide quest turned casual curiosity into a repeat-watch series on...
Affiliate Marketing vs Influencer Marketing
The ground is shifting under “creator commerce.” Marketplaces now push on-site...
Twitch Influencer Marketing Guide
Are you tapping into Twitch’s uniquely tight-knit communities to drive genuine brand...
Spark Ads Collaborations: Rights, Revenue Models & Growth...
Spark Ads have become the fastest-growing TikTok ad format, with brands increasingly...
What Is Influencer Mapping and Why Does it Matter
Influencer marketing is evolving from one-off shout-outs to data-driven network...
More Articles
72-Hour Countdown Content Calendar
How can brands harness the final 72 hours before launch to ignite explosive engagement...
Personalized Inserts & QR Codes for Conversion Tracking
How can brands transform every physical touchpoint into a measurable growth engine...
Study Finds Language, Imagery & Follower Size Drive...
A study by Woodroof et al. unveils how agreeableness in captions, authentic influencer...
Feedback-Loop Surveys: Turn Gifts Into Product R&D
What if every gifted collaboration you launched not only generated social buzz but also...
Eco-Cred Seeding: Sustainable Packaging Tactics
What if every influencer unboxing not only delighted audiences but also reinforced your...
How B2B Brands Are Driving Pipeline with LinkedIn Gifting
How can B2B brands cut through LinkedIn’s noise and ignite authentic advocacy among...
FTC-Compliant Gift Disclosures Made Easy
Marketers today face two critical questions: How can you streamline gift-disclosure...
CRM-Powered Seed Lists: Dynamic Segmentation
Consumers no longer accept random product dumps as authentic endorsements, and...
International Seeding Logistics: Duties, DDP & Returns
Why are nearly half of gifted packages never claimed, and how can brands turn PR outreach...