TikTok Shops, Amazon programs, and incubators lower barriers for creator brands; make...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
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Scaling With Micro‑Affiliates: Automate Approval &...
Micro‑affiliate recruitment is exploding around a promise: zero friction. Creators say...
Contract Templates for Affiliate Creators
Across industry collaborations, the pattern is unmistakable: screenshotable templates...
Creative Asset Portal: Self-Serve Downloads for Affiliates
How many hours does your team spend fielding creative‑asset requests from affiliates...
Multi-Currency Payout Workflows for Global Ambassadors
Are you struggling to maintain ambassador momentum when payouts are delayed by net‑60...
Fraud Prevention in Affiliate Programs: Bot Filters & Audits
Influencer and affiliate campaigns are under siege from increasingly sophisticated fraud...
More Articles
Brand Safety & Comment Moderation for Paid Influencer Ads
In paid influencer advertising, 2 pressing questions surface: How can brands...
Geo-Targeting Tactics for Boosted Influencer Posts
Are your boosted influencer posts reaching the right audiences, or just wider ones? Can...
How to Build Category Leadership Through Strategic Influencer...
Breaking into a saturated consumer market can seem like an impossible task. The robotic...
How Pepsi Hijacked Coke’s Share-a-Campaign to Reinforce Its...
By riffing on Share a Coke with food-themed packaging and cross-channel promotions, Pepsi...
How Jack in the Box Turns Twitch Streams into Real-Time Snack...
Streaming live gameplay on Twitch will tap into Jack in the Box’s late-night audience...
How to Choose the Right Ad Account Structure: Business, Agency...
Social Media’s media engine keeps getting faster, but the on-ramp you choose will...
How to Structure Influencer Whitelisting Agreements for Meta...
Why are creators quoting a 20-25% surcharge every time a brand asks to boost their Reel...
Data-Driven Influencer Campaigns – Balancing First‑Party...
Followers still drive awareness, but our data reveals a deeper shift: brands and...
Indemnity & Liability Caps in Influencer Contracts Explained
Why are nano-creators suddenly being asked to carry $1 million in general liability...