FOMO—or the "fear of missing out"—is no longer just a cultural catchphrase; it’s a...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
Performance-Based Compensation Terms: Building Incentives into...
Why do some influencer collaborations ignite sustained growth while others stall at...
Multi-Platform Launch Brief (IG, TikTok, YouTube Shorts)
How do you brief creators to succeed on 3 different platforms without overwhelming them...
Translating Brand Voice for Creators: Tone, Emojis & Visual...
How do you brief a creator to sound like your brand without sounding like an ad? And how...
Legal Must-Haves for Influencer Briefs from Usage Rights to FTC...
Why did the FTC warn 12 influencers in one day, and why are creators walking away from...
Briefing Macro vs Micro Influencers: What Actually Changes?
If you're still using the same brief template for a creator with 8 million followers and...
More Articles
Top Influencer Marketing Strategies for Destination Marketing...
In a world where influencer marketing is set to hit a whopping $32.55 billion by 2025...
Influencer Marketing Strategies That Turn Experiences Into...
Influencer marketing is no longer just a trendy buzzword; it’s the lifeblood of...
The Influencer Playbook Behind Airlines & Cruise Lines’...
Influencer marketing has officially set sail, and it's cruising straight into the heart...
Top Influencer Marketing Strategies for Travel &...
The travel gear and accessories market is experiencing a thrilling shift, where...
EU Takes Aim at Influencer Marketing Practices with New Scrutiny
Influencer marketing has become a core part of advertising strategies worldwide, with its...
Top Influencer Marketing Strategies Revolutionizing Hotels...
Let’s face it: hotels and resorts are no longer just about cozy rooms and room service;...
Top Destination Marketing Influencer Marketing Campaigns Shaping...
Influencer marketing isn’t just a passing trend—it’s become the secret sauce behind...
Top Adventure & Experience Tourism Influencer Marketing...
Influencer marketing is no longer just about showing off the prettiest beaches and the...
Top Travel Gear & Accessories Influencer Marketing...
Influencer marketing has officially gone from a “nice-to-have” to a “must-have”...