From surprise live sets to fashion-fueled in-app quests, TikTok turned Miley’s album...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
FTC Disclosure Checklist by Platform (2025 Update)
Are your influencer briefs and contracts updated to mandate on-screen overlays, spoken...
The Influencer Crisis-Prep Playbook: Clauses That Protect Every...
When you run influencer or UGC campaigns at scale, crisis isn’t a matter of if; it’s...
Building an Always-On Asset Library for Repeat Campaigns
What if you could stop reinventing the wheel every time a new product sample arrives? How...
Approval Workflows: How Paid vs Organic Influencer Collabs Differ
Influencer asset approvals have become a critical fulcrum in modern marketing operations:...
Sprite’s Real-Time Ad Strategy Is a Masterclass in Contextual...
By aligning ads with rising temps and real-world discomfort, Sprite turns seasonal heat...
More Articles
Best Influencer Marketing Strategies for Specialty Coffee &...
In the world of specialty coffee and tea, influencer marketing has become the secret...
Best Influencer Marketing Strategies for Vegan &...
In a world where “plant-based” isn’t just a diet choice but a lifestyle movement...
Best Influencer Marketing Strategies for Meal Kit &...
The meal kit and delivery services industry is cooking up a storm, with global revenues...
70+ Must-Know SEO Statistics to Power Your 2025 Strategy
Now that AI has made its way into SEO, over 57% of marketers are reporting that the...
Content Marketing Strategy Examples from Top Brands
Every single marketing effort comes back to content. Whether your main strategy is social...
Best Influencer Marketing Strategies for Alcoholic Beverages
The alcoholic beverage industry is buzzing — and no, it’s not just because of that...
Best Influencer Marketing Strategies for Packaged Food Brands
Influencer marketing in the packaged foods sector is no longer just a trend—it's a...
Best Influencer Marketing Strategies for Restaurants & Cafes
In the fast-paced world of food and drinks, standing out isn’t just about having the...
Best Influencer Marketing Strategies for Healthy Snacks &...
In a world where consumers are more health-conscious than ever, influencer marketing has...