In paid influencer advertising, 2 pressing questions surface: How can brands...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
Geo-Targeting Tactics for Boosted Influencer Posts
Are your boosted influencer posts reaching the right audiences, or just wider ones? Can...
How to Build Category Leadership Through Strategic Influencer...
Breaking into a saturated consumer market can seem like an impossible task. The robotic...
How Pepsi Hijacked Coke’s Share-a-Campaign to Reinforce Its...
By riffing on Share a Coke with food-themed packaging and cross-channel promotions, Pepsi...
How Jack in the Box Turns Twitch Streams into Real-Time Snack...
Streaming live gameplay on Twitch will tap into Jack in the Box’s late-night audience...
How to Choose the Right Ad Account Structure: Business, Agency...
Social Media’s media engine keeps getting faster, but the on-ramp you choose will...
More Articles
Top Vegan & Plant-Based Food Influencer Campaigns You Need...
Influencer marketing is having its moment—and by moment, we mean it’s on track to...
Top 7 TikTok and Instagram Campaigns in Health & Wellness...
The health and wellness industry is flexing its muscles—literally and...
Top 7 Influencer Marketing Strategies for Health & Wellness...
Influencer marketing in the health and wellness space has gone from “nice-to-have” to...
Top 7 Influencer Campaigns for Health & Wellness Brands
Influencer marketing in health and wellness isn’t just a trend—it’s an industry...
Game-Changing Influencer Campaigns in the Tech Space
Influencer marketing in tech is like that secret sauce everyone’s been searching...
Top Influencer Marketing Campaigns for Meal Kits & Delivery...
In the ever-expanding world of meal kits and delivery services, influencer marketing has...
Specialty Coffee & Tea Influencer Marketing Campaigns That...
In a world where coffee is practically a culture and tea is more than just a beverage...
Best Influencer Marketing Campaigns for Alcohol Brands
Influencer marketing is no longer just a “nice-to-have” strategy for alcoholic...
Instagram’s New AI Partnership Ads: Revolutionizing Creator...
Instagram continues to evolve its platform to provide more value to businesses...