What happens when every major market starts rewriting the rules for influencer marketing...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
Instagram Reels vs Stories
When should a brand post a Reel and when is a Story the smarter move? It’s a question...
Instagram Broadcast Channels + Reminders: Drive Attendance...
In 2025, Instagram’s creator strategy revolves around one powerful question: How do you...
Instagram Launches “Rings” to Celebrate Creative Courage
The new award honors creators who shift culture through originality and risk-taking...
Q4 Attribution Under Pressure: UTMs, Promo Codes, LTK/Shopify...
How do you prove which creator actually drove your BF/CM sales when every click, cookie...
UGC Ads Shotlist for Peak Season: 10 Holiday Creatives That...
How do you stand out when every brand floods the feed with glossy ads and countdown...
More Articles
TikTok Creator Rewards Program: RPM & Additional Reward Math
TikTok’s Creator Rewards Program has become one of the most misunderstood revenue...
Creator Revenue Stack by Stage (0–10k / 10–100k / 100k+)
Why do some creators scale to six figures while others stall despite similar audience...
Condé Nast to Launch Vette, a Creator-Led Commerce Platform in...
Aims to compete with LTK and ShopMy by offering creators their own e-commerce...
Types of Influencer Marketing Campaigns
Influencer marketing has matured from experimental partnerships into a structured channel...
Top TikTok Live Agencies Driving Creator Growth and Brand Success
TikTok LIVE is no longer an experiment—it’s becoming the frontline of social commerce...
Top Tiktok Ads Agencies For Scalable UGC And Smart Optimization
On TikTok, wins rarely come from a one-off “viral.” They come from a creative engine...
LTK Unveils Brand Profiles to Strengthen...
The feature centralizes brand discovery and streamlines influencer partnerships in one...
Top Influencer Discovery Tools with 10M+ influencer Database
Influencer discovery has outgrown hashtag scrapes. Today’s buyers face two hard...
Vodafone Taps AI Influencers for Brand Storytelling
Vodafone’s AI model reflects why companies are turning to virtual personas for precise...