According to the IAB’s July 2025 Digital Video Ad Spend & Strategy report, 58% of...
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Generative AI Adoption Surges for Video Creative
According to the Interactive Advertising Bureau’s (IAB) July 2025 Digital Video Ad...
Digital Video Overtakes Linear TV, Captures 58% of U.S. TV/Video...
Digital video’s rise to prominence in U.S. ad budgets represents a tectonic shift in...
Samsung Ads Unveils Mobile Conversion for Gaming: Turning CTV...
A new AI‑powered solution links connected‑TV viewing with mobile game downloads for...
How Sprite Used Pop Culture and Physical Experiences to Reinvent...
The lemon‑lime soda teams with McDonald’s, Takis, Buldak and more to amplify—not...
The Future of Financial Marketing: U.S. Bank’s Cross-Platform...
From on‑screen logos to a bespoke TV spot, the bank rewrites finance marketing with a...
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TikTok’s $1M Ad Credit Program: How Small Businesses Can...
TikTok is offering a golden opportunity for small businesses to grow and connect with a...
Hotels and Resorts Marketing Statistics and Trends (2025)
If you still think Instagram likes don’t translate into heads in beds, think again —...
Pulse Gets Bigger: TikTok’s Latest Ad Innovations for Marketers
TikTok continues to evolve its advertising platform with the launch of expanded Pulse...
Top Vegan & Plant-Based Food Trends Leading the Charge on...
Vegan and plant-based foods are no longer a niche market—they’re the future of food...
Top Travel Gear & Accessories Marketing Trends Dominating...
The travel gear and accessories market is embracing trends that go beyond...
Top Social Media Trends Hotels & Resorts Are Using to...
In 2025, the most successful hotels and resorts are going beyond luxury—they’re...
The Creator Economy Now Outranks TV: What Marketers Must Know
Creators are not just building audiences—they’re shaping culture, redefining...
CTV Has Grown Up: Why Advertisers Can’t Afford to Wait Any...
Precision, scale, and addressability are no longer theoretical promises but everyday...
Commerce Media Is Eating Advertising [New industry report]
One ad dollar in five. That’s where commerce media is headed—and fast. Once an...