Today’s influencer marketers aren’t just selecting creators—they’re building...
Influencer Marketing
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Actionable Audience Insights for Creator Briefs
Have you ever sent influencers a brief that ended up collecting virtual dust? Or wondered...
Updating Your Brief Template After Each Campaign: Post-Mortem...
What if your next influencer campaign could learn from its predecessor—automatically...
Accessibility & Compliance: Captions, Alt Text, ADA Notes...
How many potential customers are slipping through your campaign’s cracks because...
TikTok Engineered a Full-Scale Rollout for Miley Cyrus’...
From surprise live sets to fashion-fueled in-app quests, TikTok turned Miley’s album...
FTC Disclosure Checklist by Platform (2025 Update)
Are your influencer briefs and contracts updated to mandate on-screen overlays, spoken...
More Articles
Top Influencer Marketing Strategies Every Bank Should Implement
Banks are usually seen as cold, distant institutions. Influencers flip that script. They...
The Rise of Virtual Creators: How AI and Avatars Are Shaping the...
The rise of virtual creators marks an exciting chapter in the evolution of content...
The Authenticity Advantage: How Genuine Partnerships Outperform...
In today's digital landscape, influencer marketing has emerged as a pivotal strategy for...
The Influencer Marketing Campaigns Behind Today’s Top Personal...
The influencer marketing world is booming, and with it, the personal finance sector is...
Top Influencer Marketing Strategies That Will Transform Personal...
Creating a solid influencer strategy for personal finance tools isn’t just about...
Top Influencer Marketing Campaigns Shaping the Future of...
Influencer marketing has come a long way from flashy, aspirational ads showcasing luxury...
Ubisoft’s $2.1 Million Influencer Marketing Gamble: Did It Pay...
When Assassin’s Creed Shadows launched on March 20, 2025, it carried the weight of...
JCPenney Partners with VaynerMedia for Social and Influencer...
In a bold step to rejuvenate its marketing strategy, JCPenney has appointed VaynerMedia...
Bobbie: Stagwell’s New Influencer Marketing Agency Designed...
Stagwell’s HUNTER agency has launched Bobbie, a new influencer and creator marketing...