AI is no longer a futuristic add-on in marketing. It has become the engine behind some of...
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Inside the Real Impact of AI in E-commerce (Examples)
AI has quickly moved from a nice-to-have experiment to a core driver of competitive...
Amazon Creator Hub 2025 Guide: How Influencers Grow, Earn, and...
The Amazon Creator Hub has become one of the most important earning engines for...
Affiliate Attribution Integrity: Link Hygiene, Coupon Poaching...
Affiliate attribution has never been more contested than it is in 2025. As browser...
Ad Transparency Centers & Libraries for Compliance Audits
What happens when the ad a brand thinks it ran doesn’t match the one shown in a...
Best Meme Coin Marketing Agencies
The most striking finding from founder threads isn’t budget—it’s trust. Project...
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Pinterest Holiday Path to Purchase: Trends & Shoppable Pins...
Holiday shopping doesn’t start on Black Friday in stores anymore; it starts on...
TikTok Upgrades Smart+ Ad Suite Ahead of Holiday Season
New creative and measurement tools give brands more flexibility, visibility, and proof of...
Holiday Budget Pacing: Frontload vs. Backload from Black Friday...
As Q4 ad auctions tighten and consumer behavior splinters across platforms, one question...
How to Calculate Profit on TikTok Shop
How much profit are TikTok Shop sellers really keeping after referral fees, shipping...
How Pinterest’s Where-to-Buy Links Redefine CPG Advertising
The update connects upper-funnel inspiration to lower-funnel conversions with built-in...
TikTok Ads Analytics: TikTok Benchmarks Reshape Ad Strategy
Marketers aren’t short on TikTok impressions—they’re short on clarity. How do you...
A Guide to TikTok Ads Manager
Every marketer is asking the same question right now: How do you make TikTok Ads Manager...
How to Use Tiktok Search Ads Effectively
Marketers have long known TikTok for sparking trends, but here’s what’s shifting:...
Snapchat Upgrades App Promotion With New Monetization Options
Advertisers gain end-to-end tools for installs, purchases, and stronger campaign...