A limited‑edition treat and AR adventure turn snack time into a Hawkins‑inspired...
UGC
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The Gamification Strategy Driving Viral UGC and Gen Z Loyalty:...
Wendy’s and Netflix join forces to flip the fast‑food script with a goth‑inspired...
Taco Bell’s UGC Strategy Blends Gamification, Rewards, and...
Reward‑based customization drives engagement by letting fans name, share, and profit...
Sydney Sweeney and American Eagle Redefine Experiential Fashion...
A‑list star anchors AE’s fall ’25 denim revival, pairing immersive tech...
Licensing Emerging Formats: Shorts, Reels, Live Shopping
As short‑form video and live commerce surge to the forefront of digital marketing...
Legal Release Forms for Gifted UGC
Are your gifted UGC collaborations truly safeguarded against legal and financial...
More Articles
Approval Workflows: How Paid vs Organic Influencer Collabs Differ
Influencer asset approvals have become a critical fulcrum in modern marketing operations:...
Kinder Enters U.S. with Kid-Led Campaign
Turns out, the best storytellers for Kinder’s U.S. debut aren’t ad execs; they’re...
The Social Media Strategy Behind Dubai Chocolate [From Craving...
The meteoric rise of Dubai chocolate isn’t just a sweet story—it’s a strategic...
UGC Live Shopping and One-Funnel Commerce Trends on Tiktok
The CreatorIQ Connect Europe Summit hosted some of the leading voices from TikTok...
Hailey Bieber’s Rhode Skincare to Launch at Sephora Stores...
Rhode, the minimalist skincare brand created by Hailey Bieber, is making a significant...
Top TikTok Shop Campaigns That Are Making Jewelry Brands Shine
The jewelry market is shining brighter than ever, with projections putting its value at a...
Top Marketing Trends in Medical Devices & Services
In 2025, the medical devices and services industry is shifting gears, with hybrid retail...
Top Social Media Marketing Trends for Specialty Coffee &...
For specialty coffee and tea brands, creating buzz isn’t just about a great...
Top Trends Shaping Social Media for Alcohol & Spirits Brands
The future of alcohol marketing is being written on social media—and it’s all about...