Threat actors blend fake storefronts, AI-generated promos, and malware to steal...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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Linkedin Hashtags Guide
Hashtags on LinkedIn remain one of the few levers you directly control to shape...
Tiktok Competitor Analysis Playbook
TikTok moves fast; benchmarking has to move faster. This playbook turns Tiktok Competitor...
Instagram Competitor Analysis
Marketers don’t need more screenshots—they need a system. 2 questions shape this...
TikTok’s Biggest Festival Livestream: 74M+ Watched Tomorrowland
A year-long content partnership paid off at global scale. Tomorrowland’s 2025...
Measured Attention Metrics Reveal Snapchat’s Edge in Gen Z...
Measured attention outperforms VTR, while AR Lenses emerge as the most efficient route to...
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TikTok’s Bulletin Boards Bring Broadcast Messaging to Creator...
TikTok’s new Bulletin Boards let select creators and brands send one-to-many...
How “Schedule I” Became a Viral Content Machine
Four-player chaos, TikTok-ready moments, and streamer-friendly mechanics amplified...
Olipop’s UGC Strategy: 5¢ Drops and Hotel Experiences That...
Far beyond free cans, the brand’s summer campaign blends immersive travel and...
Real-Time Auctions Arrive on TikTok Shop via Countdown Bidding
Countdown Bidding’s seamless live-stream interface, clear “auction only” labeling...
Why Instagram and TikTok Are Bringing Short-Form Video to Your TV
Streaming ad spend’s surge into CTV has prompted social giants to rethink how vertical...
New Snapchat Report Highlights Always-On Strategy Boosts ROAS by...
Brands maintaining uninterrupted summer campaigns enjoy nearly 50% higher return on ad...
TikTok Shuts Down #SkinnyTok but Unhealthy Diet Trends Persist
Even with the #SkinnyTok hashtag blocked and searches rerouted to eating-disorder...
E.l.f. and Pinterest Unveil A Revolutionary AI Color Matching...
Using “color e.l.f.nalysis,” users upload a selfie to unlock a personalized seasonal...
What TikTok Community Fest Reveals About the Future of Instant...
With 8 million LIVE shopping hours and a 120 % YoY sales bump in the U.S., the fest...