From trending Reels to expanded Threads formats, Meta pushes deeper into brand-building...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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Pinterest Urges UK Students to “Take a Break” From Phones...
The initiative reflects rising concern about youth mental health and excessive device...
Best TikTok AI Voice Generators
Short-form teams are shipping more videos with fewer people, and voiceovers are the new...
![TikTok Dominates Engagement, YouTube Shorts Falter [Metricool Report]](https://s.influencermarketinghub.com/imaginary/resize?width=300&height=195&type=webp&url=https://influencermarketinghub.com/wp-content/uploads/2025/09/1ddf46ab-20250920_1306_tiktok-vs-youtube-engagement_remix_01k5kcr8refsev925cxcb7y4hq.jpg)
TikTok Dominates Engagement, YouTube Shorts Falter [Metricool...
The data underscores shifting dynamics in how audiences consume short-form...
How Pinterest’s Where-to-Buy Links Redefine CPG Advertising
The update connects upper-funnel inspiration to lower-funnel conversions with built-in...
Best Tiktok Story Viewers: Fast, No-Login Research Tools for...
Senior marketers don’t need another “all-in-one suite”—they need quiet...
More Articles
EU Becomes TikTok’s Growth Engine, Despite U.S. Uncertainty
Europe and Latin America doubled TikTok’s revenue since 2022, underscoring its...
TikTok AI Shift Puts UK Content Moderation Staff at Risk
Hundreds of jobs hang in the balance as AI tools replace human...
TikTok Debuts Exclusive Laufey LIVE Concert Experience
The platform combines livestreaming, fan hubs, and commerce to celebrate jazz’s modern...
TikTok Shop Joins Global Fight Against Counterfeits Through INTA...
The collaboration adds consumer education and IP enforcement to strengthen trust in...
AI-Powered Ads Take Center Stage in Meta’s Holiday Playbook
Meta doubles down on video and influencer-led ads to boost product discovery and...
TikTok Employees Flag Teen Safety Risks in Court Video
Newly unsealed clips reveal internal concerns that contradict TikTok’s public safety...
TikTok Shop Forces GMV Max on Advertisers
The mandate spotlights TikTok’s aggressive bet on AI automation while exposing deep...
How Social Media Attribution Modeling Powers Influencer Campaigns
What if your highest-performing influencer never gets credit in the report? What if the...
Trump’s White House TikTok Debut Raises Questions About...
Launching the official account suggests the ban deadline may keep moving. On Tuesday...