In 2025, Instagram’s creator strategy revolves around one powerful question: How do you...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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Google Analytics Adds Meta and TikTok Cost Data Imports
Advertisers can now sync ad spend from Meta and TikTok directly into Google Analytics for...
Meta Shares Tips on Using Instagram Notes to Build Connection...
The company highlights new ways creators can use Notes for real-time expression...
Meta’s AI Translation for Reels Goes Global With New Languages
English, Spanish, Hindi, and Portuguese translations make cross-border discovery easier...
Black Friday & Cyber Monday Dates
When exactly should brands fire up their holiday campaigns in 2025—and how much time...
Instagram Launches “Rings” to Celebrate Creative Courage
The new award honors creators who shift culture through originality and risk-taking...
More Articles
Meta Upgrades Facebook Reels With Smart Recommendations and...
AI-driven topic suggestions and visible friend likes make Facebook’s video feed more...
TikTok Upgrades Smart+ Ad Suite Ahead of Holiday Season
New creative and measurement tools give brands more flexibility, visibility, and proof of...
Snapchat Turns Chat Into a Brand Channel at Advertising Week NY...
At Advertising Week New York 2025, Snapchat took a bold stance on the future of social...
The Holiday Channel & Format Timing Blueprint (TikTok...
Holiday wins are rarely about “more content”—they’re about content timed to...
TikTok Shop Holiday Playbook: Live, Bundles, Spark-style Ads...
What happens when QVC-style storytelling collides with TikTok’s algorithmic reach? And...
YouTube Shopping Affiliate: BF/CM Christmas Sales Levers for...
How do creators turn YouTube videos into live storefronts during the year’s most...
TikTok Increases US Creator Revenue Share to 90%
TikTok is significantly boosting its creator payouts in North America, offering U.S. and...
TikTok Adds “Shop Ads” Partners to Boost Seller Performance
TikTok is expanding its Marketing Partners Program with a new Shop Ads category, marking...
Holiday Shipping & Fulfillment Cutoffs Playbook for Social...
What happens when a perfectly timed holiday post promises “arrives by Christmas” —...