What happens when a TikTok that spikes on Friday must run as a six-second pre-roll on...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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Spark Ads & Whitelisting Permission Addendum
Why does a 30-second TikTok clip suddenly cost 25% more once you ask for the Spark code...
Earn Licensing Fees with YouTube Player for Education
Whether you produce micro-learning clips or full-length lectures, signing payment terms...
83% Product Discovery: Why TikTok Shop Is Winning Impulse Buys
With eight out of ten shoppers finding new products on every visit, TikTok Shop has...
How TikTok Shop’s New Badges Will Drive In-App Sales
Enhanced transparency through real-time seller stats could turn TikTok’s growing...
DAZN’s Billion-Dollar Bet on TikTok Fans for FIFA Club World...
With Gen Z in mind, DAZN turns to TikTok to turn eyeballs into loyalty and livestreams...
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What TikTok’s €530 Million Fine Means for Influencer...
In a significant blow to TikTok, the EU’s Data Protection Commissioner (DPC) has...
Fitness & Nutrition’s Most Impactful Social Media Trends
For brands in fitness and nutrition, the latest social media trends are no longer just...
The Top Social Media Marketing Trends Driving Innovation in Pet...
The future of pet product social media marketing lies in personalization, sustainability...
Top Home Decor Trends Redefining Social Media in 2025
In 2025, home decor brands are shifting from static design displays to immersive...
Top Social Media Trends Every Baby & Kids’ Products Brand...
Social marketing strategies in the Baby & Kids’ Products space are undergoing a...
Livestreaming Industry Shifts: TikTok Live Now Second Only to...
According to Stream Charts' Q1 2025 Global Livestreaming Landscape report, the...
Top Footwear Social Media Trends You Can’t Ignore
Today, the most compelling footwear social media strategies are centered on three...
Exploring the Top Social Media Trends in Luxury Goods
For luxury brands, the key to growth today lies in mastering hyper-targeted, culturally...
Top Trends Revolutionizing Beauty & Skincare Marketing
Forget vague predictions—here’s what’s actually moving the needle in beauty...