In the aftermath of a successful launch, two pressing questions emerge for performance...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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Playground.com TikTok Campaign Breakdown: a High-Retention Funnel
Speed, proof, and compliance now decide whether a TikTok-first launch makes money or...
Meta Unveils AI Branding and Video Generation at Cannes Lions...
At the Cannes Lions Festival, Meta showcases Advantage+ AI branding and Video Generation...
Linking Shopify & TikTok Creator Sales Directly Into GA4
In the past year, marketers have watched TikTok Shop creators vault from zero to $15...
Optimizing for Conversions vs. Engagement: Campaign Objective...
What drives more value for brands: paid amplification that targets measurable...
Streamlining Sponsored Content on YouTube’s BrandConnect...
In the past decade, influencer marketing has transitioned from a novelty tactic to a...
More Articles
The Top Social Media Marketing Trends Driving Innovation in Pet...
The future of pet product social media marketing lies in personalization, sustainability...
Top Home Decor Trends Redefining Social Media in 2025
In 2025, home decor brands are shifting from static design displays to immersive...
Top Social Media Trends Every Baby & Kids’ Products Brand...
Social marketing strategies in the Baby & Kids’ Products space are undergoing a...
Livestreaming Industry Shifts: TikTok Live Now Second Only to...
According to Stream Charts' Q1 2025 Global Livestreaming Landscape report, the...
Top Footwear Social Media Trends You Can’t Ignore
Today, the most compelling footwear social media strategies are centered on three...
Exploring the Top Social Media Trends in Luxury Goods
For luxury brands, the key to growth today lies in mastering hyper-targeted, culturally...
Top Trends Revolutionizing Beauty & Skincare Marketing
Forget vague predictions—here’s what’s actually moving the needle in beauty...
From ‘Charlie Bit Me’ to AI Tools: How YouTube Became a...
In 2025, YouTube celebrates two decades of transforming the social media and...
Say Goodbye to Copyright Issues: YouTube’s AI Music Assistant...
Content creators are constantly battling copyright claims over music usage on YouTube. To...