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Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
LATEST
83% Product Discovery: Why TikTok Shop Is Winning Impulse Buys
With eight out of ten shoppers finding new products on every visit, TikTok Shop has...
How TikTok Shop’s New Badges Will Drive In-App Sales
Enhanced transparency through real-time seller stats could turn TikTok’s growing...
DAZN’s Billion-Dollar Bet on TikTok Fans for FIFA Club World...
With Gen Z in mind, DAZN turns to TikTok to turn eyeballs into loyalty and livestreams...
How Lidl Went Viral with 1.7 Million AI-Generated Products
The grocery chain handed over the brand to the people, and the internet turned shopping...
TikTok Converts 75% of Traffic vs. Meta’s 20%
Metricool data shows TikTok’s 74.8% conversion share dwarfs Meta’s 19.7%...
More Articles
How Combo Gifting and Auto-Dubbing Will Change YouTube’s...
YouTube is continuously evolving to meet the needs of both creators and their audiences...
Instagram’s New Blend Feature: A Collaborative Twist on Reels
Instagram has just launched a new feature aimed at enhancing the social experience around...
Instagram’s Finally Launched Edits, The Game-Changing App...
After months of anticipation, Instagram has officially launched its new video creation...
YouTube Integrates AI Overviews into Search Results: What You...
YouTube is taking content discovery to the next level with its new AI Overviews feature...
Luxury Shopping Goes Social: 27% of Shoppers Buy Through...
New research reveals an evolving landscape in luxury shopping. According to a WPP survey...
TikTok’s Role in the Trade Tussle: The Rise of...
In the ongoing trade tensions between the United States and China, a new digital front...
Top TikTok & Instagram Campaigns Shaping Hotel &...
The world of influencer marketing is exploding—like, “blow-up-your-feed” kind of...
LinkedIn Enters the TikTok Era with New Video Trends Feature
LinkedIn is stepping up its game by testing a new video trends feature that encourages...
Meta Unveils New AI-Powered Ad Tools to Enhance Engagement and...
Meta is rolling out a host of powerful new AI-driven tools to help brands optimize their...