From Market Scope insights to AI-driven ad formats, TikTok just rewrote the playbook for...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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TikTok’s New Personalization Tools Are a Masterclass in...
From smarter filters to topic toggles, TikTok is dialing up personalization—without...
TikTok for Artists Rolls Out Globally to Supercharge Fan Data...
From pre-saves to post-performance, TikTok’s new artist hub is less about vibes—and...
TikTok Engineered a Full-Scale Rollout for Miley Cyrus’...
From surprise live sets to fashion-fueled in-app quests, TikTok turned Miley’s album...
Kinder Enters U.S. with Kid-Led Campaign
Turns out, the best storytellers for Kinder’s U.S. debut aren’t ad execs; they’re...
Sanpellegrino’s ‘Ciao!’ Social Media Campaign Strategy
A lesson in casting, culture, and comedy, Sanpellegrino’s Sopranos-starring rollout...
More Articles
Top TikTok Marketing Campaigns for Travel Gear &...
The travel gear and accessories market is booming—expected to grow from $2.22 billion...
Instagram Tests Secret Code Feature to Unlock Exclusive Reels
Instagram has introduced a new, experimental feature that adds a layer of exclusivity to...
YouTube Shorts Unveils New Creation Tools to Rival TikTok and...
In the ever-evolving world of short-form video content, platforms like TikTok and...
Meta Strengthens Teen Account Protections and Expands to...
Meta has been ramping up its efforts to create a safer online space for teens across its...
Top 6 TikTok Marketing Strategies Driving Growth for Food and...
Let’s face it: TikTok isn’t just for viral dances and DIY life hacks anymore. It’s...
5 Game-Changing TikTok Tech Campaigns You Need to See
TikTok’s meteoric rise isn’t just for dancing teens and viral challenges...
Snapchat Unveils Sponsored AI Lenses to Revolutionize Brand...
Snapchat continues to innovate in AR with the launch of its Sponsored AI Lenses, an...
Facebook Revives the Friends Tab to Bring Back Its Social Roots
Facebook is revisiting its roots with the reintroduction of the Friends tab, aiming to...
Top 6 TikTok and Instagram Food & Beverage Marketing...
The world of TikTok and Instagram marketing in the food and beverage sector is serving up...