How do you promote products to digital-native teens without breaking the law or their...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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Meta Ad-Account Security for Teams: Stop Hijacks Before They...
What happens when a single stolen cookie drains thousands in ad spend before you even...
TikTok Disclosure Enforcement & the Commercial Content...
Why are TikTok videos disappearing for “missing disclosure,” and how can brands prove...
TikTok Shop Offer Architecture: Vouchers, Bundles, Free Shipping...
Why do some TikTok Shop listings stop at 1% conversion, while others hit 8–10%+ during...
Live Shopping Formats that Actually Convert
What makes one live shopping show pull in five-figure sales while another flatlines after...
Instagram Reels vs Stories
When should a brand post a Reel and when is a Story the smarter move? It’s a question...
More Articles
Short Captions vs Long Form on IG & TikTok
Captions have become one of the most debated elements of social content strategy. Should...
Snapchat Taps WooCommerce to Attract SMB eCommerce Sellers
The move aims to make Snapchat more competitive for merchants ahead of the holiday...
Maybelline Taps Miley Cyrus for a New Era of Beauty Campaigns
Cyrus reimagines the brand’s iconic jingle while fronting flagship product...
Sephora’s Biggest Launch Yet: Rhode Hits $15M in a Day
Hailey Bieber’s minimalist skincare brand dominates Sephora’s retail landscape with...
Trump Greenlights $14B TikTok Deal to Avert U.S. Ban
A White House order approves a joint-venture plan, but China’s sign-off remains...
YouTube Memberships & Supers: Stacking for RPM Uplift
Creators are asking a sharper question in 2025: How do you lift RPM without relying on...
YouTube Shopping Affiliate for Shorts: Commission &...
How do creators turn a 15-second clip into a reliable revenue stream? And what patterns...
X (Twitter) Subscriptions & Payouts: Pricing, Eligibility...
Creators on X (formerly Twitter) are asking two urgent questions in 2025: Can...
YouTube Shorts RPM Benchmarks
What does a million views on YouTube Shorts actually pay in 2025—and why are some...