Despite a $0.32 CPM on TikTok versus $0.33 on Meta, average TikTok campaigns demand...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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Why Gaming Ads Are Overconcentrated – Gaming’s Ad...
A tiny fraction of gaming ads are commanding over half of marketers’ budgets—what...
Snapchat Lenses: Introducing Lens Studio iOS & Web
Now, anyone can create custom AR experiences on the go with AI-powered prompts and...
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LinkedIn’s New Ad Innovations [Mastering Video in a...
When 66% of marketers fear falling behind without video, these tools deliver control...
Pinterest’s 2025 Midyear Playbook Is Out – Insights for...
Pinterest’s 2025 Midyear Trends Report isn’t just a peek at what’s...
Why Links Are Now Performing Better on Threads, According to...
From bio URLs to in-post ranking, Meta’s renewed focus on links could open a fresh...
More Articles
Top TikTok Shop Campaigns Changing the Baby and Kids’...
The baby and kids' products market is booming—expected to reach a jaw-dropping $611.4...
TikTok Shop Campaigns Driving Growth for Pet Product Brands
The pet industry is on a roll—spending in the U.S. hit a whopping $157 billion in...
TikTok Outlines Best Practices for High-Quality Product Listings
TikTok has made a significant push to improve the shopping experience on its platform...
Top TikTok Shop Campaigns Revolutionizing Luxury Brands and...
Luxury brands are facing a reckoning. Once untouchable symbols of heritage and prestige...
YouTube Updates Monetization Review System to Boost Creator...
YouTube is rolling out a significant update to its content monetization review system...
Fashion Marketing Trends for 2025: What Snapchat Data Reveals...
The apparel industry is undergoing a significant transformation—not just in what people...
Instagram Embraces 3:4 Aspect Ratio to Improve Photo Sharing...
Instagram has introduced native support for the 3:4 aspect ratio in photos, providing a...
Home Decor Brands Winning on TikTok Shop
TikTok Shop is on a mission to revolutionize the way we shop for home decor, and with its...
LinkedIn Introduces Advanced Post Analytics for Profile Views...
LinkedIn has rolled out new and advanced post analytics designed to help creators and...