Data-first planning meets AI tooling as two award‑winning independents unite under one...
Digital Marketing
Influencer Marketing Hub offers you the latest trends, insights, and best practices in the world of digital marketing. Our aim is to help you stay ahead of the curve and achieve your marketing goals by leveraging the power of digital channels!
LATEST
45% of Ad Spend Is Wasted on Unbranded Content
CreativeX shows early-branding lapses and ignored safe zones are killing performance...
Live Streaming Demands More Than Linear TV
According to the IAB’s July 2025 Digital Video Ad Spend & Strategy report, 58% of...
Digital Video Overtakes Linear TV, Captures 58% of U.S. TV/Video...
Digital video’s rise to prominence in U.S. ad budgets represents a tectonic shift in...
Samsung Ads Unveils Mobile Conversion for Gaming: Turning CTV...
A new AI‑powered solution links connected‑TV viewing with mobile game downloads for...
How Sprite Used Pop Culture and Physical Experiences to Reinvent...
The lemon‑lime soda teams with McDonald’s, Takis, Buldak and more to amplify—not...
More Articles
72-Hour Countdown Content Calendar
How can brands harness the final 72 hours before launch to ignite explosive engagement...
Mars and Razer’s Collab: Clean Label Values to Capture Gen Z...
A community-driven line of mints and gums promises to sharpen attention during marathon...
PUMA’s Fortnite Sneaker Drop Campaign
PUMA’s move into the gaming arena marks a crossover of sports heritage and digital...
Report Says Luxury Faces First Prolonged Downturn in 15 Years:...
Bain & Company diagnoses the sector’s initial sustained slowdown since 2008–09...
Dr Squatch’s DTC Growth Strategy: High-Performance Campaigns...
Proven first-party data and huge social buzz convinced the global owner that Dr Squatch...
Best Digital Marketing Agencies in Chicago
Partnering with a digital marketing agency in Chicago is key for businesses aiming to...
Best Digital Marketing Agencies in Miami
Agencies in Miami aren’t judged by their pitch decks—they’re judged by how fast...
Best Digital Marketing Agencies in San Diego
Digital marketing agencies in San Diego are essential in helping businesses navigate...
Best Digital Marketing Agencies in Texas
In Texas, agency fit hinges on operational proof, not promise. Procurement teams are...