Influencer marketing budgets are at a crossroads: how can brands ensure every dollar...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
Reach & Impressions Projection Strategy (No-Code)
How can agencies and brands escape the guesswork of influencer budgeting and...
Paid Follower Removal Guide (TikTok & IG)
Are bot followers silently sabotaging your influencer campaigns on TikTok and...
Contract Clauses That Kill Fraud Fast
In an era where influencer fraud schemes, from sophisticated pump‑and‑dump stock...
Fake Giveaway Loophole Detection
Influencer‑driven giveaways have become a cornerstone of modern UGC strategies—but...
Shadowban-Risk Scan Before You Sign
Have you ever signed an influencer agreement only to discover your hero creator’s posts...
More Articles
Micro-Influencer Swarms: Scale UGC with Briefs, Dashboards...
How can a single coordinator mobilize a hundred micro-ambassadors to deliver authentic...
How Marketers Use No-Code Platforms to Scale Influencer NFT Drops
Modern influencer campaigns demand both speed and authenticity for success. But that...
Why HUL Slashed Traditional Ads Yet Spent 40% More on Influencers
A strategic pivot toward quick commerce and data-driven creator campaigns underpins the...
Peach & Lily’s Skincare Strategy: From Master Classes to...
By prioritizing master classes and science-driven content over viral stunts, Alicia Yoon...
How YouTube Showcased Creators as Brand Powerhouses in Cannes
From Neal Mohan’s keynote to global Creator Collectives, YouTube framed creators as...
How Influencers Are Using Soulbound Tokens for Identity and...
Influencer marketing is entering a new era where on-chain credentials replace static...
NFT Campaign Metrics: How to Measure Success Beyond Floor Price
What if your NFT campaign’s true performance lay not in transient floor-price movements...
Influencer Marketing for Generative Art NFTs: What Makes It Work
As generative art moves from niche experimentation to mainstream NFT marketplaces, two...
How to Build Sustainable NFT Campaigns with Micro-Influencers
Are you still chasing the next viral NFT drop only to watch engagement fizzle out days...