User-generated video has become the backbone of modern performance marketing, and brands...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
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UGC Creator Portfolio: How to Build One That Lands Paid Brand...
A polished UGC creator portfolio has become one of the biggest differentiators in landing...
Instagram Eyes a Dedicated TV App to Bring Reels to Bigger...
Adam Mosseri confirms Meta is exploring a TV experience to extend Instagram’s video...
Top UGC Ads That Prove Creator-Led Campaigns Outperform...
Why do some ads stop the scroll instantly, while others feel forgettable the moment they...
Top 5 Instagram Ads Agencies For 2026
Instagram remains one of the most influential advertising channels heading into 2026...
How To Identify High-Roi Influencers With The 80/20 Pareto...
If you are in the influencer marketing business, you’ve probably already noticed a...
More Articles
Condé Nast to Launch Vette, a Creator-Led Commerce Platform in...
Aims to compete with LTK and ShopMy by offering creators their own e-commerce...
Types of Influencer Marketing Campaigns
Influencer marketing has matured from experimental partnerships into a structured channel...
Top TikTok Live Agencies Driving Creator Growth and Brand Success
TikTok LIVE is no longer an experiment—it’s becoming the frontline of social commerce...
Top Tiktok Ads Agencies For Scalable UGC And Smart Optimization
On TikTok, wins rarely come from a one-off “viral.” They come from a creative engine...
LTK Unveils Brand Profiles to Strengthen...
The feature centralizes brand discovery and streamlines influencer partnerships in one...
Top Influencer Discovery Tools with 10M+ influencer Database
Influencer discovery is shifting from manual search to data selection. We projected...
Vodafone Taps AI Influencers for Brand Storytelling
Vodafone’s AI model reflects why companies are turning to virtual personas for precise...
Tubi Launches Creator Program to Compete With TikTok and Prime
By investing in long-form creator content, Tubi expands its library and strengthens ties...
Peach & Lily’s Unconventional Influencer Strategy:...
Peach & Lily’s latest campaign flips the traditional influencer model, putting product...