Brands planning influencer campaigns in 2026 are asking sharper questions than ever. ...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
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How to Build a Social Media Listening Strategy
Social conversations now move faster than brands can schedule content, and that shift has...
Top UGC Video Agencies for 2025
User-generated video has become the backbone of modern performance marketing, and brands...
UGC Creator Portfolio: How to Build One That Lands Paid Brand...
A polished UGC creator portfolio has become one of the biggest differentiators in landing...
TikTok Influencer Rates in 2026: A Complete Cost Guide for Brands
How much do TikTok influencers actually cost in 2025? And why do rates vary so widely...
Top UGC Ads That Prove Creator-Led Campaigns Outperform...
Why do some ads stop the scroll instantly, while others feel forgettable the moment they...
More Articles
Proven Case Studies Showing AI in Advertising Moves the Needle
AI is no longer a futuristic add-on in marketing. It has become the engine behind some of...
Beyond the Follower Count: The New Rules of Influencer Vetting...
If you are still vetting influencers based on their follower count in 2025, you aren't...
Amazon Creator Hub 2025 Guide: How Influencers Grow, Earn, and...
The Amazon Creator Hub has become one of the most important earning engines for...
Amazon Influencer Connections Program Explained: A Complete...
How should brands adapt when 92% of consumers trust personal recommendations from micro...
Why Creator Marketing Isn’t Just Hype—It’s Your...
For years, Creator marketing has been politely dismissed in boardrooms as a...
How Brands Can Turn Reddit Into a Continuous Insight Machine
Brands are sitting on an overlooked competitive advantage. Every day, millions of people...
Telegram and Discord Playbook for Modern Brand Communities
Brands are rethinking community strategy in 2025. Organic reach is shrinking across major...
Affiliate Attribution Integrity: Link Hygiene, Coupon Poaching...
Affiliate attribution has never been more contested than it is in 2025. As browser...
Ad Transparency Centers & Libraries for Compliance Audits
What happens when the ad a brand thinks it ran doesn’t match the one shown in a...