Advertisers can now sync ad spend from Meta and TikTok directly into Google Analytics for...
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Meta Shares Tips on Using Instagram Notes to Build Connection...
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The language-learning giant debuts an in-house ad platform blending humor, character...
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TikTok isn’t just vibes anymore—it’s a performance channel where search, shopping...
Peach & Lily’s Unconventional Influencer Strategy:...
Peach & Lily’s latest campaign flips the traditional influencer model, putting...
Instagram Finally Brings an iPad App (Reels Take Center Stage)
After 15 years of waiting, the long-requested app launches with short-form video...
Johnnie Walker Reimagines Scotch Marketing Through Music
A strategic tie-up aligns her album launch with the brand’s push to stay culturally...
How to Get into the Tiktok Shop Affiliate Creator Pilot Program
Why do some creators slide into the TikTok Shop Affiliate Pilot within days, while others...
Facebook Faces Declines as Instagram Outperforms 10x in Europe:...
Meta’s reporting reveals Facebook losing ground in some markets while Instagram gains...