Onalytica was founded in 2009, which in influencer marketing years puts the company in on the ground floor. Getting into any next-wave kind of industry from the outset, before it’s even an industry, is the kind of thing that speaks well of a company.
5 Influencer Marketing Insights You Need to Know
We live in a world that is awash with advertising. Consumers are marketed to at nearly...
What is Influencer Marketing? – The Ultimate Guide for 2025
Influencer Marketing is a hybrid of old and new marketing tools. It takes the idea of celebrity endorsement and places it into a modern-day content-driven marketing campaign. The main differentiator in the case of influencer marketing is that the results of the campaign are collaborations between brands and influencers.