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Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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A/B Testing Creative Hooks Inside Spark Ads (Template Included)
Are you unsure which creative hook will truly capture your audience’s attention—and...
Look-Alike & Custom Audience Tactics Post-Launch
In the aftermath of a successful launch, two pressing questions emerge for performance...
Playground.com TikTok Campaign Breakdown: a High-Retention Funnel
Speed, proof, and compliance now decide whether a TikTok-first launch makes money or...
Meta Unveils AI Branding and Video Generation at Cannes Lions...
At the Cannes Lions Festival, Meta showcases Advantage+ AI branding and Video Generation...
Linking Shopify & TikTok Creator Sales Directly Into GA4
In the past year, marketers have watched TikTok Shop creators vault from zero to $15...
More Articles
YouTube’s New Two-Person Subscription Tier: A Move Toward...
In a move that could transform its subscription offerings, YouTube has begun testing a...
Pulse Gets Bigger: TikTok’s Latest Ad Innovations for Marketers
TikTok continues to evolve its advertising platform with the launch of expanded Pulse...
X Taking a Page From Reddit: The Potential of Upvotes and...
X (formerly Twitter) has been experimenting with various user interface changes, and...
Top Vegan & Plant-Based Food Trends Leading the Charge on...
Vegan and plant-based foods are no longer a niche market—they’re the future of food...
Top Travel Gear & Accessories Marketing Trends Dominating...
The travel gear and accessories market is embracing trends that go beyond...
Top Social Media Trends Hotels & Resorts Are Using to...
In 2025, the most successful hotels and resorts are going beyond luxury—they’re...
Top Social Media Marketing Trends for Specialty Coffee &...
For specialty coffee and tea brands, creating buzz isn’t just about a great...
Top Trends Shaping Social Media for Alcohol & Spirits Brands
The future of alcohol marketing is being written on social media—and it’s all about...
Top Social Media Marketing Trends for Restaurants & Cafes
Nowadays, it’s no longer enough to just serve great food and coffee. Social media is...