The rise of sustainability in consumer products has shifted the spotlight to organic and...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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TikTok Brand Awareness Strategy Architecture
Marketers entering TikTok’s ecosystem often ask the wrong questions: “How do...
TikTok Shop Struggles to Gain Ground in Japan’s E-Commerce...
Cultural caution, trust concerns, and production hurdles slow adoption of the...
Twitter Influencer Marketing Guide
Every week, brands flood Twitter with creator callouts—and yet the same problems...
TikTok’s AI Moderation Gamble Faces German Union Resistance
Platform replaces human moderators with AI despite EU content safety rules and accuracy...
The TikTok Formula Behind Ligue 1’s Record Engagement
How the French league built 20M followers and 1.6B views with consistency, localization...
More Articles
Top TikTok Shop Campaigns Revolutionizing Sales for Electronics...
The electronics industry is officially making waves on TikTok Shop, and it's not just...
Top TikTok Shop Strategies That Are Shaping the Future of Beauty...
TikTok Shop is transforming the beauty and skincare industry. With $2.49 billion in sales...
Top TikTok Shop Strategies for Fashion & Apparel Brands to...
The future of fashion e-commerce? It’s happening on TikTok Shop. With a global GMV of...
Top TikTok Shop Campaigns Transforming Beauty & Skincare...
TikTok Shop isn't just playing in the e-commerce sandbox—it was making its own rules...
Top TikTok Shop Campaigns Fashion & Apparel Brands Can Take...
TikTok Shop didn’t just dip its toes into fashion and beauty—it dove in headfirst...
TikTok Introduces AI-Powered Seller Assistant to Streamline...
TikTok is stepping up its game by introducing the Seller Assistant, an AI-powered tool...
SMBs Turn to AI to Supercharge Social Media Marketing and...
In its 2025 State of Small Business Survey, Verizon Business uncovered a significant...
The TikTok Effect: How Supermarkets are Adapting to Viral Food...
TikTok has rapidly evolved from a platform of viral dances and lip-syncing videos to one...
Top TikTok Shop Campaigns Reshaping Marketing for Gaming &...
In 2025, esports is more than just a hobby—it's a booming market projected to hit a...