In 2024, Fabletics pulled off a jaw-dropping campaign that made waves in the fashion...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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Best Social Media Marketing Strategies For Pet Products
The WeRateDogs Twitter (X) account, launched in 2015, became a viral sensation thanks to...
Best Social Media Marketing Strategies For Luxury Goods
In September 2020, Burberry made waves in the luxury fashion world by doing something few...
Best Social Media Marketing Strategies For Footwear Brands
Crocs took a bold step in reinventing its image from “quirky comfort” to a...
Best Social Media Marketing Strategies For Home Decor Brands
Social media is where trends are born, opinions are debated, and—if you’re doing it...
Best Social Media Marketing Strategies For Baby & Kids’...
When marketing baby and kids' products, authenticity and trust are everything. Parents...
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Top 6 Multi-Channel Marketing Automation Software Tools For 2025
Digital marketing has evolved from traditional print ads to using sophisticated...
Top 13 Share of Voice Tools That Can Enhance Your Marketing...
In an increasingly competitive landscape, having great products and services is no longer...
Top 11 Consumer Insights Software for the Informed Marketer
Human behavior is fascinating. Not only can it give you a good chuckle at times, but it...
11 Leading Facebook Audience Insights Tools Every Marketer...
Just because you have a specific audience in mind when you’re creating your content for...
Top 12 Tools for When You Face a Social Media Crisis
You can plan your social media content calendar to the second, quite literally. This...
Incrementality Testing for Measuring and Optimizing Marketing...
When it comes to marketing, the ultimate goal is to drive results - increased sales...
How to Build a B2B Social Media Strategy to Attract New Clients
There was a time when B2B marketing was all about cold calls and networking events...
The Ultimate Guide to Building a High-Impact Social Media Budget
Building a presence on social media is crucial for keeping your brand top-of-mind with...
Everything You Need to Know about TikTok Shadow Ban
Noticed a significant drop in your TikTok engagement lately? If so, you might have been a...