The podcast industry is booming. According to our own data. over 3 million podcasts stream on the most popular platforms. Moreover, over 62% of U.S. consumers listen to podcasts. These impressive numbers mean one thing - there's no better time to start a podcast than now.
But like any business venture, research and due diligence is necessary to ensure success. One of the very first things you need to get out the way is to identify a topic for your podcast. Luckily, we have a guide that covers 40 podcast topic ideas. With our ideas, you'll turn your passion into a revenue-generating channel. So, let's get started.
- How To Choose the Right Podcast Topic?
- 1. Local News Podcasts
- 2. Global News and Politics Podcasts
- 3. Product Review Podcasts
- 4. Listicles
- 5. True Crime Podcasts
- 6. Music Podcasts
- 7. Book Podcasts
- 8. Movie Podcasts
- 9. Pop Culture Podcasts
- 10. Digital Marketing Podcasts
- 11. Event Planning Podcasts
- 12. Entrepreneurship Podcasts
- 13. The Freelance Life
- 14. Stock Market Podcasts
- 15. Tutorial Podcasts
- 16. Cooking Podcasts
- 17. Hacks Podcasts
- 18. 3D Printing Podcasts
- 19. Technology Podcasts
- 20. Gaming Podcasts
- 21. Pet Podcasts
- 22. Sports Podcasts
- 23. Travel Podcasts
- 24. Camping Podcasts
- 25. Alternative Housing Podcasts
- 26. Fashion Podcasts
- 27. Creative Writing
- 28. Science Podcasts
- 29. How Stuff’s Made Podcasts
- 30. Psychology Podcasts
- 31. Guided Meditation Podcasts
- 32. Inspirational Stories Podcasts
- 33. Fitness Podcasts
- 34. Parenting Advice Podcasts
- 35. Children’s Stories Podcasts
- 36. Biography Podcasts
- 37. History Podcasts
- 38. Art Podcasts
- 39. Behind the Scenes Podcasts
- 40. Random Facts Podcasts
- 10 Podcast Format Options to Try
- Conclusion
- Frequently Asked Questions
How To Choose the Right Podcast Topic?
Choosing the right podcast topic is crucial for creating a successful and engaging show. Here are some actionable tips to help you pick the perfect topic:
Identify Your Passion and Expertise
Choose a topic you are passionate about and knowledgeable in. Your enthusiasm will shine through and keep your audience engaged. Reflect on your interests and consider what you could talk about for hours without getting bored.
Assess the Competition
Explore existing podcasts in your chosen niche. Identify what they are doing well and where there might be opportunities for you to offer something unique. Avoid oversaturated topics unless you have a fresh perspective or unique angle.
For example, if you're thinking about launching a sports podcast, research the best of the best. For example, Pardon My Take from Barstool Sports talk about stuff going on in all sports, while The Athletic FC Podcast focuses exclusively on football (soccer). So unless you want your podcast to cover a broad range of sports, The Athletic FC Podcast might be a better option to research and benchmark against.
Define Your Unique Selling Proposition (USP)
Determine what sets your podcast apart from others in the same niche. Your USP could be your personal experience, a unique format, or exclusive insights. Clearly define this before starting to ensure your podcast stands out.
One of the very best podcasts out there, The Joe Rogan Experience's unique selling point is its long-form, unfiltered conversations with a diverse range of guests. Joe regularly digs deep into a wide array of topics from science and politics to comedy and pop culture. Essentially, the podcast's unique selling point is Joe Rogan himself, hence why so many guests are eager to jump on at a moment's notice.
Start with a Broad Topic and Narrow Down
Begin with a broad area of interest and then narrow it down to a specific niche. This makes it easier to find a dedicated audience and produce focused content. Like a previous example, instead of "sports," you could focus on "youth soccer coaching tips."
Test Your Ideas
Before committing to a topic, test your ideas by creating a few sample episodes or blog posts. Share them with friends, family, or a small audience to gather feedback. This will help you gauge interest and refine your approach.
Plan Your Content
Outline a content calendar with potential episode topics before launching. This will give you a clear roadmap and ensure you have a steady stream of ideas. Planning ahead helps avoid burnout and keeps your podcast on track.
1. Local News Podcasts
Tap into the heart of your community by sharing local news events. This type of podcast can be your listeners' go-to source for a balanced news roundup. The key is to strike a balance between important local issues and exciting happenings. Keep it engaging to maintain a loyal audience.
Popular Local News Podcasts:
- "City Cast" (various cities)
- "Out Cincinnati"
- "The Portland Podcast"
2. Global News and Politics Podcasts
Expand your horizons by covering international news headlines and offering insightful political commentary. One of the top-earning creators on Patreon, Chapo Trap House, is an American political podcast. To reach similar heights, however, you’ll need a unique angle and stand out.
Popular Global News and Politics Podcasts:
- "Global News Podcast" by BBC
- "The Daily" by The New York Times
- "Pod Save the World"
3. Product Review Podcasts
Creating a product review is one of the top ideas for blog posts and can just as easily be turned into a regular segment on your podcast.. Help your audience make informed purchasing decisions by creating engaging product reviews. Focus on the latest releases and compare them to older products to provide valuable insights. Enhance your podcast with occasional unboxing videos shared on social media.
Popular Product Review Podcasts:
4. Listicles
Everyone loves a good listicle! Create top 10 lists on various topics to keep your listeners hooked. The countdown format adds suspense and keeps them listening till the end. Whether it's football goals or inspirational quotes, the possibilities are endless.
Popular Listicle-Format Podcasts:
5. True Crime Podcasts
Dive into the fascinating world of true crime. With its gripping stories, this genre has a dedicated following. Take inspiration from popular true crime podcasts and add your unique twist to captivate your audience. For example, another top Patreon creator is the True Crime Obsessed podcast, a pod that looks at true crime documentaries.
Popular True Crime Podcasts:
- "My Favorite Murder"
- "Serial"
- "Criminal"
6. Music Podcasts
Share your passion for music by exploring various artists and genres. Discuss new discoveries, review albums, and interview emerging musicians. Your enthusiasm for music can resonate with fellow fans and create a vibrant community.
Popular Music Podcasts:
7. Book Podcasts
For book lovers, a podcast dedicated to literature can be a treasure trove. Review popular books, share curated reading lists, or focus on a beloved series. Book clubs are popular for a reason, and your podcast can offer that same sense of community.
Popular Book Podcasts:
- "The Book Review" by The New York Times
- "What Should I Read Next?"
- "Literary Disco
8. Movie Podcasts
If movies are your passion, share reviews and analyses of the latest releases. Include spoiler alerts to keep your audience happy. You can also explore specific directors, actors, or genres to add depth to your discussions.
Popular Movie Podcasts:
9. Pop Culture Podcasts
Instead of focusing only on books, music, or movies, you can make your main focus pop culture. This way, you can explore a bit of everything. However, this category is competitive and so you’ll need to find ways that you can set yourself apart from similar active podcasts.
Popular Pop Culture Podcasts:
10. Digital Marketing Podcasts
From branding to PR, there are many potential topics that you can explore. The secret is to ensure that you share many nuggets of practical tips that your listeners will be able to implement.
You can look at the latest news and digital marketing trends, interview experts, or review tools. It’s virtually impossible to run out of different ideas for your episodes. You can specifically target influencers and business owners by offering to help them with building their brands.
Popular Digital Marketing Podcasts:
- "Marketing Over Coffee"
- "Online Marketing Made Easy" with Amy Porterfield
- "The Smart Passive Income Online Business and Blogging Podcast"
11. Event Planning Podcasts
If you’re an event planner, one way that you can indirectly promote your services is by starting a podcast. You can structure it like a course and over the span of a season you can guide your loyal listeners to the steps involved in planning an event. In addition to sharing tips, you can also include info about do’s and don’ts like how to deal with uninvited guests, how to serve alcohol, etc.
Popular Event Planning Podcasts:
- "Event Manager Podcast" by Skift Meetings
- "GatherGeeks"
- "The Event Industry News Podcast"
12. Entrepreneurship Podcasts
If you have some experience with starting a small business or side hustle, you can also create a podcast to share your knowledge and help others. You can, for instance, share stories based on your own personal experience. Though, remember to keep it valuable by including actionable strategies too.
Popular Entrepreneurship Podcasts:
- "How I Built This" with Guy Raz
- "The Tim Ferriss Show"
- "Smart Passive Income"
13. The Freelance Life
The Great Resignation (aka the Big Quit) is currently trending headlines. Yet, switching from full-time employment to freelancing is a big leap (of faith), even more so if you don’t have the faintest idea where to start. To help those interested in exploring this route, why not start a podcast that shares actionable advice? Perhaps invite freelancers who’ve been going solo for some time already to your show?
Popular Freelance Life Podcasts:
14. Stock Market Podcasts
If you’re interested in financials, you can help your listeners take stock of the stock market by providing daily updates. You’ll need to keep your finger on the pulse, but it can be very rewarding in more ways than one to you and your subscribers.
Popular Stock Market Podcasts:
15. Tutorial Podcasts
Are there specific problems that your audience faces? If you have the answer, can you perhaps turn it into a tutorial?
The best tutorials are informative, yet fun. So, be sure to keep it entertaining. You can also invite experts onto your podcast who can help you to find the answers to your listeners’ pain points. If the topic is quite elaborate, you can always turn it into a series of how-to podcasts.
Popular Tutorial Podcasts:
16. Cooking Podcasts
Most people eat at least three times a day. So, cooking is a hot topic for a reason. In addition to teaching your listeners how to cook, you can also interview local chefs or give your take on dishes at popular restaurants. For this to work, though, you’ll need to be willing to part with some of grandma’s secret recipes.
Popular Cooking Podcasts:
17. Hacks Podcasts
Instead of picking a more specific niche like cooking, you can focus on general hacks that your potential listeners can use to navigate everyday life. From buying furniture to saving money to household hacks, there are many handy hacks that you can share. It doesn’t have to be anything fancy, simple solutions are just what your audience is after.
Popular Hacks Podcasts:
- "Life Kit"
- "The Life Hacks Podcast"
- "Everyday Einstein's Quick and Dirty Tips for Making Sense of Science"
18. 3D Printing Podcasts
Emerging technology like 3D printing can make for an interesting show. From product reviews to different techniques to practical uses, there are loads that you can cover. Be sure to keep your pulse on industry news so that you can be one of the first podcasters to reveal important developments. You can also answer questions sent by your subscribers to keep your content relevant and listeners engaged.
Popular 3D Printing Podcasts:
19. Technology Podcasts
While 3D printing is currently a trending topic, you can choose to focus on a broader area like manufacturing or design or simply tech in general. To mix it up, you can cover a bit of everything: the latest tech news updates, gadget reviews, future predictions, etc.
Popular Technology Podcasts:
- "The Vergecast"
- "Reply All"
- "Wired Tech in Two"
20. Gaming Podcasts
According to gaming statistics, it’s expected that the industry will reach over $268 billion by 2025. While you won’t be able to livestream your games, you can create a podcast that reviews the most popular games and shares insider tactics.
Popular Gaming Podcasts:
21. Pet Podcasts
Most pet owners need help with basic pet care. From one fellow animal lover to another, you can help your listeners to understand their pets’ cues or simply share funny stories about the secret life of pets.
Popular Pet Podcasts:
- "Can I Pet Your Dog?"
- "The Pet Show with Dennis Quaid and Jimmy Jellinek"
- "The Dog Trainer's Quick and Dirty Tips"
22. Sports Podcasts
When sports fans aren’t watching the actual game, they’re watching a show about the game. Whether it’s a prematch buildup or postmatch interview, there are hours of content available to keep fans entertained. So, if you want to create a podcast that focuses on sport, you have a captive crowd. In addition to summarizing the highlights of the most recent match, you can also include interviews with coaches and professional sportsmen. You also don’t necessarily need to stick to just one sport.
Popular Sports Podcasts:
23. Travel Podcasts
You only need to look on Instagram to see that travel is a trending topic all-year round. Each episode can be dedicated to a specific town or region. To differentiate your travel podcast from similar shows, you can try to interview locals who can share some of their favorite attractions and activities that will guarantee a real authentic experience. If you regularly travel, you can also share some of your personal adventures.
Popular Travel Podcasts:
24. Camping Podcasts
One of the appeals of camping is the long list of gadgets and gear that you can buy to take your camping experience to the next level or possibly turn it into glamping instead. Needless to say, the packing and prepping is an adventure on its own. So, you have loads of topics that you can cover. The industry is also huge. More than half of millennials are campers.
Popular Camping Podcasts:
25. Alternative Housing Podcasts
With the growing concern over global warming, more people are interested in sustainability and reinvestigating their living arrangements. Tiny homes are currently huge! Increasingly more people want to go completely off the grid, but need some help.
Another related topic that’s becoming popular is urban farming. What equipment do you need? What types of vegetables are the easiest to plant? By exploring topics like these, you can help your listeners to live more sustainably when they’re not quite ready to go off the grid.
Popular Alternative Housing Podcasts:
26. Fashion Podcasts
If you’re thinking about starting a fashion podcast, make sure that you target a specific age group or style. Will your content appeal more to millennials or stay-at-home moms? There’s a big difference.
Popular Fashion Podcasts:
27. Creative Writing
Starting a podcast can offer you a great platform to grow your online presence. In addition to using the medium to grow your number of followers, you can also use it to create more exposure for your work. For instance, if you’re a writer, you can read your short stories or poems or excerpts from your novel to your audience. Think of it as a type of open mic evening.
If you don’t want to share your own writing with the world, you can simply offer writing tips. Many people feel insecure about their writing skills and would be interested in a show that can help them develop in this area.
Popular Creative Writing Podcasts:
28. Science Podcasts
If you have a background in science, you can create a podcast so that you can explain complex topics in a way that’s easy to understand. Over recent years, there have been many creators (like Mark Rober and the guys at Mythbusters) who have found ways to make science interesting. The benefit of using podcasting as a medium is that you don’t actually have to go blow up stuff.
Popular Science Podcasts:
29. How Stuff’s Made Podcasts
It doesn’t have to be anything intricate or overly complex. There are many everyday objects like the modest paperclip that have interesting origins. Ever wondered how they get jelly beans to taste like butter popcorn? You’re probably not the only one.
Popular How Stuff's Made Podcasts:
- "How It's Made"
- "Stuff You Should Know"
- "The Way I Heard It with Mike Rowe"
30. Psychology Podcasts
There are many psychology-related topics that you can explore without the need to go too deep into the details (or the subconscious for that matter). You can, for example, discuss different life stages and personality types. You can also possibly let your podcast take the form of a self-help course as you help your listeners to create positive changes for their lives.
When going this route, just remember to make it clear that you’re not a licensed therapist and that your podcast shouldn’t be seen as a substitute for professional help.
Popular Psychology Podcasts:
31. Guided Meditation Podcasts
Whether it’s to inspire or help your listeners prepare for bedtime (in which case it’s probably a good thing if they fall asleep while listening to your voice), there are many types of meditations that you can offer in podcast format. You can, for instance, help your subscribers with negative thinking, mental focus, or stress. Though, be sure to keep it short (most meditations are only 10 minutes long).
Popular Guided Meditation Podcasts:
32. Inspirational Stories Podcasts
Motivational stories and quotes remain firm favorites and appeal to all age groups. Each week you can cover new inspirational stories from successful people. Positive thinking attracts positive things and positive podcasts are bound to attract subscribers.
Popular Inspirational Stories Podcasts:
- "The Good Life Project"
- "How I Built This with Guy Raz"
- "The Tony Robbins Podcast"
33. Fitness Podcasts
Exercising the body is as important as exercising the mind. Whether it’s running, cycling, or swimming, you can include tips and let trainers weigh in on how to get the best results. Perhaps you can share your own fitness journey on your fitness podcast?
Popular Fitness Podcasts:
34. Parenting Advice Podcasts
While you become a parent in a second, it takes a lifetime to learn how to be a good one. As the proverb goes, it takes a village to raise a child. Whether it’s a village or a podcast community, there are countless new parents who will be only too grateful for practical tips. It doesn’t necessarily just have to be actionable insight, sharing your own authentic experiences can let other parents know that they’re not alone.
Popular Parenting Advice Podcasts:
35. Children’s Stories Podcasts
Parents often turn to the TV or iPad to keep their kids entertained. Though, these mediums are visual and can be at the expense of developing their auditive skills. A gap in the market is to read a children’s book that’s in the public domain out loud. Depending on the storyline, you can even involve a bigger cast.
If you prefer to target slightly older kids, you can include other forms of entertainment like puzzles, jokes, or fun facts too. Many people prefer to listen to podcasts while they’re commuting and, after all, adults aren’t the only ones who spend hours on the road. A podcast for kids can be a huge aid during the school run.
Popular Children's Stories Podcasts:
36. Biography Podcasts
You don’t necessarily have to share the life stories of well-known figures. There are many everyday heroes walking among us who have interesting stories and anecdotes to share.
Popular Biography Podcasts:
- "Biography"
- "The History of England"
- "The Joe Rogan Experience" (guest biographies)
37. History Podcasts
History doesn’t need to be boring. You can keep it interesting by focusing on events that haven’t been covered a lot. Another idea is to select a theme, like famous painters, and create a season around that.
Popular History Podcasts:
38. Art Podcasts
Whether it’s the history of art or painting techniques, art can make fascinating topics, even if you can’t get practical. Perhaps turn it into a Q&A podcast? This type of format is a great way to get your audience involved and boost listener engagement.
Popular Art Podcasts:
39. Behind the Scenes Podcasts
While behind-the-scenes content works really well if you have a channel on YouTube, you can also dedicate a podcast episode or two to what goes on behind the mic. It might be more challenging to take on this type of project without a camera, but it can be done and it can be quite interesting. You can, for example, invite different guests onto your show and ask them to share what their typical day looks like.
Do they have a specific morning routine? What systems do they have in place to ensure smooth sailing? Is there an office mascot that supervises their work?
Alternatively, you can simply look at a day in the life of someone that your target audience will find interesting (perhaps a few celebrity interviews). What does their typical day look like? If the response is great, you could possibly use this format for your whole podcast and in each episode just take a look at a day in the life of another interesting character.
Popular Behind the Scenes Podcasts:
40. Random Facts Podcasts
One of the secrets to hosting a successful podcast is to keep it interesting. For that, you’ll need interesting content. There’s an infinite list of random facts that will keep your listeners engaged. You don’t need to look far.
Popular Random Facts Podcasts:
- "The Allusionist"
- "No Such Thing As A Fish"
- "Stuff You Should Know"