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Influencer Marketing Platforms

Onalytica

Onalytica was founded in 2009, which in influencer marketing years puts the company in on the ground floor. Getting into any next-wave kind of industry from the outset, before it’s even an industry, is the kind of thing that speaks well of a company.

Influencer Marketing Platforms

TapInfluence

TapInfluence, as a brand, has been around since 2013. Prior to that, the company was called Blog Frog. The idea behind Blog Frog’s original offering was a simple one: provide a tool to connect bloggers with other bloggers, and then leverage these combined communities to sell banner ads to companies looking to connect with targeted audiences.

Influencer Marketing

What is Influencer Marketing? The Ultimate Guide for 2026

Influencer Marketing is a hybrid of old and new marketing tools. It takes the idea of celebrity endorsement and places it into a modern-day content-driven marketing campaign. The main differentiator in the case of influencer marketing is that the results of the campaign are collaborations between brands and influencers.