The Worlds Greatest 47 Influencer Marketing Agencies

The Goat Agency’s focus on performance ensures that every campaign is designed to drive measurable results. Their campaigns consistently generate high engagement, increased conversions, and enhanced brand visibility. By strategically leveraging influencers, they are able to create authentic connections with target audiences while delivering on key business objectives. Their data-driven approach guarantees that each campaign is optimized for success, providing clients with a strong return on investment.

The Goat Agency brings fresh, innovative ideas to every project they undertake. They excel at blending creativity with data, crafting campaigns that resonate with audiences and drive engagement. Their ability to scale influencer marketing campaigns while ensuring that each piece of content remains creative and engaging is a key factor in their success. Although their approach is highly effective, there is potential for further innovation in creating even more disruptive, boundary-pushing campaigns.

The Goat Agency’s use of technology enhances every aspect of their influencer marketing campaigns. With real-time analytics and data insights, they ensure that each influencer collaboration is optimized for maximum impact. Their ability to use technology to streamline processes and improve campaign performance allows them to scale campaigns without sacrificing quality or authenticity. This tech-powered approach ensures that The Goat Agency stays ahead of industry trends and continues to deliver results.

The Goat Agency is committed to promoting diversity, equity, and inclusion through its campaigns and within its organization. They ensure that their influencer network represents a wide range of voices and backgrounds, making their campaigns more authentic and impactful. Their focus on social responsibility is evident in their work, but there is always room for further expansion in promoting ethical marketing practices and ensuring that their campaigns align with the highest standards of social responsibility.

Viral Nation’s performance speaks for itself. With one of the largest global influencer rosters in the industry, the agency consistently drives extraordinary ROI for its clients across sectors like gaming, tech, and CPG. Its campaigns are not only recognized for their reach but for their impact. A notable example is their work with PUBG Mobile, which earned them four AVA Digital Awards in 2019. Their campaigns regularly exceed KPIs—one campaign helped a mobile app client achieve a 5:1 ROI on user acquisition, while others have led to double-digit sales lifts. Viral Nation’s data-driven strategy ensures that every dollar spent works harder, with their ability to leverage both mega-influencers and micro-creators in coordinated campaigns that deliver results.

Viral Nation isn’t just about the numbers—they understand the art of crafting culturally resonant, creative campaigns. In 2024, they led a “Creator Economy” track with Cannes Lions, underscoring their thought leadership in the industry. Viral Nation has long been at the forefront of integrating emerging platforms like TikTok into global campaigns, a move that demonstrated both foresight and a willingness to take creative risks. The agency excels at blending creativity with social purpose, as evidenced by their #FairKitchens campaign with Unilever Food Solutions, which used influencers to raise awareness for chef well-being. While creativity is central to their work, Viral Nation focuses on content that works at scale and remains true to their performance-driven ethos.

Viral Nation stands out for its commitment to technological innovation. The agency’s platform, CreatorOS, revolutionizes influencer marketing campaign management by providing end-to-end solutions—from influencer discovery to ROI reporting. CreatorOS allows Viral Nation to streamline influencer selection, campaign tracking, and real-time analytics. The agency’s AI-powered brand safety tool, “VN Secure,” is a critical asset, ensuring content aligns with brand values and preventing reputational risks. Viral Nation’s tech prowess extends beyond proprietary platforms; their partnerships with major social media platforms and integration with advanced analytics tools like social listening and sentiment analysis give them an edge that is unmatched.

Viral Nation is deeply committed to promoting positive social change through its campaigns. Through its VN Secure platform, the agency ensures that influencer content remains ethical and brand-safe, promoting transparency and authenticity in every campaign. The agency’s social responsibility efforts go beyond brand safety; they are proactive in using their platform for good. For example, during the COVID-19 pandemic, Viral Nation worked with health organizations to amplify accurate health information. Additionally, their commitment to inclusivity is demonstrated in initiatives like supporting eco-conscious brands and collaborating with LGBTQ+ creators. Although Viral Nation has room for further expansion in its CSR efforts, its commitment to positive social impact is clear.

NeoReach is a master of data-driven performance. The agency has delivered standout ROI for major brands across a wide range of industries. In one of its most impressive campaigns, NeoReach helped FanDuel achieve a 5:1 ROI, proving that its approach is not just effective—it’s transformative. NeoReach also helped TikTok launch in the U.S., orchestrating 170 influencer posts that reached 179 million people and generated a 6:1 ROI in media value. Their ability to track campaign KPIs—like conversion rates, web traffic, and app downloads—ensures that each influencer activation contributes directly to their clients’ business goals.

While NeoReach is best known for its data-driven approach, it has demonstrated impressive creativity in its campaigns. The agency excels at crafting content that resonates with target audiences while staying true to brand objectives. One of its most creative initiatives was a campaign for the HISTORY Channel, where TikTok influencers created “Today in History” videos, blending education with entertainment. NeoReach has also been at the forefront of integrating AI-powered insights to inform creative decisions, ensuring that influencer messaging resonates psychologically with audiences. While their creative efforts are innovative, NeoReach’s primary focus remains on performance, which is why it earns a solid 4 stars for creativity.

NeoReach is a technology-driven agency that leverages proprietary software to manage campaigns with precision. Its platform offers end-to-end campaign management, from influencer discovery to ROI tracking, all powered by big data. The agency’s AI-powered algorithms are used to predict ROI, match brands with the right influencers, and even detect fraudulent engagement. The platform’s Social Intelligence API provides real-time insights on influencer performance, enabling NeoReach to optimize campaigns as they unfold. With seamless integrations with social media platforms and cutting-edge tech partnerships, NeoReach is setting the standard for technology in influencer marketing.

While NeoReach’s primary focus is on performance and technology, it has made notable strides in social responsibility. The agency works with brands that prioritize transparency and ethical influencer partnerships. It also uses its platform to ensure that influencer campaigns are aligned with brand values, promoting authenticity in every campaign. However, compared to some of its peers, NeoReach’s public-facing social responsibility initiatives are less pronounced. While it supports social good campaigns for clients, it has room to further elevate its own advocacy for diversity, equity, and inclusion.

Billion Dollar Boy consistently delivers strong ROI for clients, especially in the fashion, beauty, and lifestyle sectors. Their approach to influencer marketing has been proven to drive real business growth. A standout example includes a major cosmetics campaign that earned over 90 million impressions and a 25% engagement rate. BDB’s focus on data-informed influencer selection helps optimize campaign performance, ensuring that clients get the most value for their investments. While their campaigns often focus on brand awareness, BDB’s ability to deliver measurable results makes them a top contender in the industry.

BDB has earned its reputation for pushing the creative envelope in influencer marketing. They consistently produce fresh, culturally relevant campaigns that capture the attention of target audiences. Notable campaigns include Dior’s “67 Shades of Dior,” which used 67 influencers to promote inclusivity in beauty, and interactive elements like AR filters and influencer-created music. BDB’s ability to blend storytelling with interactive content sets them apart, but their creative efforts could be more groundbreaking in comparison to boutique agencies focused solely on creative innovation.

BDB’s proprietary technology suite, including the “Companion” platform, provides end-to-end campaign management. This platform helps automate influencer sourcing, content approvals, and performance tracking, making the agency’s workflows incredibly efficient. The integration of AI into their tech stack helps optimize influencer selection and campaign performance, ensuring that clients get the best possible results. While BDB’s tech offering is strong, it doesn’t have the same level of public recognition as other top tech-first platforms, which is why it earns 4 stars in this category.

Billion Dollar Boy has shown a strong commitment to diversity and inclusion, both in its campaigns and internal operations. Their work with Dior’s “67 Shades” campaign highlights the agency’s dedication to inclusivity in the beauty industry. BDB’s Creator Club initiative also provides resources for underrepresented creators, helping them grow their businesses. While BDB’s social responsibility efforts are commendable, there’s room for the agency to formalize its CSR strategy further. However, its emphasis on empowering creators and promoting diversity in campaigns positions it as a leader in ethical influencer marketing.

Ubiquitous has achieved explosive success, especially on TikTok and Instagram. With a strong emphasis on full-funnel success, they’ve leveraged platforms to not only boost brand awareness but also drive conversions. In a standout campaign for Lyft’s Divvy bikes, their viral TikTok challenge contributed to a significant increase in app usage. Ubiquitous has mastered the art of blending top-of-funnel reach with bottom-of-funnel conversions, making their campaigns some of the most comprehensive in the industry.

Known for platform-specific creativity, Ubiquitous thrives in the viral TikTok space, creating engaging content that feels native to the platform. The agency also excels in developing multi-phase campaigns that involve organic creator participation, influencer amplification, and user-generated content to sustain momentum. Though still growing in traditional creative award recognition, their approach has been a game-changer in influencer marketing creativity.

Ubiquitous utilizes cutting-edge technology, particularly in influencer matchmaking and campaign optimization. Their proprietary Creator Network platform allows them to match brands with influencers based on audience demographics, engagement quality, and content style, providing a highly personalized experience. Their AI-driven tools have set a new standard for scaling micro-influencer campaigns and measuring ROI in real-time, making them one of the most tech-savvy agencies in the space.

Ubiquitous, while highly effective in campaign execution, hasn't put a strong public emphasis on social responsibility. Though they empower a diverse group of influencers, the agency’s rapid growth and focus on performance marketing leave room for more formal commitment to ethical initiatives. Their campaigns are generally free from fraud, but they have yet to lead the charge on influencer marketing ethics or social causes.

Influential stands out for its remarkable ROI, with over $2.5 billion in sales driven by its influencer campaigns. By tracking both engagement and down-funnel metrics, they are known for not just driving awareness but also influencing purchasing decisions. The agency’s work with Hyundai and their 5.68% conversion rate for in-store sales is a prime example of their ability to deliver measurable business outcomes.

Influential’s creative prowess is built on customized approaches, producing culturally relevant content that resonates deeply with target audiences. They are consistently praised for thinking outside the box and pushing the boundaries of influencer collaborations. While they haven’t won a ton of traditional creative awards, their bold campaigns with partners like WME and their innovative use of influencer data are a testament to their forward-thinking creative strategies.

Influential has developed a proprietary AI platform, Radius, which employs AI-driven insights from over 100 billion data points to match brands with the perfect influencers. This cutting-edge tech gives them a unique edge in optimizing influencer campaigns, enabling precise targeting and real-time adjustments that lead to improved outcomes. Their ability to predict campaign success and leverage data for optimization has solidified their tech leadership in the space.

While Influential has done some work with nonprofits and advocates for diversity, their focus is primarily on performance marketing. The agency’s ethical approach is reflected in their adherence to industry standards like influencer disclosure, but it does not emphasize social causes as part of its core identity. There’s room for more proactive engagement in social and environmental responsibility.

Cure Media excels in always-on influencer strategies, with campaigns that are consistently tied to tangible results. Their ability to directly link influencer activations to sales makes them a standout in performance-driven influencer marketing. Case studies with L'Oréal and Sephora highlight their strength in driving real revenue growth, with Cure Media proving that influencer marketing can be a solid revenue channel when executed correctly.

Cure Media is known for their creative excellence, blending business objectives with compelling narratives. Their campaigns are often highly original, with innovative storytelling techniques that combine influencer partnerships with business objectives. They have been awarded “Agency of the Year 2022” and earned recognition for their impactful and creative campaigns in both the fashion and beauty industries.

Cure Media’s technological strength is anchored in its fully in-house developed influencer marketing platform, setting the agency apart in the industry. Recognized and shortlisted two years running at the Global Influencer Marketing Awards, their proprietary platform leverages advanced AI and generative AI capabilities across the campaign lifecycle. From predictive performance insights and precise influencer selection to sophisticated content ideation and optimization, Cure Media’s technology drives both creativity and measurable results. This innovative approach provides real-time data transparency, streamlined campaign management, and enables Cure Media to consistently exceed industry benchmarks in influencer marketing effectiveness.

Cure Media’s focus has primarily been on delivering commercial results, and while they’ve worked with diverse influencers and maintained high industry standards, their social responsibility efforts have been more client-driven than agency-driven. The agency’s efforts in diversity and inclusion are commendable but not central to its branding.

IMF delivers exceptional ROI for clients, focusing on both creative content and performance metrics. Their TikTok campaigns, such as those for Google and Amazon, have achieved massive reach and engagement while driving conversions. IMF’s ability to blend top-of-funnel awareness with measurable ROI sets them apart from many competitors.

IMF excels in creating trendy, culturally relevant content, particularly on TikTok, Instagram, and YouTube. Their campaigns are known for their viral nature, and their ability to create cross-platform content that resonates with younger audiences is a key strength. IMF’s early adoption of new platforms like Lemon8 and Threads demonstrates their commitment to staying ahead of trends.

While IMF uses powerful tools like Grin and CreatorIQ for campaign management, they don’t yet have a proprietary tech platform. However, their data-driven approach and strong use of external influencer platforms ensure they deliver optimized campaigns that align with brand goals. Their ability to track real-time performance and optimize campaigns based on data insights gives them a solid tech foundation.

IMF’s portfolio is broad, but they have not emphasized social responsibility in the same way some other agencies have. They are capable of executing campaigns with a social or ethical focus, but these projects are often client-driven. While the agency adheres to industry standards, there is no significant focus on social causes or diversity initiatives within their own branding.

SevenSix Agency’s unique approach centers on cause-driven campaigns with a focus on diversity and inclusion. Their "Museum of Memories" campaign for Alzheimer’s Research was an award-winner, achieving an impressive 10.51% engagement rate and 125,000 organic views in one week. While they may not have the same scale as larger agencies, SevenSix's campaigns resonate deeply with specific, often underrepresented audiences, proving that niche can be powerful.

SevenSix is all about innovative storytelling, particularly when integrating technology with social causes. Their use of the metaverse to create interactive experiences in the "Museum of Memories" campaign was groundbreaking, showing their ability to innovate both creatively and technologically. This willingness to experiment with new formats has earned them multiple accolades, including "Boutique Influencer Marketing Agency of the Year."

SevenSix focuses more on the human element of influencer marketing than proprietary tech. While the agency does employ industry-standard tools like social listening and analytics for campaign optimization, it is their qualitative approach to diversity and cultural relevance that sets them apart, not technology. Their strength lies in understanding the social nuances of their target audiences rather than relying on cutting-edge AI or automated systems.

SevenSix's commitment to diversity and social causes is at the heart of its brand. As a women-of-color owned business, they actively promote inclusive representation and work with brands that align with their ethical values. Their work on campaigns like the Alzheimer’s Research project, which raised awareness about dementia in Black and South Asian communities, shows their deep engagement with social issues. SevenSix is a leader in ethical influencer marketing, advocating for fair compensation and inclusivity.

Socially Powerful consistently produces powerful results, with numerous case studies highlighting the agency’s ability to deliver both engagement and direct conversions. For example, their TikTok campaign for a skincare brand reached 32 million views, garnered 2 million likes, and added 400,000 new followers to the brand’s profile. Additionally, Socially Powerful’s work with ULTA Beauty and L’Oréal generated 137 million views and 4 million engagements, solidifying its reputation for achieving top-tier performance metrics.

Socially Powerful excels at crafting unique, attention-grabbing campaigns. Notable for their innovative approach, the agency pioneered “the first-ever cooking show on Instagram” with Leffe, amassing over 4 million views. They consistently push creative boundaries, blending traditional media with influencer content and experimenting with new formats like AR filters and interactive campaigns. Their creativity lies in their ability to innovate while maintaining brand authenticity, making each campaign feel fresh and relevant.

One of Socially Powerful's major differentiators is its technology. The agency developed ARIA, an AI-powered influencer marketing platform, which uses millions of data points to optimize influencer matches and predict campaign outcomes. Their focus on data-driven decision-making and real-time analytics gives them a significant edge, ensuring that campaigns are optimized throughout their lifecycle. With a deep integration of influencer performance data, Socially Powerful has solidified its position as a leader in tech-enabled influencer marketing.

While Socially Powerful has worked with brands on socially responsible campaigns, its core focus remains on performance. The agency does integrate social causes into its work when aligned with client goals, as seen in campaigns for The Body Shop that raised awareness about cruelty-free products. However, compared to other agencies that champion social impact as part of their brand identity, Socially Powerful’s emphasis on performance marketing leaves room for further growth in the ethical responsibility space.

Bee Influence has consistently demonstrated the ability to drive results, particularly in the cause-marketing space. A standout campaign for Greenpeace helped amplify their environmental message, and the agency’s work with Tesco on their charity initiatives earned them a nomination for “Best Cause-Led Campaign.” While the agency doesn’t boast massive sales figures like larger firms, its campaigns generate significant engagement, particularly within niche, socially-conscious communities.

Bee Influence’s creativity is grounded in authenticity, making each campaign feel deeply relevant to its audience. Known for blending brand messaging with social causes, the agency uses unique creative formats to spark conversation. A campaign for The Lion King musical, which included diverse influencers sharing personal stories, exemplifies Bee Influence's ability to integrate storytelling with influencer marketing. Their approach to campaign ideation ensures that each project resonates with its target audience on both an emotional and intellectual level.

As a boutique agency, Bee Influence doesn’t prioritize proprietary technology but instead focuses on using standard tools for influencer tracking and campaign measurement. Their approach is heavily reliant on qualitative insights and the human element of influencer selection, ensuring that each influencer is carefully chosen to match the brand’s ethical values and message. While their tech adoption is competent, it doesn’t stand out as a primary driver of their success.

Bee Influence’s commitment to social and ethical responsibility is integral to its identity. As a women-of-color-owned agency, Bee Influence advocates for diversity and inclusion both internally and in its campaigns. They work exclusively with brands that align with their values, ensuring that every project promotes positive change. The agency’s campaigns, such as promoting sustainable fashion and supporting community initiatives, highlight their dedication to making a difference through influencer marketing.

Disrupt has built a strong reputation for delivering outstanding results. Their campaign for Wizz Air’s “Let’s Get Lost London” generated millions of views and earned multiple awards for its creativity and success. Another standout campaign for Vinted helped unlock significant user growth in the UK market. Disrupt is skilled at delivering high-impact campaigns that drive both brand awareness and business outcomes, making them a top performer in the influencer marketing space.

Disrupt is synonymous with innovative storytelling, blending current cultural trends with brand messaging. A perfect example of this is their campaign for Estrella Damm, which celebrated the brand’s Barcelona heritage through influencer content. Disrupt's ability to adapt to new trends and their understanding of platform-specific content has kept their campaigns fresh and engaging. Whether it’s creating viral TikTok challenges or hosting influencer events, Disrupt is always pushing creative boundaries.

Disrupt Agency leverages data-driven insights and social analytics tools to ensure its campaigns are optimized for success. They use advanced social listening, influencer analytics, and performance tracking to refine their strategies in real time. While not developing proprietary tech, Disrupt excels at utilizing available tools to enhance their campaigns and maximize results. Their ability to coordinate multi-market campaigns and track performance across multiple channels sets them apart.

Disrupt is committed to inclusivity and diversity in its campaigns, ensuring that the influencers it works with reflect the diverse, global audiences it targets. While their primary focus is on performance and creative excellence, Disrupt does ensure that their campaigns are socially responsible by promoting authentic voices and representing diverse communities. However, compared to other agencies, their social responsibility efforts are not as front-and-center in their branding.

The Social Shepherd has a proven track record of delivering exceptional performance for clients. Their TikTok campaign for Bio-Oil reached 9.4 million users and generated 1.4 million views, effectively repositioning the brand in the skincare space. The agency's expertise in blending organic influencer content with paid social amplification has resulted in impressive results, such as a 10x revenue increase for a fashion brand. Their ability to integrate influencers into broader marketing strategies ensures that they consistently meet and exceed client expectations.

Creativity is at the core of The Social Shepherd’s approach. The agency excels at creating high-quality content that resonates with audiences across platforms. They are known for their ability to incorporate emerging trends and innovative formats into campaigns, such as their creative use of TikTok challenges and Instagram Reels. The Social Shepherd also integrates influencer-driven storytelling with paid media to maximize engagement and visibility, a strategy that has earned them multiple accolades in the industry.

The Social Shepherd employs a blend of human expertise and technology to drive campaign performance. They utilize a variety of analytics tools, including social listening and performance tracking software, to monitor campaign success and optimize strategies in real time. Their ability to leverage technology for precise targeting and performance measurement has helped them deliver consistent ROI for clients. The Social Shepherd’s tech-savvy approach ensures that their campaigns are both creative and data-driven.

The Social Shepherd integrates ethical practices into its work, ensuring influencer transparency and brand safety. However, its focus remains on performance, and social responsibility is not as central to their brand identity. While the agency works with clients on cause-driven campaigns when requested, their main emphasis is on delivering results through creative, data-driven campaigns. The Social Shepherd’s ethical approach is solid but not a standout feature of their business model.

Sociably blends visual grandeur with performance impact. Their campaign for Bentley's EXP 100 GT launch merged TikTok virality with cinematic storytelling, achieving over 8.9 million total video views and 359,000 likes. A Jimmy Choo influencer event attracted 1.5 million targeted followers and generated press coverage that elevated the brand’s cultural positioning.

Creativity at Sociably is both curated and immersive. Campaigns span exotic locations—from Big Sur to South Africa—where luxury storytelling unfolds through influencers that double as tastemakers. The use of in-house creative direction allows Sociably to maintain a consistent tone across content and platforms. The result is a rare cohesion between luxury brand identity and digital storytelling, often recognized for its sophistication and cultural resonance.

While not tech-heavy, Sociably integrates data into planning through detailed audience audits, demographic matching, and posting optimization. Their tech use is understated but effective—balancing manual influencer curation with analytics from tools like Meta Business Suite to ensure campaign resonance.

Exclusivity never compromises inclusivity at Sociably. The agency ensures diverse representation within its curated network and promotes authenticity through a strict no-compromise policy on brand alignment. Transparent practices and a focus on influencer integrity have made Sociably a trusted name in ethical luxury marketing.

Pitch’s results speak for themselves. Their TNT Sports launch brought together over 100 influencers and media figures, generating 650+ media placements and 36 million impressions. For Netflix’s Squid Game, a collaboration with Brandon Baum delivered 175M+ organic video views—a viral success built on storytelling, not just star power.

Fan-first creativity defines Pitch’s approach. Whether building wrestling showcases for TNT Sports or fashionably reimagining film narratives on social for Netflix, the agency excels at experiential content with viral reach. Pitch’s cultural agility enables it to design campaigns that not only participate in culture—but help shape it.

Pitch relies on robust data platforms like CORQ to identify high-performing creators and uses custom dashboards to track impact in real-time. While not known for proprietary tools, their strategic use of analytics ensures campaigns evolve mid-flight based on audience interaction and ROI indicators.

Pitch doesn’t just talk about values—it lives them. The agency led initiatives like “Equal View” with Getty Images to promote gender and racial equity in sports. From inclusive influencer casting to internal ownership equity, Pitch embeds social consciousness into both strategy and structure.

Bottle’s campaigns consistently outperform benchmarks. Their #FeedTheBees initiative for Rowse Honey increased Instagram followers by 25% and generated 68,000 unique visits in just two weeks. Goodyear’s “Good All Year” campaign lifted female audience engagement fivefold. Bottle’s strength lies in connecting campaign narratives to bottom-funnel metrics.

Authenticity is Bottle’s creative currency. Whether launching eco-activism campaigns with Greenpeace or collaborating with lexicographer Susie Dent, Bottle transforms niche interest into viral storytelling. Their “mission-based” campaign formats invite audiences to participate—creating emotionally resonant and socially impactful experiences.

Bottle leans on smart PR-tech integration, using SEO analytics, social listening, and custom impact tools like “How Many People?” to make abstract engagement more tangible. Campaigns are A/B tested, real-time optimized, and monitored through advanced dashboards for reach, click-throughs, and conversions.

With roots in purpose-led marketing, Bottle champions diversity in casting and environmental stewardship in messaging. Campaigns are fully transparent, inclusive, and backed by strong internal standards—making ethical marketing a core, not a tactic.

Soap Media has delivered campaigns with ROAS as high as 1471%, including a cinema client campaign that produced a 14x return. Their influencer-led work with a wellness brand lifted revenue by 42%, while a lead-gen campaign for education services increased site traffic by 30%. Their strength lies in mid-funnel performance and full-funnel attribution.

Soap’s creativity is deliberate and strategic. Campaigns include episodic influencer videos, interactive Stories, and branded AR experiences. Their narrative work feels organic, often crafted in direct collaboration with creators to preserve tone and increase authenticity across formats and platforms.

A major differentiator, Soap uses AI-powered persona mapping, CRM integration, A/B creative testing, and custom dashboards to track campaign results in real-time. Their robust tech stack supports e-commerce attribution, sentiment analysis, and predictive performance optimization.

With a people-first internal culture and a commitment to ethical influencer practices, Soap emphasizes fair contracts, diversity in creator rosters, and transparency in campaign disclosures. While not activism-led, the agency maintains a principled, community-focused approach.

From generating a 10x ROAS for Mollie’s by Soho House to orchestrating a full sell-out for Ed Sheeran’s Sheeran Loopers launch, Make’s track record includes both consumer virality and B2B growth. They also delivered a multi-channel campaign for Addison Lee that doubled bookings and improved first-time customer conversion by 200%.

Make’s creativity is defined by restraint and relevance. Their work doesn’t chase trends—it refines brand narratives into content ecosystems that scale. Whether through modular creative systems or platform-native executions, Make brings design thinking to influencer marketing in a way that feels both intelligent and emotionally resonant.

Despite its boutique size, Make employs enterprise-grade tech: semantic Git standards, headless CMS architecture, advanced project tracking, and influencer vetting powered by sentiment and engagement quality algorithms. Their content systems scale seamlessly across paid, owned, and influencer channels.

Make integrates DEI, sustainability, and ethical marketing standards into its daily operations. With codified internal policies, diverse influencer casting, and a preference for brands with aligned values, Make prioritizes purpose not as a trend—but as a standard for doing business.

Hoopla’s campaigns routinely outperform expectations. For ALDI’s “Amazing Christmas” campaign, influencer-led content reached over 1.5 million consumers and boosted seasonal store traffic. Their campaign for Mij Moj drove over 3,800 checkouts and an 11x ROAS. Hospitality work for South Lodge and The Manor House delivered hundreds of influencer assets, 567,000 engagements, and elevated booking rates. Whether B2C or luxury services, Hoopla consistently turns content into conversions.

Hoopla strikes a smart balance between relatability and inspiration. Campaigns feature influencer “missions,” seasonal storytelling, and experiential content tailored to platform norms. From hotel immersion experiences to cause-led campaigns for WADA, Hoopla’s creativity reflects human insight and emotional authenticity. While not avant-garde, their creative is dependable, agile, and aligned with audience behavior.

Data drives every phase of Hoopla’s process. They employ social listening, platform analytics, and affiliate tracking to link influencer content directly to outcomes. Real-time dashboards track reach, sentiment, and ROI, while trend forecasting tools allow timely pivots. While not tech inventors, they are tech integrators—maximizing results through smart application.

Diversity and inclusion are integrated across Hoopla’s casting and campaign development. The agency ensures transparent disclosure, avoids misaligned influencers, and supports initiatives like ethical gifting and content safety. Their campaigns aim to resonate honestly, without over-engineering social virtue—resulting in thoughtful, brand-aligned influence with integrity.

CEEK’s campaigns are rooted in performance. Their work with Lily Phellera helped elevate a luxury fashion label’s awareness while boosting multi-market sales. For restaurants like Peter Street Kitchen, CEEK drove regional bookings and increased brand mentions. With tight influencer briefs, aesthetic consistency, and strong engagement rates, CEEK’s activations prioritize ROI without losing elegance.

CEEK’s creative ethos is minimalist yet emotive—focused on brand coherence and content sophistication. From curated influencer tasting events to editorial-style fashion shoots, their campaigns avoid gimmicks in favor of aspirational realism. Their aesthetic intelligence makes them especially effective in premium verticals. Innovation here is quiet but refined, designed for cultural endurance.

While not focused on proprietary tech, CEEK leverages standard platform analytics, trend forecasting, and content performance tools within a clear, structured framework. Their influencer match system and layered briefing process ensure content consistency. OCMX remains their key differentiator—a methodology that aligns influencer and SEO strategy seamlessly across digital channels.

CEEK emphasizes ethical brand alignment and authentic representation across all campaigns. From diverse influencer casting to sustainable brand partnerships, CEEK delivers campaigns that reflect modern values without tokenism. By aligning content with client missions—especially in wellness and eco-focused sectors—CEEK strengthens long-term brand trust and societal impact.

Connect’s campaigns consistently perform across audience size and business objectives. For Co-op and Live Nation, Connect activated a three-stage festival campaign that reached millions and drove membership growth. They’ve also delivered performance marketing results for major brands like Nike and Google, balancing reach with relevance. Their ability to tie cultural moments to conversion outcomes is a hallmark of their execution.

Connect specializes in modular storytelling—building content arcs that evolve across platforms and phases. From creator-led event coverage to TikTok livestreams, their campaigns amplify cultural resonance through real-world integration. They’re experts at blending live experiences with digital narratives, ensuring influencer participation feels embedded rather than transactional.

Connect maintains structured internal workflows for campaign measurement, content verification, and performance attribution. While they don’t publicly showcase proprietary tech, their execution model includes real-time data review, influencer scoring, and platform-based reporting—scaling campaigns without losing creative cohesion or KPI visibility.

Connect’s inclusive creator network reflects a strong ethical compass. Their partnership with BBC Children in Need, which activated a 5-hour TikTok livestream fundraiser, underscores their commitment to purpose-led campaigns. They promote respectful collaborations, audience safety, and equitable treatment—earning trust from brands and creators alike.

From delivering 3.4 million impressions and 60,000+ engagements for Black Sheep Brewery to multi-channel exposure for Interflora and Fenwick, Prohibition’s influencer campaigns are targeted and effective. They prioritize high-quality exposure and credible engagement over raw reach, especially in B2B and high-value consumer verticals.

Prohibition’s creative strength lies in strategic restraint. Campaigns are insight-led, often integrating live experiences or editorialized content that feels culturally aligned. Their LinkedIn Live execution for Freeths, timed to a legal crisis, exemplifies their creative confidence in professional contexts. Emotional storytelling, when used, is always anchored in purpose.

The agency uses its proprietary AMEC PRProINSIGHTS platform to track sentiment, share of voice, and media impact. They also integrate AI-driven analytics into narrative planning, ensuring that performance data feeds directly into campaign refinement. Their hybrid use of human judgment and machine learning enhances their ability to adapt campaigns in-flight.

Prohibition advises clients on socially responsible messaging and transparency. Internally, they advocate ethical use of AI and promote inclusivity in influencer casting. With projects that span from sustainability to mental health, the agency ensures that its campaigns reflect thoughtful, culturally responsible narratives.

SpiderWorks delivers impact through strategic consistency. For Kiltons Business Setup Services, they engineered a full digital transformation that resulted in 120+ page-one Google rankings. Their collaboration with CDA Accounting led to a 50% increase in site traffic and dominant keyword presence. Their approach blends influencer visibility with long-term lead generation.

SpiderWorks prioritizes function over flash. Their creative work focuses on relevance, trust-building, and utility—especially in education and professional services. Rather than chase trend-driven formats, they design scalable content systems that amplify a brand’s expertise and voice across organic, paid, and social ecosystems.

SpiderWorks integrates SEO analytics, PPC strategy, and social metrics into unified dashboards. They use structured keyword planning, schema markup, and UTM tracking to measure influencer-attributed traffic and engagement. Their strength lies in building foundational digital assets that convert over time—not just during campaign windows.

SpiderWorks upholds ethical campaign execution through diverse influencer partnerships, clear brand representation, and transparent disclosures. Their role in community-driven campaigns and education-focused initiatives shows an understanding of influence as a trust-building exercise—not just a sales tool.

SEED drives impact by embedding campaigns directly into Gen Z life. For Levi’s, their 501 Day student immersion activation generated organic storytelling across TikTok and Instagram, resulting in content that extended far beyond the brief. Bumble’s repositioning on UK campuses created measurable lifts in brand sentiment and app usage, while Monster Energy and Bacardi campaigns maximized touchpoints during peak student events. SEED consistently translates presence into participation, with results ranging from foot traffic and downloads to long-term brand affinity.

Creativity at SEED begins with listening. By inviting students into the ideation process, the agency ensures campaigns feel owned by the community—not engineered by outsiders. Events like Hive Sounds for Bumble or peer-driven film content for Prime Video demonstrate SEED’s ability to adapt format, tone, and message to fit subcultures.

SEED operates a tech-informed engine that supports creator tracking, campaign iteration, and content performance reporting. Real-time dashboards, social listening tools, and influencer vetting software give the team tactical agility. Campaigns are continuously optimized using both quant data and qualitative feedback from their ambassador network.

SEED’s values are foundational, not decorative. Their campaigns champion inclusivity, honesty, and sustainability—from zero-waste campus events to student-led brand research on ethical marketing. With a female-led team and diverse creator network, SEED ensures representation is embedded at every level.

FCS’s performance track record is impressive. Their Facebook campaign for Bath Planet achieved a 20x ROAS and $1M+ in sales in just 90 days. Manny’s Deli went viral from a single, authentic tweet—sparking a 1,500% sales lift and 500M+ media impressions. For PEAK Auto, they delivered a 2,000% TikTok follower increase and 13M+ impressions. Across sectors, FCS combines creativity and commerce to drive full-funnel results.

FCS favors realism over polish. Their lo-fi creative style—often handheld, humorous, or emotionally raw—resonates because it feels native to each platform. From comedic wrestler showdowns for KFC to community-driven campaigns for arm wrestling leagues, FCS pushes creative formats that match how people consume and share today. Their ability to generate shareable, talkable moments has become a defining hallmark.

Beneath the cultural ease lies strong infrastructure. FCS uses detailed tracking, CRM integration, and audience segmentation tools to analyze performance across touchpoints. They A/B test creatives, adjust media spend based on CTR and engagement, and align influencer content with measurable KPIs. Their technology supports experimentation without sacrificing precision.

FCS operates with humility and purpose. Campaigns like the Manny’s Deli rescue show a belief in storytelling that uplifts, while their refusal to chase fake metrics or scripted influencer ads speaks to a principled stance. They support creators as partners, value diversity, and favor honest audience-building over gimmicks.

Colossal has executed hundreds of campaigns, especially in gaming, tech, and financial education. They prioritize repeat engagement over one-offs—evidenced by long-term collaborations with YouTubers like Tara Mooknee that have delivered millions of views and consistent conversion. From mock press conference skits to politically charged brand pairings, Colossal drives ROI through creator continuity and cultural resonance.

Creativity at Colossal is conviction-led. They work with controversial and outspoken creators—often the very voices other agencies shy away from—to develop campaigns that are unapologetically real. Their skits, satire, and value-driven collaborations show that creativity doesn’t have to mean neutrality—it can be a tool for alignment, identity, and debate.

While light on proprietary software, Colossal employs custom influencer databases, engagement tracking, and sentiment analysis to match creators with brand goals. Reporting is clear and metrics-focused, but their tech philosophy remains human-first—favoring context over algorithm and deep creator knowledge over dashboards alone.

Colossal leads with transparency and representation. They advocate for fair pay, disclosure compliance, and respectful contracts. By championing creators from underrepresented or non-mainstream communities, they bring greater diversity to brand storytelling—especially in campaigns where authenticity is non-negotiable.

Famesters consistently delivers. Their Konami campaign generated over 30% of landing page traffic in launch month. ChillBase’s influencer push helped drive over 2 million game installs. A long-term engagement with 1XBET sees over 80 monthly integrations producing sustainable KPI performance. For FxPro, influencer-led videos were repurposed into top-performing ads—highlighting how their content often lives far beyond the feed.

While performance is core, Famesters’ creativity adapts to niche demands. From gamified Easter egg hunts with YouTubers to narrative-led Twitch integrations, their content is platform-fit and highly contextual. Their test-and-scale methodology ensures creative evolution throughout a campaign’s lifecycle—grounded in response, not theory.

Famesters boasts a robust tech stack, including AI-powered influencer matching, fraud detection systems, and real-time reporting dashboards. Their performance attribution tools track CTR, cost per conversion, and audience overlap across geographies—allowing them to make data-driven decisions at every campaign stage.

Famesters emphasizes authenticity and cultural sensitivity, ensuring influencer selection is locally resonant and aligned with brand values. Fraud mitigation, transparency, and fair contracts are baked into their operations. While not activism-focused, they uphold ethical standards as operational essentials.

MONUMENTAL campaigns excel in turning attention into action. Their NFT launch for Atlast Labs drove $100K+ in sales within two weeks. A youth fostering campaign for Barnardo’s achieved exceptional CPVs (£0.04) via unpaid creator partnerships. For Acute Art, their influencer work contributed to 180,000 app downloads. Results here aren’t just reach—they’re revenue, relevance, and long-term equity.

Creativity at MONUMENTAL is deeply intentional. Campaigns aren’t made to fit trends—they’re built to push narratives forward. From TikTok-native fashion dialogue for Prime Video to intimate creator diaries for Lululemon, MONUMENTAL fuses identity, culture, and commerce. Their work doesn't chase virality—it builds movements through thoughtful amplification.

The agency’s proprietary platform, Creators.Monumental, provides real-time content verification and granular ROI reporting. It aligns with global digital marketing standards and allows MONUMENTAL to link influencer activity directly to behavioral shifts—like app installs or brand lift—giving clients clear visibility into campaign value.

Social justice, inclusion, and equity are not campaign themes—they’re agency foundations. MONUMENTAL leads with representation in both team and creator network. Their charitable work, transparent operations, and bold messaging show what happens when ethics and performance are designed to work together—not trade off.

A year-long campaign HireInfluence led for Haggar generated 20M+ impressions, contributing to the brand’s best sales year in 15 years. Another campaign for a children’s brand reached 10M impressions and helped a retailer capture 84% of category sales. The agency excels at tying influencer work to business outcomes.

HireInfluence excels at turning influencer content into genuine experiences. The agency is known for viral hashtag challenges, immersive pop-ups, and TikTok activations. Their campaigns blend creative storytelling with trend-aware content formats like AR filters and livestreams.

HireInfluence uses real-time analytics and advanced influencer vetting tools to optimize campaigns. Their data-driven approach includes A/B testing, audience insights, and ongoing content adjustments to ensure high performance across the campaign lifecycle.

HireInfluence champions transparency and inclusivity. They emphasize FTC-compliant disclosures, diversity in casting, and brand-safe influencer behavior. The agency has also run cause-aligned campaigns and promotes long-term trust between creators and audiences.

The Shelf’s campaigns often deliver 250%+ increases in engagement, multi-million impressions, and measurable conversions. It maintains a 90%+ client retention rate and consistently ties influencer activations to sales and signups.

Creative campaigns include influencer challenges, storytelling arcs, and experiential integrations. The Shelf leverages trending themes and creative spin to deliver content that feels fresh, brand-aligned, and community-driven.

Their proprietary platform uses machine learning and NLP for influencer matching and optimization. Detailed dashboards, compliance scanning, and audience insight tools power campaign decisions.

The Shelf emphasizes ethical influencer behavior, clear disclosure, and diverse representation. The agency supports cause-based campaigns and operates with transparency, protecting both brands and creators.

HelloSociety demonstrated exceptional ability to deliver measurable outcomes. A campaign for U.S. Polo Assn. achieved a remarkable 95% lift in brand recall, with 71% purchase intent—underscoring its strategic effectiveness. Known for early advocacy of micro-influencers, the agency regularly surpassed industry benchmarks, turning influencer engagement into significant brand affinity and measurable ROI.

HelloSociety was recognized for an editorial-style approach, creatively merging influencer storytelling with brand narratives. Campaigns like Ernst & Young’s “Advice from Future Me” highlighted relatable, inspiring content. Innovating early with Pinterest boards, lookbooks, Snapchat takeovers, and high-quality multimedia collaborations with the NYT, HelloSociety consistently set new creative standards in influencer marketing.

HelloSociety’s tech prowess originated from its analytics-driven roots, notably through its proprietary Campaign Impact Study tool and HelloInsights analytics platform. These solutions allowed unprecedented measurement of brand lift and conversion attribution, significantly elevating industry standards. Leveraging NYT data capabilities enhanced strategic targeting and provided deeper consumer insights than traditional influencer agencies.

HelloSociety upheld high ethical standards under NYT ownership, emphasizing transparency, authenticity, and inclusivity in all influencer engagements. Its campaigns showcased diverse influencer voices, rigorously enforced disclosure standards, and actively supported social good initiatives. These practices built trust and credibility, aligning influencer marketing ethically with journalistic integrity.

August United delivers standout results, consistently exceeding industry benchmarks. Notably, a supermarket campaign generated a 7x ROI, significantly boosting follower growth and sales. A pet-product campaign achieved tens of millions of views and record engagement. With over 1,650 successful activations, the agency’s ability to directly tie influencer activity to measurable business KPIs highlights its performance excellence.

August United excels in creatively integrating influencer content with trending social experiences. From interactive product launches and influencer-driven mini-series to real-world brand events, campaigns are strategically designed yet highly engaging. Innovative formats like influencer challenges, synchronized multi-platform activations, and immersive storytelling underscore its ability to captivate audiences and drive lasting brand affinity.

Technology underpins every August United campaign, leveraging advanced AI-driven influencer selection, real-time analytics dashboards, and sophisticated social listening tools. Integrated media buying amplifies influencer reach precisely, enhancing results. Robust tracking ensures clear measurement of sales lift, traffic, and conversions. August United’s continual tech integration ensures campaigns are optimally targeted and highly measurable.

August United emphasizes authenticity, transparency, and inclusivity. Rigorous ethical guidelines ensure proper disclosure and genuine brand alignment. Diverse influencer rosters, purpose-driven initiatives (e.g., mental health campaigns), and sustainable activations demonstrate a clear commitment to responsible influencer marketing. August United's strong ethical stance consistently enhances consumer trust and brand integrity.

Audiencly excels at scaling brands internationally with measurable results. For gaming client LootBoy, the agency propelled the app to #1 on Germany’s App Store and Top 3 in the U.S. A campaign for Le Temps de Cerise generated 1.5M+ impressions and boosted ecommerce sales. Over 2,000 campaigns delivered consistently high ROI, including a 5:1 ROAS with 95% positive sentiment.

Audiencly’s approach features interactive formats like international influencer tournaments, AR filters, and content series. Notable work includes branding integration for '7 vs. Wild,' Germany’s top YouTube survival series. The agency ensures creative content is culturally relevant and widely shareable.

Audiencly leverages AI-driven influencer selection, real-time dashboards, and sentiment analysis. Post-acquisition, it integrated Flexion’s attribution tech to track installs and in-app revenue. While not reliant on proprietary tools, their tech stack delivers high-precision, data-informed campaign optimization.

Audiencly upholds ethics through diverse influencer representation, adherence to disclosure rules, and promotion of healthy social media practices. While performance remains its core identity, the agency continues to evolve its social impact commitment.

Ignite achieved a 245% Instagram follower increase and 3.2M+ engagements in one year for Chrysler. Their strategy-first approach ensures that influencer content generates high engagement, traffic, and sales impact while routinely surpassing KPIs.

Ignite integrates influencers into broader branded narratives. Campaigns like FCA’s “Drive for Design” demonstrate the agency’s ability to harness user-generated content with creative direction. Innovation is grounded in authenticity and results rather than experimental risk-taking.

Ignite uses its proprietary Social Ignite platform for real-time analytics, audience insights, and campaign optimization. While not a tech disruptor, its consistent use of robust analytics provides a reliable framework for measurable campaign success.

Ignite prioritizes ethical practices like influencer disclosure, brand-safe messaging, and diverse representation. The agency integrates social impact into campaign planning and maintains clear ethical alignment, though there’s potential to elevate its social initiatives further.

Clever excels at delivering tangible, scalable results. Their 'Amazon Prime Wardrobe' campaign achieved 230 million social impressions and significantly boosted trial and adoption. Clever consistently delivers high-ROI campaigns by aligning influencers with brand goals and managing at scale.

Clever produces culturally relevant, platform-native content. Its creativity is seen in scalable programs like 'Disney Parks Moms Panel,' blending mass reach with personal storytelling. While effective, their innovations focus more on consistency than breakthrough experimentation.

Clever uses proprietary campaign management software and influencer analytics for precision targeting and real-time optimization. While not heavily experimental in tech, their systems support efficient execution and ensure data-driven campaign scaling.

Clever maintains clear ethical standards, including proper influencer disclosures, inclusive representation, and alignment with brand values. The agency is responsibly run, though it could further amplify its visibility around social impact initiatives.

Obviously consistently achieves strong outcomes. Their campaign for Google produced over 60 million impressions and drove significant brand lift. Their process ensures brand alignment and optimal ROI across a wide range of industries and geographies.

Obviously blends authentic storytelling with large-scale execution. Community-driven campaigns like those for Lyft showcase relatable influencer narratives that connect emotionally. While not known for avant-garde ideas, their creative is consistently engaging and effective.

Obviously’s proprietary tech platform handles influencer discovery, content tracking, and campaign analytics with precision. Real-time insights and optimization capabilities support campaign scalability and high performance.

Obviously prioritizes ethical transparency and inclusive content creation. They emphasize brand safety, diverse influencer representation, and community-first messaging, with opportunities to further highlight and lead in social impact domains.

Zorka consistently delivers impactful results, demonstrated by a campaign for Tencent, achieving over 5 million app installs with precisely targeted influencer partnerships. Their meticulous, data-driven approach to performance marketing ensures campaigns exceed benchmarks and drive tangible user acquisition.

Zorka creatively excels in integrating influencer campaigns with performance-driven objectives. Their approach, exemplified in app launch campaigns that merge storytelling with precise targeting, delivers both engagement and measurable outcomes. Innovation remains robust, particularly in performance-based contexts.

Zorka distinguishes itself through advanced, proprietary technology and rigorous performance analytics, including comprehensive attribution tools linking influencer activity directly to installs and sales. Their precision-focused, data-rich platform ensures optimal campaign ROI, making them industry leaders in technological integration.

Zorka adheres to industry standards of influencer transparency and ethical practices. While proficient in compliance, their primary emphasis remains on performance marketing, leaving room for deeper engagement in broader social responsibility initiatives.

BrandSnob consistently achieves strong results, notably increasing client sales and engagement through streamlined campaigns. Campaigns for brands such as Marriott Hotels achieved high engagement and measurable conversion lifts, demonstrating effectiveness despite its smaller scale relative to larger competitors.

BrandSnob creatively excels through simplicity and authenticity. Influencer-driven content feels genuine and engaging, resonating well with targeted audiences. Creativity is solidly effective, centered around straightforward, relatable campaigns rather than experimental innovation.

BrandSnob’s proprietary influencer marketing platform simplifies influencer identification, campaign execution, and real-time analytics, significantly enhancing efficiency and performance. Their technology streamlines complex processes, providing intuitive and effective solutions, though not groundbreaking in technical innovation.

BrandSnob ensures influencer transparency and ethical campaign standards, actively supporting authentic and diverse representation. While committed to these principles, BrandSnob could further enhance its brand identity by actively highlighting broader social responsibility initiatives.

: Vero’s influencer campaigns are marked by high-impact reach and tangible results. The agency’s influencer marketing practice saw a staggering 75% CAGR over the past four years, reflecting consistently strong campaign outcomes. Its portfolio spans 76 multinational clients – from Unilever and Spotify to TikTok and Prime Video – and many engagements have become long-term partnerships. Vero’s strategic focus on aligning influencers with brand stories has yielded measurable success; for example, a recent multi-country campaign in Southeast Asia reached millions of consumers and drove substantial engagement (helping clinch the 2024 Agency of the Year award). Clients praise Vero’s ability to convert influencer content into real ROI, as seen in collaborations that boosted a client’s online sales and even helped Singapore Changi Airport extend its global brand presence via regional creators.

: Creativity is at the heart of Vero’s influencer activations. The agency encourages influencers to infuse authentic storytelling and local flavor into brand campaigns, believing this fosters genuine connections. This philosophy paid off in campaigns that stood out for imaginative content – from witty TikTok skits to heartfelt YouTube vlogs – all tailored to resonate with Southeast Asian audiences. Vero’s team of influencer specialists often co-create content with creators, yielding innovative formats such as interactive Instagram challenges and cross-border live streams. An example of this inventive spirit was a cross-market campaign with Prime Video, where influencers produced mini web-series episodes teasing a new show, driving buzz and cultural conversation. Vero’s commitment to authenticity and storytelling was explicitly cited by its creative leads as a key to winning industry accolades, underscoring how innovation in content has become a hallmark of the agency’s work.

: While Vero is a communications agency at its core, it differentiates itself with a robust in-house tech stack for influencer marketing. The centerpiece is InFluent, a proprietary platform comprising five tools – TrueVibe, Happy Hours, KOL Lab, Echo+, and Rising Stars – designed to optimize every stage of influencer campaigns. InFluent brings rigorous data-driven processes to influencer selection and campaign management, addressing industry challenges like influencer fraud and measurement gaps. For instance, TrueVibe evaluates each influencer’s brand fit and audience sentiment through analytics, while Echo+ tracks real-time performance across markets. These tools have given Vero a regional tech edge: campaigns are run with standardized metrics, real-time tracking, and unified reporting across ASEAN, ensuring no market is left behind. Vero’s early adoption of AI-driven social listening and sentiment analysis (via InFluent) has also improved targeting and boosted campaign credibility. While its tech stack is regionally focused (hence just shy of a perfect score), Vero’s blend of human insight with platform analytics offers clients a modern, reliable approach to influencer marketing.

: Vero ASEAN distinguishes itself with a strong sense of social responsibility in the influencer sphere. Understanding the rapidly evolving creator economy, Vero is taking a proactive role in shaping its future. In 2025, the agency spearheaded the development of the Creators Association of Southeast Asia (CASA) – a regional initiative to establish industry standards, provide education, and advocate for content creators’ professional growth. This move, unprecedented in the region, aims to elevate transparency, fair compensation, and ethical collaborations between influencers and brands. Vero also invests in thought leadership research: a recent Vero survey found 94% of Indonesian consumers believe influencers significantly sway their opinions and purchases, insights which Vero openly published to help brands and creators work together more responsibly. Internally, Vero’s InFluent platform embeds ethics by emphasizing authentic content and flagging misinformation. The agency’s campaigns often champion positive messaging – for example, partnering with wellness influencers to promote mental health awareness during COVID-19. By actively supporting the influencer community’s well-being and pushing for higher standards (through CASA and knowledge-sharing), Vero demonstrates a genuine commitment to social and ethical responsibility that matches its business success.

InCast consistently delivers high-performing influencer campaigns, particularly those driving direct business outcomes such as app installs and e-commerce sales. Notably, its partnership with Mercado Livre (Mercado Libre), Latin America’s largest e-commerce platform, generated significant sales uplift through targeted influencer promotions. As an Official Agency for TikTok’s Creator Learning Fund, InCast trained over 1,500 creators, driving campaigns with exceptionally low CPMs and above-average engagement rates. While campaigns prioritize speed and measurable impact, the agency’s strategic use of micro and macro influencers consistently hits KPIs across diverse industries—from mobile gaming launches to event ticket sales.

InCast combines digital innovation with offline creativity, exemplified by its FunCast experiential events—interactive pop-up experiences designed for influencers to generate authentic and highly engaging social content. For instance, InCast successfully transformed a retail-sponsored gallery into a viral content hub in São Paulo, organically amplifying brand exposure. Digitally, InCast rapidly adopts emerging social media trends, such as TikTok challenges, Instagram Reels, and YouTube Shorts, ensuring brands capitalize on viral moments. By integrating AI-driven insights into its creative planning, InCast regularly delivers fresh, culturally relevant campaigns that resonate deeply with target audiences.

Technology is InCast’s strongest differentiator. Its proprietary platform, Rainmakr, powered by advanced AI and machine learning, offers comprehensive influencer matchmaking, automated outreach, and real-time performance tracking. InCast’s robust tech stack includes sophisticated analytics for engagement quality, fraud detection, and ROI measurement, complemented by official partnerships with major platforms like TikTok, enhancing campaign effectiveness and reliability. Uniquely, InCast’s confidence in its technology allows it to offer money-back guarantees on specific campaign outcomes—highlighting its technological edge and commitment to data-driven accuracy.

InCast maintains a competent ethical stance centered on transparency and authentic engagement, emphasizing honest influencer-brand collaborations and combating fraudulent metrics with technology. Campaigns frequently integrate socially responsible messaging, such as public health PSAs during the COVID-19 pandemic, and occasionally feature charity-driven initiatives through influencer-led live streams. While InCast incorporates diverse representation within its influencer network, formalized CSR programs and proactive industry advocacy remain relatively modest compared to peers. Nonetheless, the agency’s responsible approach, transparency practices, and authentic influencer partnerships consistently reflect an ethical commitment embedded within its business operations.

Spark consistently delivers impressive results. For instance, its influencer activation for Furbo Dog Camera’s Prime Day resulted in 54,000 leads, 73,000 brand profile visits, and 11,000 new followers, achieving a remarkable cost-per-view of just $0.008. By effectively capitalizing on key promotional moments and real-time optimization, Spark ensures high ROI and significant follower growth for clients across verticals.

Creativity is Spark’s standout strength. Campaigns often involve interactive themes, such as fitness challenges or viral skits that align closely with trending topics. Spark’s early adoption of platform features like Instagram Reels has led to exponential audience growth, reflecting its agility and ingenuity. Industry recognition, including Hermes Creative and Shorty Awards, confirms its exceptional ability to blend purposeful content with entertainment.

While Spark does not use proprietary tech, it expertly leverages industry-standard tools for influencer analytics, social listening, and campaign tracking. Its strategic use of data for content timing, performance tracking, and influencer vetting helps deliver campaigns with precise targeting and measurable outcomes. The agency’s tech proficiency lies in its smart integration and nimble use of available tools rather than bespoke solutions.

Spark demonstrates genuine commitment to ethical influencer marketing by prioritizing transparency, authenticity, and diversity. The agency consistently selects creators representing diverse communities, promotes inclusive messaging, and engages in purpose-driven campaigns (e.g., supporting fundraising initiatives for charities). While formal CSR programs are less developed, Spark’s everyday practices reflect strong ethical standards and responsible community engagement.

OST excels in delivering quantifiable B2B outcomes, such as increased market share, thought leadership, and lead generation. Its campaigns regularly surpass expectations, as seen with Dell’s global influencer initiative that significantly boosted inbound inquiries and brand awareness. OST’s precise influencer selection and comprehensive analytics consistently generate meaningful, high-impact results.

OST’s creativity lies in sophisticated storytelling and innovative B2B content formats, including interactive LinkedIn Lives, webinars, and professionally produced multimedia series. Its campaigns uniquely blend compelling narratives with educational content, effectively engaging professional audiences. Although naturally more conservative than consumer campaigns, OST continually pioneers creative approaches within the B2B space.

OST employs advanced analytics, social listening, CRM integration, and sophisticated influencer-mapping tools, ensuring campaigns are accurately targeted and performance-driven. While it relies heavily on industry-standard tech rather than proprietary platforms, OST's robust data integration and real-time tracking capabilities offer clients detailed insights and strategic precision throughout each campaign.

OST sets a high standard for ethical responsibility with active corporate philanthropy and transparency-driven campaigns. Its initiatives include charitable events, internal CSR activities supporting children's mental health, and promoting inclusive representation in influencer casting. OST consistently champions authentic content and responsible messaging, reflecting deep ethical commitment both internally and externally.

Collectively is recognized for delivering exceptional, measurable results. Its campaigns, such as Salesforce’s Dreamforce and Intuit QuickBooks’ "Win Like a Woman," consistently generate outstanding engagement, awareness, and direct business outcomes. High-profile client retention and repeated industry awards reflect the agency’s remarkable ability to translate influencer marketing into tangible success.

Collectively excels creatively, crafting culturally relevant and visually compelling campaigns that blend storytelling with strategic purpose. Notable projects include Dove’s #NoDigitalDistortion campaign and pioneering the first Generative AI Creator Residency program, pushing creative boundaries through AI and interactive formats. This innovative edge consistently positions Collectively as an industry leader in creative influencer marketing.

Collectively combines creative execution with advanced technological capabilities, including proprietary tracking systems, fraud detection, and comprehensive analytics. Post-merger with theAmplify, its platform now provides clients with real-time reporting, deep audience insights, and superior influencer management tools, significantly enhancing campaign performance and accountability.

Collectively leads in ethical and socially responsible influencer marketing. Its deep commitment includes internal DEI initiatives, proactive inclusion in influencer selection, and authentic campaigns that advocate for social causes. Formal employee groups, community-driven insights, and transparent practices make Collectively a clear leader in promoting positive industry standards.

Open Influence delivers exemplary results, evident from award-winning campaigns like Target’s "Convos with CEOs," generating millions of views and high engagement. Campaigns frequently surpass KPIs, proving their capability in converting influencer content into direct business outcomes, whether through significant sales uplifts or measurable brand affinity increases.

Creativity defines Open Influence, seen in its diverse content formats from mini-documentaries to interactive social experiences. The agency consistently innovates by exploring virtual influencers, pioneering early platform usage (such as TikTok challenges), and blending digital and physical experiences, making campaigns memorable and highly shareable.

Open Influence possesses significant technological advantages, including proprietary AI-driven influencer discovery and advanced analytics platforms. Official API partnerships and sophisticated tracking capabilities provide clients with unparalleled insights, ROI measurement, and brand safety assurance, firmly establishing its industry leadership through technology-driven marketing solutions.

Open Influence consistently emphasizes authenticity, transparency, and diverse representation, maintaining strong ethical standards in campaign execution. While its social responsibility initiatives are integrated rather than standalone, campaigns often support meaningful social messages and advocate diversity. With more formalized CSR commitments, Open Influence could further enhance its already commendable ethical practices.