Freshmarketer is a full-featured marketing automation solution for your business that includes email marketing. Its drag-and-drop email builder lets you design email campaigns from scratch. You can choose from hundreds of beautiful templates.  You can automate your customers' journeys by building unique trigger-based customer journeys. You can also build your email lists and organize them in one place. With customer segmentation, you can create smart segments for your audience for better automation. Define segments based on audience behavior or another combination of factors. Freshmarketer offers you visual analytics that gets down to the nitty-gritty details of your campaigns' performance.

Freshmarketer is a full-featured marketing automation solution for your business. Email marketing is just one part of the entire system. The base system (Sprout) is free. As well as quite a few non-email features, the free plan includes a basic email builder and capability for 500 contacts.

Freshmarketer’s drag-and-drop email builder lets you design email campaigns from scratch. Alternatively, you can upload your HTML code and have your email ready for your brand. You can choose from hundreds of beautiful templates. The software makes it easy to pique your audiences’ interest with personalized emails that speak to them directly.

They also make it easy to automate your customers’ journeys by building unique trigger-based customer journeys with our drag-and-drop journey builder. Deliver contextual messages to your audience at the right time and convert faster.

You can build your email lists and organize them in one place. Manage, segment, and sort all your contacts, and stay on top of customers’ journey with your brand with Freshmarketer’s contact management.

With customer segmentation, you can create smart segments for your audience for better automation. Define segments based on audience behavior or a seemingly endless combination of factors. 

Freshmarketer offers you visual analytics where you can go beyond conventional metrics and get down to the nitty-gritty details of your campaigns’ performance. Make data-driven decisions and improve your email campaigns with key email marketing analytics at your fingertips.

Pricing / month

The $A79 per month Garden plan adds a drag-and-drop email editor, email, and website personalization and an email templates library, as well as other marketing features. The $139 Estate package adds transactional emails as well as many additional marketing capabilities. You can trial the entire package for 21 days for free. 

Date founded

October 2010

Located

In India

Company size

3432

Features

Email Marketing

A/B Testing

Analytics/ROI Tracking

Customizable CTAs

Drip Campaigns

Dynamic Content

Landing Pages/Web Forms

Lead Scoring

Sales Intelligence

Segmentation

Website Visitor Tracking

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