- Travis Scott’s Cactus Jack logo will feature on FC Barcelona jerseys for both the men’s and women’s teams during the upcoming El Clásico and Liga F matches.
- A limited-edition collection designed by Travis Scott, including hoodies, jackets, and retro footballs, will be available starting May 9.
- The artist will perform live in Barcelona for the first time on May 10, offering a private concert for his most loyal fans.
- Signed, matchday-quality jerseys will be available in limited quantities through FC Barcelona’s official stores and Travis Scott’s website.
A Fusion of Music, Fashion, and Football: The collaboration highlights the growing trend of integrating music, fashion, and sports to create unique fan experiences.
FC Barcelona is shaking up its iconic jersey design ahead of the highly anticipated El Clásico match on May 11, thanks to a groundbreaking collaboration with Travis Scott and Spotify. The world-renowned artist’s Cactus Jack brand has replaced Spotify’s logo on the men’s first team jersey, marking the latest installment of the highly popular jersey takeover series.
Alongside the jerseys, a limited-edition apparel collection and a special live performance in Barcelona add layers of excitement to this collaboration.
The Partnership's Growth
Since its launch in 2022, Spotify's partnership with FC Barcelona has introduced fans to a series of exclusive jersey designs. From Drake to Coldplay and ROSALÍA, each takeover has offered a fresh perspective on the club’s branding.
Travis Scott is the latest to join this prestigious list, adding his unique Cactus Jack touch to the jerseys worn by both the men’s and women’s teams during El Clásico and Liga F matches in May.
This collaboration goes beyond a mere logo swap. The iconic Cactus Jack logo, known for its bold design and cultural influence, replaces Spotify’s logo on the FC Barcelona jersey. Scott emphasizes that this collaboration is about more than just placing his brand on a jersey—it’s about merging the worlds of music, sport, and fashion.
The design captures the essence of Scott’s creative vision while honoring the legacy of FC Barcelona, making it a standout piece for both football fans and fashion enthusiasts.
Limited Edition Apparel Collection
In addition to the redesigned jerseys, the celebrity collaboration also introduces an exclusive capsule collection of off-pitch apparel. This includes hoodies, jackets, t-shirts, and a retro football, all bearing the Cactus Jack branding. Available starting May 9, the collection offers fans an opportunity to own a piece of this unique fusion of music and sport.
The collection brings Scott’s creative universe to life through comfortable, casual pieces that resonate with a wide range of audiences.
Travis Scott's Exclusive Barcelona Performance
Adding another layer to the collaboration, Travis Scott will perform live in Barcelona for the first time, just ahead of the El Clásico. This exclusive concert, scheduled for May 10, will take place at a transformed venue in the city and will be available only to a select group of Scott’s most loyal fans, who will be invited via Spotify.
This intimate, high-energy performance underscores the growing intersection of music, sports, and live experiences, offering fans a once-in-a-lifetime opportunity.
True to the spirit of exclusivity, the collaboration also features limited-edition jerseys, including a premium batch signed by the starting line-ups of both the men’s and women’s teams. Available through FC Barcelona’s official stores and online platforms, including SNKRS and Travis Scott’s website, these jerseys offer fans a chance to own a piece of football and music history.
Blurring the Lines Between Music, Fashion, and Football
This collaboration is a testament to the evolving ways in which brands and artists engage with their audiences. By blending music, fashion, and football, Spotify, FC Barcelona, and Travis Scott are creating a unique experience that speaks to fans on multiple levels.
Through exclusive merchandise, a live performance, and the merging of these powerful cultural elements, the collaboration is poised to engage both football fans and music lovers in a fresh and meaningful way.
With El Clásico on the horizon, this collaboration is sure to captivate audiences worldwide, offering an exciting fusion of sports, music, and fashion that transcends traditional boundaries.
