Sway Group delivers the influencer strategy and ROI your brand is looking for. Our network of over 45K US and Canadian-based influencers consistently produces top-quality branded content that exceeds the average industry engagement rates. We offer handpicked talent, real-time performance metrics, and guaranteed KPIs.

Sway Group is your full-service influencer marketing agency partner for creativity, data-driven insights, and in-depth platform and cultural knowledge. Whatever your business goals may be, Sway Group is uniquely qualified for reaching your target audience in today’s crowded digital environments.

  • Guaranteed Results. We develop and execute exceptional influencer marketing campaigns that consistently yield up to 3x the average industry engagement rate, with guaranteed KPIs and measurable results.
  • Dedicated Influencer Network. Unlike most agencies, we have our own diverse network of over 45K creators (spanning all social platforms and content verticals) who are experts in sharing high-performance branded content. We only work with North American-based content creators.
  • Dashboard & Reporting. Sway Group clients get access to our dashboard, allowing them to see all content as it posts in real-time. We also provide red-lining and content approval via our proprietary SwayProof software. Following each campaign, clients are provided with a comprehensive wrap-up report that includes a thorough review of performance, pulling metrics directly from social platform APIs along with qualitative insights from our team.
  • Unparalleled Service and Quality. When you partner with us, you get a full team of passionate experts dedicated to your business goals, including an Account Manager, multiple Influencer Management and QA staff, and an Insights & Reporting team.
  • Paid Amplification. Campaigns include layered social and programmatic advertising strategies that deliver the top-performing influencer content to your target audience.
  • Expedited Volume Campaigns. Our new Massive Sway offering allows us to amplify the reach and impact of your influencer campaigns through a cost-effective streamlined approach focused on volume.
  • Recent Awards: Chief Marketer 200: Top Marketing Agencies of 2022, 2021, and 2020. PR Daily Top Small Agency, PR Daily Social Media, PR Daily Niche, 2x Platinum and 1x Gold 2021 Marcom Awards.

    Sway Group is a 100% women-owned and operated organization. Please reach out for a free strategy session.

The agency specializes in marketing in the following areas:
  • Influencer Marketing
  • Offices:
    Remote, with headquarters in Mill Valley, CA
    Brands we have worked with:
    As featured in: