How do you brief creators to succeed on 3 different platforms without overwhelming them...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
Translating Brand Voice for Creators: Tone, Emojis & Visual...
How do you brief a creator to sound like your brand without sounding like an ad? And how...
Legal Must-Haves for Influencer Briefs from Usage Rights to FTC...
Why did the FTC warn 12 influencers in one day, and why are creators walking away from...
Briefing Macro vs Micro Influencers: What Actually Changes?
If you're still using the same brief template for a creator with 8 million followers and...
Creative Freedom vs Brand Guardrails: Finding the Sweet Spot in...
How much freedom should influencers really have—and where should brands draw the line...
Top TikTok Shop Campaigns Reshaping Marketing for Gaming &...
In 2025, esports is more than just a hobby—it's a booming market projected to hit a...
More Articles
Meta Launches Ray-Ban Smart Glasses in India: Features, Pricing...
Meta is stepping up its wearable tech game with the launch of its highly anticipated...
AI, Digital Clones, and Virtual Influencers: The New Face of...
Fashion marketing is evolving rapidly, with brands constantly seeking innovative ways to...
Facebook Launches ‘Facebook for Creators’ IG Account
Facebook has officially launched a new Instagram account, Facebook for Creators, aimed at...
Sephora and Tanner Smith: A Heartfelt Collaboration for World...
In a heartwarming move to celebrate World Autism Awareness Day, Sephora has partnered...
Spotify Introduces ‘Plays’ Feature for Podcasters
Spotify is stepping up its game in the podcasting world with the introduction of "Plays,"...
Hotels and Resorts Marketing Statistics and Trends (2025)
If you still think Instagram likes don’t translate into heads in beds, think again —...
The Creator Economy Now Outranks TV: What Marketers Must Know
Creators are not just building audiences—they’re shaping culture, redefining...
Top Trends Shaping Social Media for Alcohol & Spirits Brands
The future of alcohol marketing is being written on social media—and it’s all about...
Fashion Marketing Collaborations: Jacquemus, Versace, and Cartier
In the world of fashion marketing, celebrity collaborations are essential for brands...